Jon Eggleton Email & Phone Number

Atlanta, Ga, Us

Greater Atlanta Area

Traktion is a digital marketing company helping organizations in healthcare achieve better results through patient acquisition, intake, and retention through the development of innovative programs that utilize technology and AI. Specific services include executing all types of digital media campaigns including paid search, paid social, display, programmatic, OTT, email marketing and other channels, as well as helping integrate CRM and related technology solutions aimed at streamlining the patient funnel.

Atlanta, Georgia, United States

Non-alcoholic, multimedia content platform launched in 2023 with the intent to promote, support, and celebrate the people and places taking non-alcoholic beer to the next level, offering data-driven digital marketing services for companies and breweries looking to target consumers in this rapidly-growing market.

Greater Atlanta Area

Provided fractional leadership to companies ranging from maturing startups through global enterprise-level corporations. Specific clients included Case-Mate, TradeRocket, and VCO Systems.

Greater Atlanta Area

Turnstone is part of Steelcase, Inc., a $3 billion global manufacturer of office furniture and related solutions. From July, 2012, through November, 2014, I lead all online and offline marketing initiatives for the Turnstone brand, geared primarily at emerging businesses, including brand development, product marketing, digital marketing, and local market support. In November of 2014 I was asked to work more broadly with other digital leaders in the organization, to help lead and support the company through several large-scale eBusiness initiatives and investments.

Greater Atlanta Area

Innotrac is a best-of-breed commerce provider integrating digital technology, fulfillment, and contact center solutions to support top Internet Retailer 500 brands including Target, Ann Taylor and Kay Jewelers.I had responsibility for e-commerce strategy, customer intelligence, thought leadership, corporate branding, and strategic partnerships. This included development of SmartHub, Innotrac's proprietary benchmarking analysis tool, featured in Internet Retailer magazine, and Shop.org.

Greater Atlanta Area

Progressive Lighting, Inc. is one of the largest residential lighting retailers in the U.S., with showroom locations in three states. The company also owns a wholesale brand, Savoy House, with distribution throughout the U.S. and parts of Europe. As Director, I had P&L responsibility for the LightsOnline.com e-commerce business, having been tasked with building a new e-commerce channel to complement the company's retail and wholesale efforts. I led an extensive site and brand re-launch of LightsOnline.com, completed in April, 2010, nearly doubling conversion rates in the first month. Built internal team, as well as negotiated contracts with best-in-class web vendors, leading to the site being named to Internet Retailer's "Hot 100" List for 2011. Aggressively launched new marketing programs for SEM, SEO, CSE, email, affiliate and marketplace channels, increasing traffic more than five-fold in less than nine months.

Cleveland/Akron, Ohio Area

I was initially hired to manage the retention marketing team. Just prior to leaving the company, I had responsibility for conversion, cross-marketing, and ancillary revenue generation for the AG.com business unit, which included AmericanGreetings.com and Blue Mountain, as well as co-branded partner websites for MSN, Yahoo!, and AOL. From September, 2007, until January, 2009, I oversaw acquisition and retention marketing efforts including SEM/SEO, email marketing, and social media. Built acquisition team using a combination of in-house, vendor, and contractor resources to exceed customer and revenue goals.

Tampa/St. Petersburg, Florida Area

Initially brought on board to manage affiliate and online business development channels, I oversaw expansion into comparison shopping engines (CSEs), and later took over display media and brand advertising for HSN.com, an Internet Retailer Top 50 site.

Cleveland/Akron, Ohio Area

Managed all marketing initiatives for the TR Direct division, including affiliates, SEO/SEM, advertising, vendor co-op, and email marketing, driving qualified traffic and revenue to both online, catalog, and in-store channels.

Cleveland/Akron, Ohio Area

As one of the early members of the OfficeMax.com team, I launched & managed online partnership programs including the affiliate program, B2B portal relationships, and co-branded relationships with other leading retailers such as 1-800-FLOWERS.com.

Bsc, Telecommunications Management

Activities and Societies: OU Chapter President, National Broadcasting Society/Alpha Epsilon Rho Business Manager, AVW Productions.

Mba, Marketing