Jonas Holmdahl - Digital Marketing Expert Email & Phone Number

Stockholm, Se

During my assignment, I focused on digital initiatives to increase the CTA and upskill the organisation's capabilities in inbound marketing. I managed the content strategy for the Atlas Copco brand (Industrial Air) and 14 other brands. Over four years, my efforts led to an average annual growth of 49.7% in inbound revenue, with a total increase of 470%.I was the first to successfully pilot machine translation within the Atlas Copco group, turning a variable translation cost into a fixed cost, making it more predictable and increasing output. Additionally, I played a key role in establishing a new framework for branded websites, leading the first site to adopt this framework, which is now used organisation-wide.I planned, organised, and oversaw content implementation across brands and sites, gaining holistic experience in content management. Together with the VP, I developed analytical dashboards to demonstrate the value of digital marketing. I also managed a team and oversaw SEO and digital marketing improvements. Additionally, I was involved in seminars and presentations, preparing and delivering training sessions for both digital and face-to-face events. I conceived the idea of wiki videos, short informational videos that explain our technology and complement our SEO efforts. These videos have become some of the most viewed on the compressor YouTube channel.𝐊𝐞𝐲 𝐀𝐜𝐡𝐢𝐞𝐯𝐞𝐦𝐞𝐧𝐭𝐬:✅ Achieved an average annual growth of 49.7% in inbound revenue, +470% over four years. ✅ Piloted machine translation. ✅ Established a new framework for branded websites, adopted organisation-wide. ✅ Managed content strategy for multiple brands. ✅ Presented to large audiences. ✅ Conducted one-to-one audits, analysing digital marketing activities. ✅ Managed a team and oversaw SEO and digital marketing activities. ✅ Developed the concept of wiki videos, some of the most on the compressor's YouTube channel.

Stockholm, Se

Responsible for digital lead generation for the Industrial Air division, focusing on web, social media and other digital platforms. Being the web manager for all branded websites has enabled me to understand the different brands and their presence; part of this responsibility has been to launch new, relaunched, and optimised websites. I have initiated the integration of the forms on the branded websites to C4C. I also work closely with the CT digital lead generation team and collaborate on joint digital lead generation projects.In the role, I have also played a key role when working with the communications team on product launches developed a new approach to product launches that aims to support and enable lead generation in the customer centres. As part of this new approach, I have shifted the expectations to include more digital deliverables, including more web and social media content, a higher focus on video and, in general, maximising the usage of comms deliverables. The role also includes regular interactions with communications specialists and BLMs worldwide, in regular catchups, seminars, and one-to-one interactions. Developing and delivering training and performing customer centre audits better to understand the situation in the different customer centres.I have worked closely with the VPs of Marketing for Atlas Copco and Brand Portfolio to understand their visions and transfer them to actions on the web and product launches. I have also worked closely with the Communications team leader to bring improved processes to the team and strengthen team cohesion.

Stockholm, Se

Complete responsibility for communication planning and excitation at Atlas Copco Compressors Australia. Including planning, booking and developing a communication plan for the different product lines. Communication responsibility also include managing the communication budget, producing the artwork and setting the messages and image of the company in the mind of the customer.The role also entail developing eCommerce a strategy and facility for the Australian market, focusing on developing this new channel to market in order to prepare the business for the a changing customer mindset. The responsibility of the role include developing eCommerce facilities from scratch and managing relationships with suppliers and back office functions. The role include Product Manager responsibilities for Atlas Copco branded piston compressor from smaller Automan compressors to large L series piston compressors. Working closely with BDM for distributor networks to develop strategies to increase the visibility of Atlas Copco’s piston compressors.

Stockholm, Se

Stockholm, Se

My responsibilities as part of the Marketing and Communications Coordinator include working closely with Business Line Managers, Regional Manager and other sales staff, to ensure they have the marketing and communication material they need. In The role I am involved in development of new marketing and communications material including, website content, brochures, promotional items and the like. In addition to this I am actively involved in planning and executing customer events and exhibitions. Going from the planing stages to the on site presentation of stand and marketing material. The role calls for flexibility, in terms of being able to work with many different tasks at one time, and being able to take into consideration many stakeholders inputs. Also, in this role i work with InDesign, PhotoShop, Salesforce.com and applications for email marketing campaigns. I take concepts from idea to final product, such as brochures, websites and customized promo items.

Stockholm, Se

In the role as Inventory Assistant, I work in the Mining and Rock Excavation division of Atlas Copco. In this role, I support the Inventory Controllers of the different product ranges with parts and ordering needs. As part of the role I perform ordering and stock control, analyse inventory levels, and obtain price and part information from Sweden and the US. Furthermore, I work with SAP, BPCS and other inventory software. I have developed good skills and abilities working in Excel. I work closely with the Product Company in Sweden liaising regarding product, price and technical information. I have also built a close relationship with co-workers in the different Atlas Copco branches located around Australia. The role has given me a great introduction and understanding of international business, inventory management, and the mining and rock excavation industry. In addition to my duties as an Inventory Assistant, I code and approve invoices for international shipping, and have built a good relationship with international transport companies. I also calculate C02 emission for all domestic transport for the Mining and Rock Excavation division, this information is used in Atlas Copco’s global sustainability reporting. I also assist with Supplier Assessments that are part of the global sustainability reporting also.

Mclean, Va, Us

In the role as Guest Relations Manager at the Hilton in Brisbane, I was responsible for the running of the front desk during in the absence of the Front Office Manager. I was holding the keys to the hotel during the shift, and was reasonable to respond to any customer concerns or operational issues that arouse during the shift. A large part of the role was to build relationships with the guests of the hotel in order to provide a better experience, and resolve any concerns before they developed into complaints. I was also responsible to provide a personalised response to all guest feedback provided through Hiltons satisfaction and loyalty tracking database. In this role I developed excellent interpersonal, problem solving and management skills.

At Lilianfels I begun as a Night Manager and progressed to Front Office Manager during my employment. During my time at Lilianfels, the hotel did belong to the prestigious and ultra-luxurious Orient Express Hotels chain, this gave me great experience in providing world-class hospitality service. Along with great experience in customer service, I was responsible for a team of 14 individuals. Other areas of responsibility were rostering, ordering, coding of invoices, signing of timesheets and preparing end of month reporting for the department. The role gave me a comprehensive understanding of hotel operations, in particular front office operations. In the role I developed skills in:• Problem solving • Complaint Handling • Managing a budget• Running a department• Managing a team• Customer relationship management

Duties included Night Audit

Sydney, Nsw, Au

Toronto, Ontario, Ca

Master'S Degree, International Business

Bachelor'S Degree, Commerce

Advance Diploma, Hospitality Management