Jonathan Dick Email and Phone Number

Oversee all customer-facing and revenue-generating software development, team management, and internal technology processes• Ideate, design, develop, and maintain software solutions to enhance customer experience and drive revenue growth• Manage and mentor technology teams to ensure efficient and effective execution of projects• Integrate external software and collaborate with internal technology teams to optimize processes across all departmentsDesign and maintain accountability systems, metrics, financial forecasts, and budgets• Develop and implement robust accountability systems to track performance and identify areas for improvement• Define and monitor key metrics to measure the success of various initiatives and overall business health• Create and maintain accurate financial forecasts to guide strategic decision-makingPrepare and manage budgets across all departments to ensure fiscal responsibility and efficiencyManage financial controls and accounting team• Implement and maintain stringent financial controls to protect company assets and ensure compliance• Oversee accounting team to ensure accurate and timely financial reporting and analysis• Collaborate with executive team to make data-driven decisions based on financial insightsDrive process improvement and efficiency through data analysis and modeling• Analyze complex data from various sources to identify opportunities for process optimization• Model and redesign processes to increase efficiency, productivity, and cost-effectiveness• Implement data-driven solutions to streamline operations and drive business growthFoster a culture of innovation and continuous improvement• Encourage and empower team members to propose and implement innovative ideas• Continuously evaluate and optimize systems, processes, and technologies to stay ahead of the curve• Lead by example to promote a culture of excellence, accountability, and data-driven decision-making

• Functioned as VP of Marketing and VP of Technology, driving marketing strategy and agile software development• Architected and implemented revenue-generating customer-facing software tools and internal processes, increasing efficiency and effectiveness• Increased revenue by over 400% in under 5 years through data-driven insights and execution• Analyzed customer data to identify trends, preferences, and growth opportunities• Developed targeted marketing campaigns, optimized pricing, and product offerings• Led cross-functional teams to drive marketing and technology initiatives• Managed and mentored teams, fostering collaboration, innovation, and continuous improvement• Facilitated communication between marketing, technology, sales, and customer service teams• Implemented advanced analytics and reporting to guide data-driven decision making• Developed comprehensive dashboards to track KPIs across marketing, technology, and sales• Used data-driven insights to optimize strategies, investments, and resource allocation

The Investor's Edge provides short-term real estate investment financing for single family residential properties...making it possible to fix and flip properties with no cash-to-close, no prior experience, no monthly payments, and no minimum credit score. We open the door to financial freedom by making profitable real estate investing accessible to anyone.I was responsible for all things marketing... including general integrated marketing strategy, competitive analysis, market research and strategic direction, marketing team training/development/management, lead/demand generation, new product development (physical production and digital development), UI & UX design, multimedia development, content development, public relations strategy, graphic design, social media management, analytics and forecasting, sales support materials, automated email and SMS marketing systems, and overall customer experience.These are some of the business objectives I've been able to realize through my marketing efforts:• Increased overall revenue by 1,000%+• Increased new lead volume by 800%+• Increased website visits by 90%+• Increased online lead conversion rate by 190%+• Reduced lead acquisition cost by 65%+• Reduced customer acquisition cost by 80%+• Dramatically increased loan applications & inbound phone callsDuring my first two years, I was also personally responsible for all technology & software development. I was able to successfully architect several new internal processes and design many customer facing tools that fueled much of our growth and resulted in significant cost savings and incredible improvements to customer experience.

Utilized data-driven strategies to improve ROI on ad spend by nearly 900% over 12 months• Conducted in-depth analysis of marketing and sales data to identify key performance drivers and optimization opportunities• Implemented data-informed changes to marketing strategies, leading to significant improvements in ROIIncreased total traffic and brand exposure by over 480% in 4 years through data-driven marketing initiatives• Analyzed customer behavior and preferences to develop targeted marketing campaigns• Continuously monitored and optimized marketing efforts based on data insights, resulting in substantial growth in traffic and brand exposureDeveloped detailed short-term and long-term strategic plans based on comprehensive data analysis• Conducted thorough analysis of market trends, customer data, and competitive landscape to inform strategic planning• Created data-backed plans to support and enable sustainable business growthLeveraged data insights to drive product development and optimize customer experience• Analyzed customer feedback and behavioral data to identify opportunities for product improvements and new offerings• Used data to guide enhancements to customer experience, resulting in increased satisfaction and loyaltyIncreased revenue by 1,000% in less than ten years through data-driven sales and marketing strategies• Continuously analyzed sales and marketing performance data to identify areas for improvement and optimization• Made data-informed decisions to refine strategies, allocate resources, and drive exponential revenue growth

Instrumental in raising over two million dollars in private investor capital in under six months• Conducted market research and analysis to create compelling data-driven investment proposals• Utilized data insights to identify and target high-potential investorsConducted primary market research to identify target market demographics and lifestyle• Designed and executed research studies to gather valuable data on target market preferences and behaviors• Analyzed research data to develop in-depth understanding of target market and inform marketing strategiesDeveloped national market expansion prioritization based on geodemographic segmentation and statistical analysis• Analyzed geodemographic data to identify high-potential markets for expansion• Utilized statistical analysis to prioritize markets based on key performance indicators and growth potentialPlanned and procured all media spending according to market demographic and established budget• Analyzed market demographic data to inform media spending decisions• Utilized data-driven budgeting to optimize media investments and maximize return on ad spendManaged all traditional and digital communications to B2C customers, B2B clients, board members, and shareholders• Developed data-informed communication strategies tailored to each stakeholder group• Continuously analyzed communication performance data to optimize engagement and effectiveness

• Created attractive, functional, and effective collateral for direct mail, newspaper, and other print media • Designed and developed static and dynamic websites and consulted with clients on internet marketing strategy and tactics

• Implemented marketing materials in 9 new languages• Managed website content and design for 9 different countries• Designed, managed, and developed corporate internet site and intranet• Created customer relationship management and database-marketing systems

• Increased revenue by over 200% over a period of only two months with print direct marketing promotional campaigns • Managed all scheduling, staffing, purchasing, marketing, and operations to reduce costs and increase profitability