Magna Marketing helps businesses unlock their full potential by delivering tailored digital marketing strategies that drive measurable results. With a focus on aligning traditional and inbound marketing techniques, we create impactful solutions for client acquisition, brand visibility, and sales growth. Our expertise spans paid media, social media, content creation, and web design, enabling us to deliver high ROI and enhance business engagement across industries. Magna’s transparent approach and our commitment to client success make us a trusted partner for long-term growth. Learn more at www.magna-marketing.com

Member, Suicide Prevention Scotland Lived & Living Experience PanelAs a member of the Suicide Prevention Scotland Lived & Living Experience Panel, I contribute to a diverse group of individuals from across Scotland who bring unique perspectives and experiences related to suicide. Our panel includes those who have lost loved ones to suicide, individuals who have attempted suicide themselves, and people who have loved ones who have made suicide attempts.Our mission is to advise and help co-produce policy and practice as part of the Scottish Government and COSLA’s long-term suicide prevention strategy, Creating Hope Together. In this role, I engage in various projects, leveraging my personal experiences to help shape initiatives aimed at reducing suicide rates and providing support to those affected by suicide.

I worked with Magna to consult on their pricing and product structure with potential routes to market. In addition, I created sales materials and web copy.

Responsible for delivering the Digital Marketing Transformation Roadmap for Fife College. The project includes elements of Website development to include UX and Navigation, Social Strategy, Content Marketing and Campaign and traffic development.

I was recruited by IOM on a one year fixed term contract to deliver the events around the 50th Anniversary of the Institute. Over 2019 I produced and delivered a wide-ranging creative campaign to help celebrate IOM’s 50th anniversary.From environmental and public health advancements to natural disaster prevention and public policy influence, IOM has caused an unprecedented amount of positive change to the world through research and work over the last half-century. Working with a design agency in Glasgow I oversaw the production of 50 unique pieces of digital artwork which were launched at an event hosted at the Scottish Parliament. The creative campaign was designed to celebrate this, with a strong digital focus to ensure we generated as much awareness and coverage of the work as possible. The digital activity covered the website, organic social media and paid channels as well, delivering various forms of the creative assets to target audiences primarily through Google, LinkedIn and Twitter ads the digital and social channels where IOM are most active.Key Results: • Paid Social impressions - 568,764• Video views – 100,759• Social Growth – 150% of target• 300 attendees at the launch eventMy experience of lobbying and engaging with the Government meant I was able to secure Deputy First Minister John Swinney MSP as the keynote speaker at the launch. Introductions made at the event have directly benefited IOMs engagement with the Scottish Government and Chief Scientist Office.In addition during my year, I have also led a project to develop the Institute’s value proposition and brand purpose in a series of workshops with each section. This has led to the introduction of a new sales process and developed internal collateral to accompany these changes.I also managed the publication of IOM’s history – A coffee table book detailing the last 50 years of IOM.

NewsBase was founded in Edinburgh, Scotland, in 1995 by Gavin and Belinda Don who remain joint CEOs. We are still owned and run by the original investors. We are completely independent in thought, writing and actions.The NewsBase Group (NB Group) has been serving the global energy industry with market intelligence since 1995.NB produces a number of high quality publications, reports, data and forecasting for companies around the world.We provide industry leaders with awareness, insight and foresight for their target markets. In doing so, we help to reduce costs by avoiding the wrong decisions and generate revenue by making the right ones.

Creating cutting edge, innovative conferences and events across the energy and security sector.

Managing the delegate sales team at C5 across our portfolio of events. Visit our website for details of our forthcoming events.http://www.c5-online.com/

Head of delegate sales for the entire Gastech protfolio of events. In addition I was responsible for developing, managing and running the VIP day and the Day of Russia at Gastech 2012.