The Digital Designer performs numerous duties that revolve around creating and maintaining internal websites, graphics and web design, and various other digital-oriented tasks. The ideal candidate will be detailed-orientated and able to multi-task. This job requires that you work in both the technical and visual aspect of implementation, taking an active role on both sides of defining how internal applications look as well as how they work. Responsibilities include but are not limited to: • Design/execute marketing materials such as email, web, social graphics & web banners. • Maintain development and production environments and properly deploy changes as needed. • Keep up to date with recent technological and software developments • ­Collaborate with merchandising, buying and retail design departments on signage and marketing materials to drive traffic • Collaborate with Photo Studio Team on creative direction, planning and styling photo shoots • Design clear engaging web graphics to be used on cavenders.com, social & email platforms • Various duties as needed by web and marketing department • ­Design graphics and marketing materials for magazine ads, billboards, newspaper ads, e-mails and corporate collateral • Work directly and collaborate with Creative Director and Marketing Director on print and digital marketing designs • Maintain and adhere to brand style guide to drive brand consistency • Partner with the Public Relation Manager on rodeo program ads, special event invitations & in-store promotional programs • Produce print-ready store signage for our stores • Come up with a creative strategy for the campaign on how all assets can be used to help the brand /or bring in more sales. • Developed the brand standards for Cavender’s digital and e-commerce assets. This has helped Cavender’s become more streamlined and recognizable with their corporate identity.

Create web and print materials for a number of car dealerships throughout the US that are used to impact/drive sales. Some local notable clients are Trophy Nissan, Nissan of McKinney, McKinney Buick GMC, and Texas Toyota of Grapevine.

• Create compelling design and marketing solutions• Design and produce print & digital projects for the company• Drive company presence across social media platforms, including Facebook, Twitter, Instagram, YouTube, etc.• Design and produce email campaigns & newsletters using MailChimp• Design and produce PowerPoint presentations for training purposes• Photography for company for print and digital use• Manage and prioritize projects to ensure flawless delivery• Evaluate emerging trends, market conditions and competitive landscapes for new trends in content and design• Develop results-oriented marketing strategies and programs• Work to establish design direction for the company• Maintain corporate identity while working to extend company brand. Measure and report impact of branding efforts in order to drive continuous improvement.

Inventory control ranging from maintain back of house standards and controlling inventory coming in and out of the store. Also, help with customer service in the Red Zone which include helping customer with a number of solutions varying from selling to teaching them more about our products.

Graphic designer for a small marketing group that targets mostly cowboy western and equine industries. I help create a number of elements for the clients ranging from business cards, flyers, web graphics (social media post and for companies websites), and ads. I also manage the social media for two specific clients.

I mostly created brochures and the tee shirt designs that would best fit the audience. Most of the clients that we worked with would be education based mostly high schools and occasionally colleges and elementary.

Graduated with a BFA in Watercolor and while studying Communication Design.