Jonathan Mckinley

Jonathan Mckinley Email and Phone Number

Marketing Manager @ iOpt
glasgow, glasgow city, united kingdom
Jonathan Mckinley's Location
United Kingdom, United Kingdom
About Jonathan Mckinley

As an expert Marketing Manager with a wealth of experience in Salesforce, digital marketing, and offline channels, I have a proven track record of developing and executing successful marketing campaigns driving business growth across multiple industries including travel, fashion and housing.Through my expertise in digital marketing, I have developed and executed effective strategies across various channels including SEO, PPC, email marketing, and social media to increase brand visibility. I am self taught on Salesforce and have constructed, implemented and adapted a CRM environment that has helped to manage '000s of leads.In addition to my digital marketing skills, I have extensive experience in managing offline marketing channels such as events and print advertising. My ability to effectively integrate offline and online channels has led to comprehensive and cohesive campaigns that resonate with the target audience.

Jonathan Mckinley's Current Company Details
iOpt

Iopt

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Marketing Manager
glasgow, glasgow city, united kingdom
Website:
ioptassets.com
Employees:
3
Jonathan Mckinley Work Experience Details
  • Iopt
    Marketing Manager
    Iopt May 2024 - Present
  • Anchor
    Marketing Manager - New Developments
    Anchor Aug 2017 - Dec 2023
    Bradford, United Kingdom
    - Driven £170m+ in sales by marketing specialist housing from inception to completion- Established unique branding for multiple sites with agency collaboration- Led Salesforce integration for enhanced customer experience, multi-channel communication, and insights- Worked with the Sales Director to implement an in-house resales agency (anchorresales.org.uk) now handling over 50 active sales- Managed relationships with stakeholders, including construction teams, local authorities, and community leaders- Developed agile, long-term marketing plans to ensure lead nurturing in challenging scenarios (Brexit, Elections, Covid)- Orchestrated impactful events, geared towards lead generation and sales closure.
  • Anchor Trust
    Marketing Executive
    Anchor Trust Apr 2016 - Aug 2017
    Bradford, United Kingdom
  • La Redoute
    Marketing Executive
    La Redoute Aug 2012 - Apr 2016
    Bradford, United Kingdom
    • Managing offline campaigns from creative brief through to mail date• Implementing both customer development and customer recruitment campaigns• Project management of 1st UK based shop in Liverpool ONE• Developing customer journey strategy for prospective customers including Pre & Post email campaign• Managing entire TV campaign production for the UK• Dealing with journalist for PR campaigns including the sending of bi-monthly PR emails• Organising photo shoots for products, free gifts and multichannel campaigns
  • Helen Mcardle Care
    Marketing Assistant
    Helen Mcardle Care Oct 2011 - Jul 2012
    Newcastle Upon Tyne, United Kingdom
    • Supporting Marketing Manager on Helen McArdle Care and Kids 1st marketing campaigns• Writing SEO optimised copy for events that took place in Nursing Homes and Children’s Nurseries.• Producing and analysing reports generated from Google Analytics• Aiding with the running of the companies Twitter accounts, including sending/responding to Tweets• Building strong relationships with Home & Nursery managers by organising and attending events
  • Cosmos Holidays
    Marketing Assistant
    Cosmos Holidays Jun 2010 - Jun 2011
    Bromley, United Kingdom
    • Working with the marketing team to implement the customer development plan• Writing copy for the monthly email newsletter and managing the send process• Liaising with the Analytics team to optimise data for DM packs• Communicating with creative agencies to produce artwork for both DM packs, catalogues and emails• Helping with the promotion and execution of exhibition stand at Cruise Show at Olympia London
  • Millennium & Copthorne Hotels
    Concierge
    Millennium & Copthorne Hotels Nov 2010 - May 2011
    Newcastle Upon Tyne, United Kingdom
    Assisting with guests queries, taking phone calls, resolving issues and driving for the hotel. -learning the workings of a new work environment-enjoying working closely with the general public-working in pressured situations

Jonathan Mckinley Education Details

  • Northumbria University
    Business, Management, Marketing, And Related Support Services
  • The King'S School, Grantham
    The King'S School, Grantham
    English, Design Technology, It & General Studies
  • The Kings School Grantham
    The Kings School Grantham
    A Levels

Frequently Asked Questions about Jonathan Mckinley

What company does Jonathan Mckinley work for?

Jonathan Mckinley works for Iopt

What is Jonathan Mckinley's role at the current company?

Jonathan Mckinley's current role is Marketing Manager.

What schools did Jonathan Mckinley attend?

Jonathan Mckinley attended Northumbria University, The King's School, Grantham, The Kings School Grantham.

Who are Jonathan Mckinley's colleagues?

Jonathan Mckinley's colleagues are Donovan Hampton, Sinead Atkinson, Tracey Price, Tony Conway, James Mccartney, Tom Davie, Chris Cunningham.

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