Jonathan Applegate Email and Phone Number
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A well-rounded, multifaceted leader with 17+ proven years in the sports, entertainment, & automotive industries on both the brand & agency sides of the business. * Business Operations * Marketing Leadership * Account Management * Partnership Development *Lead by example. Manage with integrity. Create with confidence. Plan with precision. Accept all challenges as opportunities.Build relationships. Be grateful.Enjoy the moment. Embrace change. Philippians 4:13
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Senior ManagerMazda North American Operations Jun 2023 - PresentIrvine, California, Us -
Program Manager, MotorsportsMazda North American Operations Jan 2019 - Jun 2023Irvine, California, Us -
Account DirectorCsm Sport & Entertainment May 2015 - Jan 2019London, GbA dynamic, energetic, confident and organized leader that understands and guides the client’s brand strategy and sponsorship assets, ensuring that those assets turn desires into deliverables that respond to global, regional and market challenges. Responsible for leadership of the team that devises, directs and implements projects that support the successful market adoption of the client’s sponsorship program. Responsible for service and profitability of client relationships from the initial contact to full implementation of the client’s project with CSM. An effective leader who remains current with the ever changing agency environment, in particular that of the US Domestic motorsports marketing industry. Scope of work includes but is not limited to managing the creation, design and execution of creative concepts, strategic documents, critical analysis and sponsorship reviews, event marketing / hospitality projects, experiential marketing tours, promotional campaigns and merchandising solutions. Fully responsible and empowered to manage budgets and financial reports, and to build client and support agency relations. • Accountable for Account Team work product, performance and development. • Accountable for all elements of program execution. • Provide strategy, focus, direction, resources and leadership to members of the Account Team. • Guide KPI creation, Game Planning proposals, manages deliverables and growth / efficiency targets for client relationship. • Fully define client objectives and frame up projects for long term success. • Responsible for the completion of an internal communication and reporting / planning cycle • Ability to investigate, analyze and develop solutions to client problems• Ability to bring fresh thinking and new ideas to clients, taking learnings from one market and updating others• Ability to manage time in a multi-tasking environment• Ability to prioritize based on changing need -
Manager, Experiential MarketingJust Marketing International May 2013 - Jul 2015Zionsville, In, UsManage 2014 Mazda Motorsports experiential tour on behalf of Mazda North America Conceptualized & implemented all Mazda brand assets & core creative specific to the experiential tour Responsible for successfully executing Mazda’s 2014 motorsports experiential tour Specialize in the creation of turnkey solutions specific to the unique marketing objectives of each client Discovering incremental opportunity by pursuing & developing quality relationships with C-level executives in the motorsports industryImplemented strategic brand initiatives at historic & highly popular motorsports events i.e. Rolex 24 at Daytona, 12 Hours of Sebring, Grand Prix of Long Beach, Continental Tire Monterey Grand Prix, Sahlen’s Six Hours at The Glen, FIM Superbike World Championship, etc.. -
Account ExecutiveJust Marketing International Jan 2012 - May 2013Zionsville, In, UsFundamental role in the creation of the Farmers Insurance display, a key brand identifier in the 2012 inaugural sponsorship in NASCAR Orchestrated display activations at 13 NASCAR races throughout the 2012 season resulting in over 35,000 authentic impressions & approximately 27,000 sales leads captured Responsible for creating & executing high profile, private ride-and-drive events on behalf of McAfee aimed at generating new business opportunity as well as increasing employee satisfaction -
Assistant Experiential Marketing ManagerJust Marketing International Aug 2010 - Dec 2011Zionsville, In, UsManaged the DRIVE4COPD campaign in association with the founding sponsor, Boehringer Ingleheim’s partnership in NASCARLead a team of 40 staff members at nine events (eight NASCAR events & the CMA Music Festival) to effectively raise awareness of COPD risk by screening over 70,000 individualsSurpassed established program screen goal by over 35% & had an influential role in the campaign screening over 1 Million American’s Executed an award-winning, philanthropic initiative that was named PRWeek's Healthcare Campaign of the Year 2011 by collaborating seamlessly with founding sponsor Boehringer Ingelheim & public relations agency BioSector 2 -
Account CoordinatorJust Marketing International Feb 2008 - Jul 2010Zionsville, In, UsIntricate role in the rebrand of UPS’s NASCAR assets by strategically aligning with the launch of its new global advertising campaign “We Love Logistics”Managed the UPS Trackside Services program in NASCARLead the launch of the first-ever UPS TSS mobile unit further solidifying the “Official Logistics Provider of NASCAR” partner status, elevating the level of service at all 38 NASCAR races, maximizing brand awareness & ultimately generating revenue Planned & executed the UPS Employee & Customer Hospitality programs in NASCAR consisting of over 25 events & influencing more than 5,000 individuals -
Sales Account ExecutiveAdvanced Imaging Solutions Aug 2006 - Dec 2007South Bend, In, UsDeveloped trustworthy relationships with potential and current clientsCreated and presented successful strategies and assessments to Executive level decision makers Document management specialist concentrating on the rejuvenation of a company’s work group productivity thru digital document technology -
Game Promotions CoordinatorFort Wayne Komets Sep 2005 - May 2007Fort Wayne, In, UsPlanning, coordination, and implementation of game night activationAssisted in creating and organizing various sponsorship elements and promotions at all home games, special events and community based activitiesEmceed promotional activities during game intermissions
Jonathan Applegate Skills
Jonathan Applegate Education Details
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Ball State UniversitySports Marketing
Frequently Asked Questions about Jonathan Applegate
What company does Jonathan Applegate work for?
Jonathan Applegate works for Mazda North American Operations
What is Jonathan Applegate's role at the current company?
Jonathan Applegate's current role is Senior Manager, MotorsportsMazda North American Operations.
What is Jonathan Applegate's email address?
Jonathan Applegate's email address is ja****@****ing.com
What is Jonathan Applegate's direct phone number?
Jonathan Applegate's direct phone number is +131787*****
What schools did Jonathan Applegate attend?
Jonathan Applegate attended Ball State University.
What skills is Jonathan Applegate known for?
Jonathan Applegate has skills like Sponsorship, Event Management, Marketing, Relationship Marketing, Advertising, Marketing Strategy, Sports Marketing, Brand Awareness, Social Media Marketing, Sponsorship Activation, Marketing Communications, Brand Management.
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