Jonathan Tice Email and Phone Number
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For firms I help, I ensure a deep understanding of B2B customer needs and in earnest knowledge of how and for whom they are able to deliver meaningful, organizational impact. This engagement rapidly improves sales velocity for new customer growth and retention. My executive leadership experience spans B2B technology sales, account management, customer success and marketing including software and tech-enabled services. I work with founders, CEOs and boards to develop new business models, map customer journeys, pivot strategies, design GTM solutions and ensure the success of acquisitions and continued growth, even during market contractions. As an enthusiastic and trained coach, I provide teams with a framework for success, help them understand and educate their customer (often Fortune 500 decision makers), multi-thread throughout the sales cycle, keep them abreast of competition, expand sales skills together and understand and celebrate success.Highlights:► As a sales executive, I’ve positioned venture capital and private equity-backed firms for highly-profitable exits and acquisitions.Example 1: Building sales team, strategies, and processes from the ground up, increased new business sales 300%, doubled the existing SaaS business, enabling an acquisition at 13X multiplier on topline. Example 2: Grew software sales to the point that company sold at a 4X investor ROI; after the sale, generated 5x additional growth in software sales over 4 years, enabling a merger. ► Sold experience management, survey, and analytics software under marketing budget to 75% of Fortune 100.► Generated 499% growth at Forsta over 5 years; decreased customer acquisition costs (13x ROI); and achieved 99.5% customer retention.► Recognized with Forsta's President’s Club Award for new pricing, packaging, and GTM strategies. Following its launch, exceeded company goals 300% converting more than half of tech-enabled services to SaaS subscriptions globally. Generated ARR growth of 174% and 140% net revenue retention. ► Oversaw, negotiated largest new deals and the largest upsells in company history. Expertise: Global B2B Enterprise Software Sales Strategies & Execution; Sales Infrastructures & Scaling; Marketing & Go-To-Market (GTM); Pricing; Packaging; Customer Success & Retention; Market Research & Research Technology; PropTech; Budget Management; Talent Acquisition, Training & Retention; Competitive Intelligence; Presentations; Publications; Thought Leadership; Team Leadership; Customer, Executive, Board & Stakeholder Relationships.
Fit To Scale
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Founder, Fractional Cro & Gtm OperatorFit To Scale Jul 2024 - Present
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Chief Business OfficerPrompt Engineering Inc Aug 2024 - PresentPrompt Engineering, Inc. is harnessing the power of LLMs, applied AI and ML to build smarter, more intuitive digital products. We empower businesses to enhance consumer engagement through intuitive search solutions. We craft bespoke site search tools and other integrations that prioritize human-feeling interactivity. XTAL is our first product, a revolutionary search product poised to transform e-commerce site search. -
Strategic AdvisorQuantifyai Nov 2024 - PresentCollaborating with the CEO to triple YoY revenue growth at QuantifyAI. Leading strategic development and implementation of new AI SaaS offerings for full launch in 2025. Working towards establishing QuantifyAI as a leader in global B2B/B2C data collection. -
Board MemberWordibly Oct 2023 - PresentPhiladephia, Pa, UsAdvise and help hand-on with operationalizing and developing sales, marketing and GTM motions. Helped secure funding, pitch presentations, strategic planning, market sizing, prioritization and analysis, order of operations, recruiting, hiring and fractional sales and marketing support. -
Board Of DirectorsCrowdly May 2021 - PresentBoston, Ma, UsAdvise and help hands-on with sales strategies, new business motions, partnerships, pricing and packaging, and strategic relationship building. -
Chief Revenue Officer (Cro)Fuel Cycle Mar 2023 - Aug 2024Los Angeles, California, UsFuel Cycle provides a B2B enterprise SaaS platform to oversee and manage privately-owned panel communities predominantly for Fortune 1000 firms and large non-profit organizations headquartered in North America and Europe. Via generative-AI solutions, Fuel Cycle transforms businesses by lessening the speed to conduct, analyze and share qualitative and quantitative insights. -
Board Of AdvisorsLambent Jan 2023 - Apr 2023Boston, Ma, UsLambent is a VC-backed, Series-A, B2B software company that is modernizing real-estate strategies, space planning and the wider PropTech market. Our SaaS platform leverages artificial intelligence, machine-learning and computer vision to deliver occupancy analytics via the cloud. Lambent supports some of the largest universities as well as Fortune 500 firms globally, leveraging existing IoT-enabled hardware to provide predictive analytics. By delivering actionable intelligence real estate and facilities professionals globally can make better use of the spaces they have and power the Future of Work. -
Chief Revenue Officer (Cro)Lambent Jun 2021 - Dec 2022Boston, Ma, UsIn 2021, increased pipeline by 7x within first 6 months (233% of goal). In 2022, achieved 150% of our full year pipeline goal and ending the year having tripled ARR. Participates in all board meetings, reports to CEO. Awards:- Most Likely to Be Boston’s Next Unicorn, Startup Boston- Best AI-Based Solution for Education, 2022 Artificial Intelligence Breakthrough Awards
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Chief Customer OfficerForsta 2020 - 2021London, GbForsta (formerly FocusVision). As a member of the executive team of this global provider of customer experience (CX), survey, user experience (UX) and analytics software, led commercial efforts and team in supporting enterprises, research agencies across thousands of customers and 75% of Fortune 100 companies. Report to CEO. Participate in all Board meetings. - Increased ACV, improved customer retention, and accelerated new customer acquisition by building out a global customer alignment strategy and a proven sales process.- Resulted in 15% YoY improved sales win rate, eliminated customer churn (104% NRR YOY) and improved customer retention to 99.5% through a structured, metric-driven sales approach. - Initiated new partnerships and channel strategies to increase NRR and upsell within existing customer base. - Drove transformational changes, including expanding new and existing business sales teams; instituting new functions (BDRs, SDRs, and sales operations) to improve sales effectiveness, conversion rates and reduce customer acquisition costs; improved and expanded account management, business development, and sales engineering function. - Continued to increase ARR by overhauling pricing and packaging strategies, increasing minimum deal size and price per unit, and adding products with subscription offerings.Assisted with the merger with Confirmit post-sale, following Verdane and EQT agreement, as well as team integration, sales methodology selection (e.g. MEDDIC, MEDDPICC, BANT, CHAMP), etc. -
Evp, Global Commercial StrategyForsta 2018 - 2020London, GbLed strategies, solutions, and teams to increase recurring revenue, including designing and executing Go-to-Market strategy with new packaging and positioning. Included oversight of software and professional services, launching PLG motions within two product lines to improve CAC, lessen sales cycle time and increase SOM. - Directly oversaw largest company-wide deals and key accounts. Led discussions with key customers to mitigate churn and preserve win rates. - Elevated performance by refining sales coaching, training, onboarding, sales enablement and support processes. - Designed, researched, tested, and executed launch of product packaging to engage professional services customers with new software while increasing software pricing for existing and prospective customers. - Trained and coached global staff. - Resulted in 150% overachievement of ARR goals in 2018 and 140% net revenue retention. Growth of a further 39% in 2019 following strong 2018 performance.- Led customer discussions on the largest sale in the company's history ($9M) quadrupling prior deal size while increasing unit price by 33%.
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Senior Vice President, Americas RegionForsta 2015 - 2018London, GbA member of the executive team, reported to CEO and participated in Board Meetings. Conducted due diligence, advised on company acquisitions, led team integrations following M&A and cross-selling initiatives. - Built and expanded sales team to high-performing consultative sales and account managers, sales operations, and engineering professionals. Between 2015 and 2016, hired and trained 33 sales team members (total team of 65). - Took on concurrent responsibilities for Latin America sales team in 2016. - Exceeded sales goals each quarter, delivering 125% average annual performance to target in ARR and tech-enabled services, respectively. Contributions helped facilitate sale of Forsta (formerly FocusVision) to EQT Partners in 2017.
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Senior Vice President Of SalesDecipher Apr 2013 - Dec 2014Led commercial efforts for survey software provider and oversaw related tech-enabled services. Acted as player coach selling deals personally while scaling up the sales team, developing staff skills, and managing growth of existing clients. Grew new software business by 300% and doubled software ARR. Successfully launched sales department within Decipher after being previously dissolved twice (2011 and 2009) over the company's 14-year history. Began as an individual contributor in the first 6 months to understand customer needs, grew the sales team from 1 to 12 by the time of the successful sale to FocusVision (rebranded as Forsta). Assumed responsibility for European and APAC sales in 2013. Exceeded both personal and sales team goals 11 out of 11 quarters, enabling sale of company to Thompson Street Capital Partners with a 13x multiplier.
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Vice President Of Sales And MarketingDynata 2010 - 2013Shelton, Connecticut, UsDynata (formerly Critical Mix) is a tech-enabled service provider supporting Fortune 500 insights teams, consultancies, research and ad agencies. Member of executive team. Reported to CEO. Coached, mentored, developed, and led sales team and drove account based marketing approaches. - Elevated sales production 30% per staff member. Doubled new business sales by re-prioritizing accounts, elevating customer service, and redesigning sales incentive structure.- Attained 18% YoY growth during market contraction.- Launched European sales office in Sofia, Bulgaria. - Achieved preferred vendor status with Microsoft and sales to P&G.- Facilitated merger, staff integration, and transition upon acquisition in 2012.- Oversaw adtech and ad measurement product launch. -
Vice President Of Regional Sales And MarketingDynata 2006 - 2010Shelton, Connecticut, UsAdvanced from Director of Sales, 2006-2008. Led regional sales team and marketing efforts. Presented to Board of Directors. Sold to SMBs, mid-market businesses, as well as large enterprises. - Managed highest revenue totals and annual growth rate as Director and VP of Regional Sales. - Grew revenue 50% in each year for 2 years.- Brokered preferred vendor status with Microsoft, Procter and Gamble, and 6/10 of largest U.S. research firms.
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PresidentInsights Association North Atlantic Chapter 2006 - 2007The North Atlantic chapter of the Insights Association is one of the most vibrant and active chapters, with 1500 total members, of the leading research organization based in the US.As President of the board I was responsible for organizing educational and networking events, participating in national strategy meetings, member growth and retention, new member outreach, chapter financial management, marketing, leading executive board meetings and sessions. -
Regional Sales DirectorReturn Path 2004 - 2006Boston, Massachusetts, UsAchieved double digit growth each year in the role. Personally acquired 75 new customers including five of the top 50 US research firms. Assisted with marketing and product development strategy. ReturnPath specialized in martech and sales intelligence. -
Market Research Product ManagerTechtarget 2002 - 2004Newton, Ma, UsOversaw product creation, development, operations, and initiated sales for TechTarget’s research offering. Developed business plan and go-to-market strategy of new product offering, subsequently exceeded aggressive Q1 and Q2 sales goals by 230%. Supported large enterprises, SMBs and midmarket businesses with tech-enabled services linked to media / adtech. Recognized formally for product management excellence in Q1, 2004.
Jonathan Tice Skills
Jonathan Tice Education Details
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Boston CollegePolitical Science And Government -
University Of MelbourneBachelor Of Arts And Science
Frequently Asked Questions about Jonathan Tice
What company does Jonathan Tice work for?
Jonathan Tice works for Fit To Scale
What is Jonathan Tice's role at the current company?
Jonathan Tice's current role is Supporting CEOs & Founders from Launch to Scale | Investor & Customer-Focused Advisor | 5x Sales Leader, 3x Exits.
What is Jonathan Tice's email address?
Jonathan Tice's email address is jt****@****ion.com
What is Jonathan Tice's direct phone number?
Jonathan Tice's direct phone number is +161730*****
What schools did Jonathan Tice attend?
Jonathan Tice attended Boston College, University Of Melbourne.
What are some of Jonathan Tice's interests?
Jonathan Tice has interest in International Travel, Boston Celtics, Entrepreneurship, Downhill Skiing, Rock Climbing, Borough Of Manhattan Community College, Boston Red Sox, The Daily Show, Sports, Tennis.
What skills is Jonathan Tice known for?
Jonathan Tice has skills like Market Research, Strategy, Marketing Research, Online Advertising, Customer Insight, Quantitative Research, Email Marketing, Marketing Strategy, Direct Marketing, Crm, Segmentation, New Business Development.
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