Jonathan Gordon Email & Phone Number

Glasgow, Gb

Glasgow, Scotland, United Kingdom

Currently a Freelance Search Engine Optimisation (SEO) & Online Marketing Consultant for a number of clients across a variety of sectors. My responsibilities include:Creation of holistic SEO strategies which work in tandem with the wider marketing disciplines such as social media and PR.Completion of various SEO deliverables including Keyword Research & Analysis, On Page Optimisation, Link Building and Competitor Analysis Consultation on creative content marketing campaigns to build brand awareness & enhance online visibility in line with agreed targets & KPI’s.Creation of videos for marketing and promotion purposes through each of the relevant online channels.

Edinburgh, United Kingdom

Global Digital Marketing Agency LBI dramatically improve clients online ROI by providing integrated, highly effective campaigns for brands big and small. The role of SEO Account Manager sees me work with a variety of clients across global markets on a daily basis. This includes:- Coming up with creative online campaigns and strategies which include all aspects of SEO such as keyword analysis, content optimisation, competitor analysis and link building- Regular client meetings to develop and strengthen positive client relationships- In-depth reporting and analysis of campaigns through regular customised client reports from Google Analytics and Omniture amongst others to demonstrate SEO performance and rankings

Glasgow, United Kingdom

My responsibility at 9-20 was to ensure maximum impact was achieved through marketing activities to increase lead generation, online candidate applications and product/service awareness while building the value of the corporate brands, ‘9-20 recruitment’ and ‘9-20 network’.This included the following:• Increase website search engine rankings through all aspects of onpage and offpage SEO• Update website content including the writing and publishing of blog posts for company sites: 9-20recruitment.com and 9-20network.com • Monitoring both websites performance using Google Analytics and reacting to and presenting findings• Creation and distribution of press releases• Negotiation of annual advertising job board contracts• Collation and proofreading of all final draft material for company tender entries• Lead generation activities including direct mail and email campaigns to both B2B and consumer markets• Supporting sales with the preparation of marketing collateral inline within brand guidelines e.g. portfolios, presentations and the obtaining of testimonials• Copywriting and proofreading of all marketing materials such as new brochure development and case studies