Jonathan Beatson Email & Phone Number

Key Responsibilities• Recruited to Gigaset to launch the Gigaset Pro brand into the UK market and create a Business to business Channel for the UK• To drive, coach and motivate the team to achieve targets and KPI’s• Implement the Gigaset Pro Channel Partner Programme.• Coach and Counsel the channel through regular meetings/ Webinars, roadshows and trade shows.• Maintain and develop customer relationships, manage the customer account base requirements, identifying opportunities, understanding competitor activities and market share• Work with Distribution partners to create accurate financial, inventory and forecast data.Key Successes• 125% of target for H1 2013 growing the business by over 250% from H1 2012• Succesfull launch of Gigaset Pro Partner Programme and Partner Recruitment through a series of Airport launch events .• Personally brought on board the 3 Largest UK Telecommunications Distribution partners.• Created a stable raft of new pricing that is easily managed by resellers/distributors.• Created a web based inventory system so that we can accurately forecast and monitor our distribution stock levels.• Personally brought on board over 40 new reseller partners (the top performing reseller is forecast to do £200K this year)• Recruited 2 new Key account Managers• Created a Quarterly Promotion structure to incentivise resellers/distribution partners to push the Gigaset Portfolio.

Key Responsibilities• Managing the overall Samsung business unit. Responsible for the entire sales / support /service processes, (full accountability for strategic direction and annual target of £3.0 million)• Management of Samsung field sales team• Ensure the business is commercially profitable • To drive, coach and motivate the team to achieve targets and KPI’s• Maintain and develop customer relationships, manage the customer account base requirements, identifying opportunities, understanding competitor activities and market share• Identify new revenue opportunities• Manage, maintain and develop vendor relationship , work in partnership with vendor• Monthly and yearly forecast , produce and deliver yearly business plan• Market Samsung product, produce incentives, promotions, PR, • Reseller recruitment• Deliver and attend road shows ,workshops, corporate hospitality events• Stock control• Manage marketing budgets • Deliver internal and external sales training and product updatesKey Successes• Highest % systems brand growth in 2010 and 2011 (116%) despite Samsung recruiting 2 new competitive Distributors.• 2012 growth of 26% (Fastest growing category)• Winners of the Comms Dealer Channel Account team of the year 2012.• Increased profitability on the Samsung brand by increasing sales out by 16% and reducing operating costs.• Transitioned the Samsung accounts through Nimans acquisition of Rocom and moved all business successfully over to Nimans accounts.• Improved the experience of buying through Nimans by producing Samsung systems matrix, new straight forward user guides and pricing tools.• Launched Samsung 0% finance as an exclusive through Nimans.

Implemented a new structure and method of working to provide tools so each business development manager could become best in class through research into their region and formulation of a comprehensive regional plan.Installed new Management by Objective structure for bonus plans so each BDM had clear quarterly objectives where they could monitor their own progress throughout the quarter.This has resulted in the team exceeding all their objectives and has increased morale and successes within the team.Full P & L responsibility for the company's 4 major distribution accounts representing over 50% of the company's turnover.Introduced a KPI dashboard system so all elements of sales, purchasing and forecasting can be monitored with ease.2004 - 2007 GN Netcom/Jabra - Distribution Channel ManagerKey ResponsibilitiesDirectly responsible for GN's two largest distribution accounts (Nimans and Corporate Telecom) which represents 50% of the business. This business has grown from a target of £2.5 million in 2004 to an achieved £5.5 million in 2007Implemented and achieved a strong commercial presence and an excellent working partnership between GN and our major distribution partners and resellers.Work with Marketing teams to promote GN's portfolio in new and innovative ways in order to leverage greater revenue, margins and market share.Created and negotiated annual Partner agreements in order to reward growth on major accounts.Delivered ongoing product training to all my accounts.Delivered a reseller acquisition programme (Jabra Freedom) which attracted over 800 new resellers including Picro-P, Ingram Micro, Azzuri, Office Depot and Westcon.

I have consistently grown both my major accounts above and beyond expectation. One of my accounts has grown from 300K in 2003 to £2.5 million in 2007 as a result of my ongoing efforts to work with them.Boosted cordless headset sales through my individual accounts from an average of 200 units per month to 800 units per month within a 3 month period as a result of a partner rewards scheme that I implemented.Delivered increased margin from an average of 15% up to 20% during my tenure within these accounts as a result of training Tamms to up-sell and to highlight features and benefits of product.

Key ResponsibilitiesAcquisition of new business to be driven back through our key distribution partners.Conducting customer facing sales meetings, presenting and developing innovative solutions to meet with customer needs.Account managing major Footsie250 large enterprise accounts.Stimulate sales within GN's channel through partner programmes, incentives and personal support.Key SuccessesPersonally generated over £500K of new business in my first 12 month periodConsistently out performed my peers in terms of revenue generated and also with establishing relationships with key distribution partners.Achieved full target by Quarter 2 of my tenure within this role and constantly over achieved thereafter.Identified key vertical markets where I demonstrated success and created innovative mailings and e-shots to target these markets.

Key ResponsibilitiesManagement and training of a staff of 35.Marketing and sales of sterling silver cutlery to our key distribution partners both in the UK and globally.Negotiations with major airlines such as United Arab Emirates for ongoing Stainless Steel airline cutlery contracts.All aspects of the financial management of the company including accounting and payroll.Key SuccessesThrough improving manufacturing techniques and staff training we were able to cut manufacturing costs and boost sales into Europe as a cutlery component supplier.Using our existing skill sets in advanced soldering I diversified the company into a highly lucrative contract to carry out electrical soldering for the Siemens group of companies.