I work as a Brand Director and Creative Director at U-NEXT, a pioneering platform in Japan for VOD (video-on-demand) and global multi-genre entertainment (book, manga, music, shows and movies).In charge of the creation and brand management team, I supervise the overall graphic deployment of the U-NEXT brand and its signatures (U-NEXT Original, Only On U-NEXT), its associated brands (YU Mobile) and its large-scale partnered events (HBO, Sesame Street, Takarazuka, etc).In order to guarantee the overall consistency of the U-NEXT brand, my work extends from name ideation (naming), to strategic and graphic positioning (branding), as well as global deployment (art direction and graphic design), until the implementation of strategies and promotional levers in short, medium and long term.In parallel, I am a Creative Director at Dame Yucca studio that I co-founded in 2017 in Paris (France). Multidisciplinary, the creative and graphic design studio Dame Yucca works in a wide range of domains such as culture, corporate, music and textile design. It develops singular productions from conception to realization: graphic design, visual identity, publishing, posters, packaging, web, digital, character design, etc.I also work for various projects as a freelance creative.Finally, under my artist name Jobudenz, I create hybrid and singular graphic works influenced by surrealism and collage.I work between Paris (France) and Tokyo (Japan).-❖ Dame Yucca - Creative & Graphic Design Studio - Co-Founder • Creative Directorwww.dameyucca.com | studio@dameyucca.com | T. +33 (0)1 84 06 96 11❖ Jonathan Budenz - Freelance Creative (Creative Director • Art Director)jonathan.budenz@gmail.com | (Portfolio on demand) | T. +33 (0)6 59 96 94 23❖ Jobudenz - Artistwww.thisisjobudenz.com | jonathan.budenz@gmail.com | T. +33 (0)6 59 96 94 23