Current role, sees the ownership & management of 4 key categoies in the Unilever portfolio. Responsible for brands such as Dove, Axe, Degree, Tresemme, Shea Moisture, Vaseline, Lifeuoy, Lux, Ponds, St.Ives, for the Personal Care & Beauty categories, while also overseeing Magnum, Ben & Jerry's, Breyers and Hellmanns in Nutrition & Ice Cream. Currently I am tasked with developing and delivering marketing campaigns: collaborating across internal functions/departments as well as external media and creative agencies. Some Key responsibilities of the postition include:  Deploying brand strategy for all categories under my per view, ensuring relevance to consumers’ needs, business & market context Undertake and Understand consumer insights and translating them into scalable business opportunities for category  Lead innovation and renovation projects into market, working closely with Global and Regional Brand and Innovation Team colleagues to find the best fit based on market insights & trends Control & Manage the Marketing & Advertising spend behind category/brands to ensure build of brand equity and growth in market.  Work closely with performance Data to recognize trends, and develop activities to drive sales  Negotiate with external vendors to secure advantageous terms. Perform cost and scenario analysis, and benchmarking. Examine and test existing contracts Track and report key price trending to reduce expenses and improve effectiveness of Sell out Knowledge of Economic & Marketing Trends which can impact or effect portfolio of brands Knowledge of Local & Regional Trade with an eye on key competitors & threat of new entrants  Working closely with Finance Teams to perform various functions such as Business Cases, Pricing Adjustments & strategy, Forecasting & NRM Co-developing annual IBP and actively participating to alignment process with CCBT, sales team and DP Team

Currently Managing Refreshments Category for Trinidad and Tobago, and Export Markets.- Tasked with Developing and delivering marketing campaigns: collaborating across internal functions as well as external media and creative agencies. - Bringing squads together to deliver strong omnichannel marketing plans - Currently Managing Global Brands such as Lipton Tea, Ben & Jerry's, Breyers, Magnum, Red Rose. - Tasked with Deploying brand strategy for Refreshments brands, ensuring relevance to consumers’ needs, business & market context.- Undertake and Understand consumer insights and translating them into scalable business opportunities- Lead innovation and renovation projects into market, working closely with Global and Regional Brand and Innovation Team colleagues.-Manage brand marketing investment budgets

This position involves managing multiple accounts simultaneously, alongside a senior account executive ; Directly responsible for the coordination of multiple advertising campaigns or requests from clients, and thus demonstrating high levels of communication skills. Liaising with clients on a daily basis to ensure that all marketing and advertising needs are met on time and within budget.

Currently a Marketing Assistant in the Channel Management field for Republic Bank. Overseeing the proper running, analysis and promotion of all electronic forms of banking including RepublicOnline, Telebanker, Express Deposit, SMS Banking, EasiChange, the ABM Network, ACH, Point of Sale and Direct Link. Developing creative briefs, proposals for campaigns, liaising with external third parties and maintaining detailed budgets are all part of the daily tasks required in my position. I also lead, and assist in managing various projects, an co-ordinate external stakeholders critical to the completion of the project.

Assisted Marketing Officials in development and implementation of marketing and communications initiatives related to all Electronic forms of Bank's products- Assisted in the implementation, coordination and follow up of incentives, campaigns and promotions and maintaining set budgets.- Remain in constant contact with branch staff and customers, and acted as a liaison with external advertising agencies.- Managed and negotiated numerous contracts held with respect to the Bank's ABM network. - Assessed numerous potential locations for ABMs to be installed, providing detailed break-even analysis and recommendation for upper management review.- Worked on numerous major product launches for the bank, including annual Loan Sales, Launch of Mobile Banking and Managing Internet/Online Banking Platform from a Marketing aspect.

I was enrolled for my third straight summer as an assistant/ intern at Republic Bank Trinidad formerly Barclay's Bank. Here i learned the inner workings of a bank and the different aspects of everyday life inside a banking organisation.