A departmental manager part of the pioneer pre-opening team of Crowne Plaza Changi Airport. Managed and communicated all marketing communications and public relations functions. Areas of responsibility include managing media, preparing press releases, proof reading, championing Crowne Plaza brand standards, organizing VIP and media stays, in charge of producing hotel’s marketing collaterals which include three food and beverage outlets as well as working with external partners to enhance… Show more A departmental manager part of the pioneer pre-opening team of Crowne Plaza Changi Airport. Managed and communicated all marketing communications and public relations functions. Areas of responsibility include managing media, preparing press releases, proof reading, championing Crowne Plaza brand standards, organizing VIP and media stays, in charge of producing hotel’s marketing collaterals which include three food and beverage outlets as well as working with external partners to enhance overall guest experience. Show less

Areas of responsibility include assisting Senior Manager in creative corporate branding, CSR activities and being the brand champions of Jurong International. Managed the production of all marketing collaterals, business directory listings, organizing of company events, and handling relations with internal & external stakeholders. Led and championed corporate branding exercises across regional offices gaining substantial exposure in India market as well as the procurement of… Show more Areas of responsibility include assisting Senior Manager in creative corporate branding, CSR activities and being the brand champions of Jurong International. Managed the production of all marketing collaterals, business directory listings, organizing of company events, and handling relations with internal & external stakeholders. Led and championed corporate branding exercises across regional offices gaining substantial exposure in India market as well as the procurement of corporate gifts.In charge of Middle East and India markets providing business development support to overseas offices in marketing JTC industrial space, business parks and company's capability profile. Also played an important role in helping secure a master planning project in India.Tasked with allocating and monitoring a publicity budget of $300,000 ensuring expenditure does not exceed budget.Appointed project manager for the revamp of newsletter and corporate brochure. Successfully conceptualized, coordinated and produced eye-catching layout designs and visuals. Was also in charge of photography of project develpoments in Shanghai, Suzhou, Hyderabad, Bangalore, Cochin and Abu Dhabi. Currently producing Jurong International's first group coffee table book.Accomplished the revamping of corporate website from a static site to a more interactive one within the stipulated time frame. Also tasked with maintaining and updating corporate website information.Successfully produced corporate video which was also used for Singapore Corporation Enterprise (SCE) marketing kit for World Bank meeting in Singapore.In charge of branding campaign 'Shaping New Frontiers' for Cityscape Singapore, pitching Jurong International's niche in Greenfield projects as well as providing business development support. Show less

Areas of responsibility include all corporate branding activities including the production of all marketing collaterals. Successfully led and set up companies marketing function, working closely with the Manager to launch company's inaugural introduction into the KL market.Accepted high-visibility marketing communications assignment producing, organizing and coordinating events (fashion shows, road shows, exhibitions) starting from conceptualization to production at the same time… Show more Areas of responsibility include all corporate branding activities including the production of all marketing collaterals. Successfully led and set up companies marketing function, working closely with the Manager to launch company's inaugural introduction into the KL market.Accepted high-visibility marketing communications assignment producing, organizing and coordinating events (fashion shows, road shows, exhibitions) starting from conceptualization to production at the same time overseeing projects and reporting back to the Manager in turn bring in profits of $70,000 in 3 months.Worked with contractors, sponsors and clients resulting in the cultivation of strong planning and coordination skills as well as being able to conduct high caliber presentation, negotiation and closing skills. Executed creative marketing strategies to promote grooming, makeover and fashion consulting services and positively integrating them into the marketing functionDisplayed good business acumen in sourcing business opportunities from related businesses resulting in joint promotions.Assisted Managing Director with budgeting and pricing of promotional services. Also involved in gathering of information and market research to evaluate market potential, preparing press releases, company profile, collaterals, proof reading and working with designers and printers to produce all company marketing materials. Other achievements include successful pitching of jobs from clients such as Bonia, Maxis Hotlink, Blook. Recently tasked with producing company website. Successfully produced company write-ups in magazines such as La Prestige, Vida!, New Man, Female and established a good interpersonal relationship with all relevant media in the fashion and entertainment industry. Show less

with the responsibility of strategic planning, developing, proposing and implementation of effective marketing strategies Worked closely with graphic designers from the advertising department to produce in-house printing of collaterals and promotional materials thus saving cost for the company. Handled all other aspects of advertising and promotions and successfully planned and coordinated events such as:-Singapore Fashion Festival 2004SFF 04 My Fave Dress at… Show more with the responsibility of strategic planning, developing, proposing and implementation of effective marketing strategies Worked closely with graphic designers from the advertising department to produce in-house printing of collaterals and promotional materials thus saving cost for the company. Handled all other aspects of advertising and promotions and successfully planned and coordinated events such as:-Singapore Fashion Festival 2004SFF 04 My Fave Dress at ZoukBlueprint at the TENTLaunch of Philips BeDJ hand phone at The Sound Spa and Be DJ competition at CentroALDO shoes at Millenia Walk store launch ($50,000 media coverage on front page of The Business Times),; Responsible for media coverage and producing press releases for all events, working with all major magazines and newspapers achieving more than expected targeted media coverage for clients and thus establishing strong contacts and a close working relationship with the media. Show less