Jonathan Martinez Email & Phone Number

Mexico

• Fueling Growth with Data & AI: Envisioned and spearheaded the Strategy to build the Data Analytics and AI division• Establish policies that promote company culture and vision, set comprehensive goals for performance and growth• Overseeing operations of the company, lead and coach employees to encourage maximum performance and dedication

Leverkusen, North Rhine-Westphalia, De

• Conduct in-depth analyses to drive HCP segmentation, patient journey and demand studies• Drive continuous improvement through exploring new data sets, provide insightful and compliant insights proactively identifying emerging needs and opportunities• Provide insights on IQVIA, Optum and Komodo data for Oncology brands, leverage SAS, SQL, Python and Tableau for US Oncology Business Analytics

Leverkusen, North Rhine-Westphalia, De

• Lead Global Forecasting for the Oncology SBU - Patient based modeling for in-line and pipeline products - short and long-range forecasting• Develop dashboards and visualizations that empower decision makers based on Tableau• Model risk & opportunity scenarios for Oncology/Hematology markets, integrate Primary Research findings and implement Monte Carlo simulation, Model Business Development opportunities and sensitivity analysis• Execute training initiatives for the Global Business Insights community (predictive analytics, data visualization and storytelling)

Leverkusen, North Rhine-Westphalia, De

Leverkusen, North Rhine-Westphalia, De

Leverkusen, North Rhine-Westphalia, De

• Lead Global Forecasting for Hematology (Hemophilia-A) - Supported Specialty Medicine with risk & opportunity scenarios. Collaborated with Global Product Supply for long range forecasting• Implemented BI Global forecasting platform for Hematology and Oncology (i2e-Scarsin)• Orchestrated training initiatives for the Global Analytics community (gamification, decision making, insights generation)

Leverkusen, North Rhine-Westphalia, De

• Lead Insight Generation for marketed and pipeline products, executed regional training for the Analytics CoE, to leverage on new market research techniques• Designed and implemented primary and secondary market research for Pulmonary Hypertension, Anticoagulants and Women’s Healthcare (Yaz, Yasmin, Mirena)

Rtp, Nc, Us

• Collaborate with GSK US Pharma to identify business opportunities. TRx/NBRx analytics (NPA/NSP). Provide CI for company acquisitions. • Responsible for Commercial Analytics for the Global TA teams. Consistently ranked as a “High Performance” manager on annual evaluations, supported US and regional teams• Implemented global forecasting for marketed and pipeline products. Collaborated with global Business Development for ROI and pricing analytics• Managed a team of 5 FTEs, organized and prioritized strategic initiatives for senior management

Rtp, Nc, Us

• Global analytics and forecasting initiatives • Developed and communicated dermatology market sizing/definitions for emerging markets • Market Segmentation

Rtp, Nc, Us

• Consolidated a CoE for Analytics, SFE and regional incentive plans. Responsible for regional market research and STP (segmentation, targeting and call planning) initiatives. Harmonized commercial analytics with Strategic Planning and Product Supply• Collaborated with Global Finance for new products launch and pipeline evaluation, established competitive intelligence monitoring and drivers of growth

Rtp, Nc, Us

• Lead product management for Acne, Topical anti-viral, anti-itch and Sun-care franchises. Managed and developed competitive intelligence. Extensive collaboration with the sales force on patient promotional programs. Coordinated and executed primary and secondary market research

Kenilworth, Nj, Us

Postgraduate Degree, Data Science And Business Analytics

Master'S Degree, Industrial Engineering

Master Of Business Administration - Mba, Business/Managerial Economics