Multidisciplinary Creative Director & Designer driving business performance and value by pushing creative advertising boundaries to transform established brands, enhance market differentiation and increase revenue.• Develop and re-energize brand identities through total immersion in client businesses and products, exploration of deviant ideas, creation of new vision and execution from idea to delivery, under tight deadlines.• Create collaborative integrated team cultures to embrace dynamic constraints, explore game-changing concepts and push boundaries, using digital responsive UX/UI web design, social media and influencer marketing.• Improve creative innovation with unique approaches to high-end print design, packaging and environmental installations; build brand awareness through extensive video and photoshoot production.• Enable leading brands including Equinox, Armani Exchange, Wanderlust, Umbro, Starter, Danskin, Pony, LaCoste, Stoli and Estee Lauder, to gain market share through story-telling that enhances brand sizzle.• Achieve client advertising spending effectiveness and profit margins by leveraging network of specialized photographers, videographers, editors, web developers and coders to avoid agency expenses.• Enable client success by balancing unique requirements, competitive market analysis, media channel selection and data-driven solution development.