Avp Marketing
Current• Lead efforts of a large team of Email Managers, building and deploying marketing emails on behalf of all SYF client portfolios. • Act as Subject Matter Expert in platform capabilities and optimal email design and delivery.• Acts as a thought leader, advisor and problem solver in evaluating email trends and recommending action plans to minimize errors, drive growth and increase speed-to-market. •Responsible for adherence to applicable legal requirements including CAN SPAM regulation