• Fully accountable for the implementation and management of the wider Europe and CIS region sales strategy to drive course sales revenues across 35 culinary and hospitality institutes within the LCB global network• Proactive leadership of the London based sales team, inclusive of induction, professional development, supervision, the setting of KPIs, the conduct of quarterly and annual appraisals and the delivery of CRM system training.• Key driver and motivator in the achievement of an increase in international student numbers and a growth in revenue in 2017 over 2016 founded on comprehensive business, customer experience, customer expectation and marketing analysis to inform cost effective, targeted promotional activities.• Proactive and innovative design, implementation and management of a highly successful culinary events initiative across the Europe, ME and CIS regions, including the ground-breaking introduction of culinary demonstrations; leading to a 32% European Hub Business Unit growth in sales revenue in 2017 over 2016• Exceptional networking skills in the development of strong international and multi-lingual relationships with a broad range of internal and external stakeholders, such as educational agents, LCB institutes, government organisations and digital marketing agencies.

• Managing sales pipeline of new course sales enquiries ensuring strong conversion of leads to meet quarterly and annual KPIs.• Responsible for organisation of internal and external sales events (including open evenings, education fairs and food festivals)• Responsible for building educational agent network and driving student numbers via this channel (including assessment, training and ongoing management of agent partners)• Played a leading role in delivering strong annual growth in sales revenue of the LCB London institute from 2012 to 2016, following the move to 15 Bloomsbury Square.• Astute introduction of a Careers and Education Service within LCB London, leading to an increase in customer retention

• Outstanding performance in facilitating bespoke travel experiences for the high-profile, high net worth clients (average spend £10k) of this niche luxury tour operator, as measured through exemplary customer feedback and exceptional levels of repeat custom • Motivational sales consultant team leadership, including one-to-one mentoring and training • Comprehensive research and analysis of current and emerging industry trends both globally and locally to support innovative marketing initiatives and enhance the customer experience • Consistent excellence in exceeding personal sales targets and driving sales team performance • Highly effective communication techniques in developing strong customer and stakeholder relationships, collaborating with global and local partners such as hotels, airlines and concierge companies

Target-driven sale of holiday packages to high-end clients and travel agencies; organising itineraries, resolving issues prior to, during and following the holiday and delivering excellent customer service • Proactive development of a broad expertise and knowledge of the French and Italian luxury travel industry through the conduct of regular in-situ meetings with suppliers; developing professional relationships, evaluating potential travel destinations and organising educational trips for travel agents • Exceptional professionalism and acquisition of product knowledge for this operator offering luxury travel experiences, leading to company management team inclusion and the role of Italian and French Product Champion. Fully accountable for all French and Italian country sales, with Italy the sole area within the corporate portfolio to meet sales targets in 2006-2007 • Successful achievement of all personal sales targets, proving integral to the team acquisition of £1.2m in holiday package sales and a net profit of over £200k in one year • Leadership and mentoring of sales team personnel, managing enquiry levels and delivering informal sales and product training sessions