Vice President Of Production
Current- Direct the strategic video vision and execution of integrated marketing campaigns forKings Dining and Entertainment, resulting in a nearly 2X ROI increase throughmeticulous planning and execution.
- Foster strong collaborative relationships with Needham Bank, producing impactful videoand radio campaigns that doubled brand awareness and visibility, highlighting the abilityto influence and guide cross-functional.
- Utilize data-driven strategies to significantly contribute to market share growth andinfluence a stronger-than-expected IPO for Needham Bank, showcasing proficiency indata analysis and KPI development.
- Lead a video-first content strategy for PlayMonster, achieving over 4 million views withthe launch of a branded YouTube channel, and executed integrated video campaignsthat surpassed sales expectations.
- Allocate resources efficiently and manage agency/vendor partnerships to extend teamcapabilities, emphasizing skills in resource allocation and agency management.
- Oversee production budgeting, scheduling, and cost control, aligning creative projectswith fiscal responsibilities and demonstrating financial acumen.
Aug 2015 - Present
