ODDITY is a consumer tech company that builds and scales digital-first brands to disrupt the offline-dominated beauty and wellness industries. The company serves over 40 million users with its AI-driven online platform, deploying data science to identify consumer needs, and developing solutions in the form of beauty and wellness products. ODDITY owns IL MAKIAGE and SpoiledChild. The company operates with business headquarters in New York City, an R&D center in Tel Aviv, Israel, and a biotechnology lab in Boston.● Governance | Leadership: Served as strategic advisor to Board and Management; oversaw governance, Board expansion, committee development, and subsidiary structure. Set up and managed public company operations including public company readiness, F-1 drafting, IPO and SEC reporting. Expanded product assortment and international operations, including preparing infrastructure for telehealth brand and setting up structure for new international markets. ● IPOs | Transactions: Spearheaded preparation and execution of $424M IPO, pricing at $2B and surging 50% in first month of trading. Led $225M+ in pre-IPO investments including Fidelity, Franklin Templeton, Tull, MSD, and Baillie Gifford. Acquired AI beauty/bio-tech start-up Revela for $76M and launched ODDITY LABS for molecule discovery. Launched Digital Security Token Offering to broaden investor access to pre-IPO financing rounds.● Compliance: Oversaw public company compliance involving structuring, SOX, internal audit, governance, compensation, and equity. Developed and managed global regulatory and compliance frameworks for US and international operations including GDPR, CCPA, FTC, FDA, Cosmetics, and Biometric laws.● Operations: Managed global legal, risk, regulatory, and policy matters; oversaw Legal, HR, and Regulatory Affairs.● IP: Managed IP and technology portfolio including beauty, bio-tech, hyperspectral vision, AI and machine-learning.

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Led sleep and wellness brand from Series A through IPO, expanding from DTC single-product start-up into global multiproduct/multichannel publicly traded company with over 830 employees. ● Governance | Leadership: Served as strategic advisor to Board and Management. Set up and managed public company structure including SEC reporting, policies, and compliance. Expanded global footprint into Canada and Europe (DACH, UK & France).● IPOs | Transactions: Managed IPO and take-private deals, including public company readiness, drafting S-1, IPO process, governance, proxy, Rule 13e-3 disclosures, market check, and fairness opinion. Oversaw M&A and strategic opportunities. Led financings ($300M+ privately including strategics) and negotiated credit agreements.● Litigation | Compliance | Risk Management: Oversaw litigation and disputes related to patents, TMs, marketing, privacy, real estate, and labor. Led risk management program including product compliance, crisis communications, insurance, and employee training. ● People | Operations: Supervised efficient and commercial legal team. Led human resources function and onboarded first Chief People Officer.● Partnerships: Solicited, negotiated, and implemented first retail partnership with trial placement at West Elm nationwide; secured and managed diverse partnerships including Standard Hotels and Casper influencer network. Negotiated wholesale distribution (e.g., Costco) and licensing (e.g., American Airlines). Led public policy matters including liaison to Partnership for City of New York and TechNYC.● Contracts: Negotiated and managed global supply chain contracts, including oversight for CSR and compliance.● IP: Instituted and managed global IP portfolio including patent harvesting and product development prosecution.● Real Estate: Managed real estate during rapid expansion (6 NYC, 3 SF and 3 Berlin office leases) and birth of retail from pop-up activations to 66+ retail stores (until onboarded Head of Retail).

Handled high-profile, complex litigation matters and regulatory investigations for public companies and their boards, global media and entertainment conglomerates, leading financial institutions, founders, politicians, and ultra-high-net-worth individuals.

Drafted opinions and conducted research for civil and criminal cases, including Madoff trustee class action.