Jonathan Greci

Jonathan Greci Email and Phone Number

Chief Growth Officer | Business Advisor & Board Member ⇨ Expert in Digital Transformation & Strategic Marketing | Leader in Sports & Entertainment Sectors (ex CMO Parma Calcio) @ Allcore spa
Italy
Jonathan Greci's Location
Italy, Italy
Jonathan Greci's Contact Details

Jonathan Greci work email

Jonathan Greci personal email

About Jonathan Greci

Executive Manager with over 15 years of experience in driving business growth and digital transformations in dynamic and competitive environments. Currently serving as Chief Growth Officer in a public company, where I am responsible for the growth of three business units, with a focus on full-funnel optimization in sales, marketing, and delivery.I have strong experience in the sports sector, with 7 years of experience as CMO for Parma Calcio, where I successfully took part in the climb from Serie D to Serie A. I launched successful season ticket campaigns, developed branding and digitalization strategies, and co-founded as CEO of the official marketing and communication agency with a dedicated team of 10 people supporting the club.As a co-founder and partner in successful startups with two strategic exits, one of which achieved international growth from 0 to €40M in revenue in 5 years.I am passionate about innovation and continually enhance my skills in strategic areas, with specializations in Data Analysis (Bocconi), Green Marketing (IED), and Digital Transformation. I can lead business growth across multiple levels, both online and offline, by focusing on strategy, creative direction, budgeting, and performance marketing, for both B2B and B2C markets.Recognized for my ability to build, train, and lead operational teams, innovate business models, and provide strategic leadership, I am a reliable partner for top corporate management.Areas of Expertise:◆ Sales & Marketing◆ Growth Hacking◆ Digital Transformation◆ Branding & Creative Direction◆ Communication Design◆ Team Leadership◆ Market Analysis & Segmentation◆ Budgeting, Cost Control & P&L◆ Project Management◆ Data Analysis & Reporting

Jonathan Greci's Current Company Details
Allcore spa

Allcore Spa

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Chief Growth Officer | Business Advisor & Board Member ⇨ Expert in Digital Transformation & Strategic Marketing | Leader in Sports & Entertainment Sectors (ex CMO Parma Calcio)
Italy
Website:
allcore.it
Employees:
75
Jonathan Greci Work Experience Details
  • Allcore Spa
    Allcore Spa
    Italy
  • Allcore Spa
    Chief Growth Officer
    Allcore Spa Jul 2022 - Present
    CGO nella società del gruppo Allcore s.p.a. (Gruppo quotato in borsa nel 2019 e al 39° posto per crescita in italia per il Sole24Ore e al 193° in Europa per il FT.) Board Member nella divisione Consulting Company (società specializzata in consulenza strategica per PMI) e responsabile per la crescita di 3 business unit: - Quantico Business Club (club esclusivo per imprenditori)- Estensya (Business Center con sedi a Milano, Roma, Bologna, Torino)- Ancquistiamolatuacasa.it (Instant Buyer immobiliare)Il mio Obiettivo è la crescita attraverso:- Ideazione strategie per la crescita a breve/medio e lungo termine e identificazione modello di business- Definizione OKR: Obiettivi, Progetti e Iniziative strategiche- Analisi e controllo di KPI, processi, budget, e avanzamento - Gestione team marketing/growth/comunicazione per gestione del Brand, la comunicazione, la lead generation ed il project management- coordinamento team per lo sviluppo del prodotto e team CSM per la gestione dei clienti- analisi funnel e supporto al reparto sales, BD e TMK per il miglioramento delle performance di vendita- interfaccia con reparto IT e team dev. per il costante aggiornamento tecnologico di prodotto, processo, CRM (SalesForce) e strumenti digital
  • Parma Calcio 1913
    Chief Marketing Officer
    Parma Calcio 1913 Jan 2019 - Jun 2022
    Parma, Pr, It
    Responsible for setting up the cross-channel marketing plan, communication guidelines and digital lead generation strategies. Main activities:• Definition of the brand proposition and on & off-line promotional initiatives to support the strategic positioning on the market• Development of B2C revenue streams through in-store merchandising and e-commerce strategies• Data analysis and leadership of marketing automation initiatives• Establishment of partnerships with suppliers, media and other sector stakeholders► Co-founder & CEO Parma Marketing, Parma Calcio's exclusive marketing and commercial agency with 10 HR involved. Reference for the B2B sales, partnership, sponsor and advertising space.
  • Parma Calcio 1913
    Brand & Digital Marketing Manager
    Parma Calcio 1913 Jul 2015 - Dec 2018
    Parma, Pr, It
    • Management of the strategic repositioning of the brand• Creation and management of digital activities, app/website project development, crowdfunding campaigns• Serie A promotion, taking care of the entire organization of the celebration event at the Tardini stadium• Full development of the e-commerce model and related cross-channel customer journey• Budgeting, agency management and project management of individual communication and advertising campaigns (adv, cpc, cpm, cpa, SEO, SEM, DEM, lead generation campaign)- Season ticket campaign from 2015 to 2019/20
  • Ledworks
    Digital Marketing Manager / Shareholder
    Ledworks Sep 2016 - Nov 2021
    Milan, Lombardy, It
    • Participation in the corporate start-up and in the creation of the brand image for Twinkly products• Product launch with definition of communication materials• Coordination of digital strategies, management of corporate and product sites• Setting up and monitoring of B2B / B2C adversiting initiatives► From 2018 only Shareholders.
  • Jonathan Greci
    Temporary Manager / Marketing & Communication Consultant
    Jonathan Greci 2015 - 2020
    • Meeting with client SMEs and provision of consultancy as an integral part of the corporate marketing team• Conducting preliminary positioning analyzes for the definition of brand style guides and related B2B / B2C communication frameworks• Integral setting of strategies and of the short, medium and long term marketing plan (on & off-line) and management of the operational team• Launching, monitoring campaigns and reporting to company management• Goal, KPI and Data analysis through CPC, CPM, CPA, Google Analytics, Facebook Business Manager, CRM, conversion rate, lead generation form, Programmatic Advertising, DEM► Among clients company: Next 14 and Geosec.
  • Campus Party
    Head Of Communications
    Campus Party Feb 2019 - Jul 2019
    Milano, Italy, It
    • Full management of the 18 HR team involved in the development of content, marketing campaigns and communication activities• Contact person for community management and coordination of the various advertising initiatives• Leadership of creative branding and advertising campaigns• Press, PR and media management
  • Osteocom
    Cmo / Shareholder
    Osteocom Oct 2012 - Sep 2018
    Parma, Emilia Romagna, It
    • Support for business planning and definition of the digital strategy• Data collection, market segmentation and mailing list creation• Planning and control of communication and advertising campaigns• Consulting on digital strategy to Big companies like Nobel Bicare, Straumann, Neoss ...
  • Università Degli Studi Di Parma
    Teacher @ "Master Sport" Internazionale
    Università Degli Studi Di Parma Feb 2016 - Mar 2018
    Parma, Parma, It
    For 3 years spokesmanTopics: Digital Marketing, Social Media, CRM & Data analysisMaster Sport: "Master Internazionale in Strategia e Pianificazione delle Organizzazione, degli Eventi e degli Impianti Sportivi”: secondo la rivista Sport Business International 2° in Europa e 1° in Italia."
  • Ninja Marketing
    Blogger
    Ninja Marketing Nov 2010 - Dec 2013
    Assago , Milano, It
    Blogger at-large following mainly non-conventional communication strategies linked to social network.Tag: Social Media, Viral Marketing, Guerrilla marketing
  • Areaitalia
    Art Director
    Areaitalia Mar 2006 - Mar 2012
    Parma, It
    Definition of creative guidelines for product and company communication campaigns. Creation of logos, websites and coordinated brand image. Participation and coordination of photo shoots.

Jonathan Greci Skills

Digital Strategy Social Media Marketing Digital Marketing Brand Management Social Networking Social Media Marketing Strategy Web Strategy Web Project Management Seo Viral Marketing Social Branding Corporate Branding Web Development Web Design Marketing Communications Communication Design New Business Development Green Marketing Brand Growth Strategies Online Advertising Business Development Big Data E Commerce Brand Development Management Leadership

Jonathan Greci Education Details

  • Sda Bocconi
    Sda Bocconi
    Big Data Analytics
  • Politecnico Di Milano
    Politecnico Di Milano
    Communication Design
  • School Of Art P. Toschi In Parma
    School Of Art P. Toschi In Parma
    Graphic Design

Frequently Asked Questions about Jonathan Greci

What company does Jonathan Greci work for?

Jonathan Greci works for Allcore Spa

What is Jonathan Greci's role at the current company?

Jonathan Greci's current role is Chief Growth Officer | Business Advisor & Board Member ⇨ Expert in Digital Transformation & Strategic Marketing | Leader in Sports & Entertainment Sectors (ex CMO Parma Calcio).

What is Jonathan Greci's email address?

Jonathan Greci's email address is _g****@****bero.it

What schools did Jonathan Greci attend?

Jonathan Greci attended Sda Bocconi, Politecnico Di Milano, School Of Art P. Toschi In Parma.

What are some of Jonathan Greci's interests?

Jonathan Greci has interest in Development, Politics, Education, Wordpress, Facebook Ads E Api, Science And Technology, Php, Javascript, Opencms, Familiar With Cloud Based Platforms.

What skills is Jonathan Greci known for?

Jonathan Greci has skills like Digital Strategy, Social Media Marketing, Digital Marketing, Brand Management, Social Networking, Social Media, Marketing Strategy, Web Strategy, Web Project Management, Seo, Viral Marketing, Social Branding.

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