Jonathan Unger Email & Phone Number

Durham, New Hampshire, Us

Regrow powers agriculture resilience for today’s leading retailers, CPGs, processors, and farmers.I head up Demand Generation at Regrow, working across the GTM Team on campaign strategy, marketing operations, content development, and user experience.

San Francisco, Ca, Us

Member of Cohort 4 of the Climatebase Fellowship, a professional community and career accelerator for individuals dedicated to addressing climate change.

San Francisco Bay Area, Us

Developed scoring model for SAM account prioritization and outbound marketing efforts. Outlined path for TAM growth and key milestones along the way. Provided insights and recommendations around other key demand generation topics like CRO, KPI setting, content strategy and data partners.

Boston, Massachusetts, Us

Led the strategy and execution of demand generation programs for up to four clients at a time. Guided clients away from outdated marketing methodologies and towards a measurable, scalable approach to creating revenue. Analyzed CRM data and uncovered customer insights to drive the development of needle-moving creative.

Boston, Massachusetts, Us

Refine Labs is a progressive demand generation firm focused on growth-stage B2B SaaS. We start with a strategy that’s built for the way people buy in 2022. We redefine the metrics that matter. We eliminate pushy lead gen tactics and use paid social the way it was intended. By executing this strategy every day at 60+ B2B SaaS companies, we learn what works and what doesn’t—fueling continuous research and innovation. Together we're writing the new demand generation playbook.

Walldorf, Baden-Württemberg, De

Led a team of three professionals overseeing nearly all aspects of Signavio's paid and owned digital presence. Aided in the smooth transition of all marketing processes and systems following the acquisition of Signavio by SAP in March 2021.

Walldorf, Baden-Württemberg, De

Furthering my role within the Digital Marketing Team, I led the conception and implementation of several new digital initiatives, including Signavio Club (a customer advocacy platform) and MIDAS (an intent data Sales and Marketing enablement tool). As COVID-19 shifted marketing dollars to the digital space, I helped Signavio gracefully navigate this turbulent period and still achieve our lofty 2020 goals.

Walldorf, Baden-Württemberg, De

As Signavio grew into a truly global organization, there was an increased focus on digital marketing. This included the implementation and optimization of a new marketing automation platform, improving our website user experience and rethinking the strategy for any available online channels. I was tapped to lead these efforts and coordinate across the Marketing department to turn digital into the major driver of qualified leads.

Walldorf, Baden-Württemberg, De

Signavio had established itself as a strong player in the European process management space with ambitious goals for the US market. As US Marketing Manager, I strategized, planned and executed campaigns to build the Signavio brand and generate quality leads. Our media mix involved extensive online and offline tactics, including email, content marketing, events and more. It was (and continues to be) an incredibly exciting time to be a part of the company, as I gained experience in an international setting.

Analysts at RKG wear many hats, from data expert to copywriter, account manager to researcher. In this varied environment I was given major responsibilities virtually since Day 1. My clients included a travel brand with over $5MM in annual spend and a retailer who was looking to prove the value of paid search as a marketing channel. Less than half-way through their initial test period, this client chose to extend their contract thanks to significant and immediate positive performance.

Chapel Hill, Nc, Us

Somerset, New Jersey, Us