Jonathan Hicks Email & Phone Number

Toronto,

Hamilton, Bermuda

I was the Marketing & Communications leader at PwC in the Caribbean, specializing in corporate communications, industry marketing and business transformation.

Toronto

•Developed and implemented people communications and engagement strategies aligned with the firm’s people strategy and business priorities.•Provided advice to the HC leader and CEO to develop timely and effective communications for partners and staff relating to PwC’s people strategy and related programs.•Co-led an initiative to improve communications across the firm – providing oversight and support for key workstreams.•Oversaw an external marketing campaign for graduate recruiting, including use of social media platforms.•Led the communications and change management components on a significant HC transformation project.•Developed the firm’s Corporate Responsibility Report, including planning, development, content and media relations.•Managed the development of PwC’s Canada’s Top 100 Employers application, which to date has led to the firm’s recognition as a top employer.

Toronto, Canada Area

•Worked with the Executive team on a range of communications for external stakeholders, including speeches, presentations and website content.•Developed innovative ‘firmwide’ communications for the Executive delivered through town halls, webcasts, video roadshows, and leadership messages.•Co-developed marketing plans and various promotional collateral for the firm’s Advisory and Middle Market/PCS practices.•Provided media relations support and advice to a variety of firm leaders on opportunities and issues, including creation of key messages, backgrounders, press releases and interview guidance.•Oversaw internal and external communications for the Greater Toronto Area, working closely with the city leader to provide advice and support.•Worked with the Director of Communications and broader team on a transformation of the Communications Group to better align roles and responsibilities to firm priorities.

Toronto, Canada Area

•Seconded as communications lead for the Global Middle Market/PCS group for 15 months.•Developed a global communications plan with the leader to raise internal awareness and promote Middle Market/PCS market segment internally, and to share best practices of client marketing efforts.•Created thought leadership, and communicated new strategic initiatives and updates to the global team.•Organized a global conference in Mexico City, including managing all related communications and presentations for attendees.

Toronto, Canada Area

•Led communications for a firmwide Intranet project, including the development and implementation of a full communications strategy.•Managed the development of the PwC Alumni program, a major business development initiative, including the development and maintenance of content.•Created marketing materials for a range of firm industries, including financial services, and automotive, as well as a national firm brochure and business ads.

Bachelor Of Environmental Studies, Geography

Public Relations Post Diploma, Public Relations