Jonas Haerens Email & Phone Number

Berlin, Germany

Offering free mentoring sessions to anyone who wants to learn about:- Building an Employer Brand, EVP, company values from scratch- Activating an Employer Brand- Employer Branding and authenticity- Campaign strategies and approaches- Recruitment marketing- Ambassadorship and employee advocacy- Job description and career site best practices

Berlin, Germany

Establishing and leading the Employer Brand and all related responsibilities:- Shaping and aligning company culture with company values and EVP- Strategically positioning the Y42 employer brand- Defining and tracking EB KPI's- Moderating company-wide All-Hands- Introducing and managing a Diversity, Equity and Inclusion strategy- Setting up a company-wide wellbeing strategy- Leading the bi-annual eNPS survey- Supporting, organising and encouraging celebrations- Owning and managing the company pages and career website- Overseeing and producing EB content

Berlijn, Duitsland

Introducing and position Employer Branding in the organisation:- Establishing an Employer Value Proposition from scratch- Redefining company values- Owning and managing the company pages and career website- Producing EB content- Aligning internal and external communications with the Employer Brand- Optimising the onboarding experience

Brussels Area, Belgium

- Developing and implementing an integrated employer branding strategy- Translating HR needs into a concrete plan of action, hiring goal of 700/year- Setting up recruitment campaigns from A to Z based, including strategy, media planning, stakeholder management, overseeing creation of visuals and copy, follow-up and evaluation- Managing the company-wide advocacy program

- Managing and developing a team of 5 offering customer support to 1.5 million end users- Launching and reporting on Net Promotor Score and user satisfaction surveys- Set-up and execution of reputation management and crisis communication- Overall quality and efficiency control of all support related interactions- Creating train-the-trainer presentations and presenting them to external stakeholders- Day-to-day team management as well as long-term evaluations, including hiring and ending of employee contracts

Leuven

- Set-up and optimization of social media campaigns, including re-targeting and funnel campaigns- Email automations, segmented and mass mailings strategy, design and set-up- Strategy, content creation, publishing and reporting of "always on" communication- Setup of website wireframes, creating and launching (landing) pages in WordPress- Leading an internal growth team of user experts with a single focus: end user growth- Defining growth experiments, A/B testing and detailed goal-oriented reporting- Marketing and communications SPOC for over 50 partnered organizations- Working closely and proactively with both a PR and a Marketing Agencies

Leuven

- First employee of the company setting up all marketing, communication and customer support structures- Research and implementation on marketing tooling- Creating, activating and evaluating social media and print- Mass mailing campaigns to over 1 million receivers- Database management- Setup of co-creation projects with end users, scaling to a large audiences- Copywriting for blog, website, FAQ's as well as functional copy for mobile and web app- Training new colleagues and setting up sustainable training procedures

Brussels Area, Belgium

- Monitoring, follow-up and evaluation of digital campaigns- SPOC for clients, account and product managers and technical support team- Ensure ordered volumes were delivered, respecting deadlines

Brussels Area, Belgium

- Coordinating online competitions- Launching and evaluating social media campaigns- Copywriting, production assistant on set, researching webshop solutions

Brussels Area, Belgium

- Supporting the editorial team of the morning show of the Belgian radio station MNM- Practical support during live broadcasting

Master Of Communication Science, Film And Television Studies

Brand Management & Communicatie

- Merken bouwen - Merken beheren - Merken communiceren - Branding in het digitale tijdperk