- Building out Affiliate marketing channels and audiences for clients, mainly on Reddit to drive traffic back to either products or web properties.- Build Automation engagement and funnels on social media and web properties, designed to engage and convert traffic.- Assessing individual clients requirements or identifying online performance issues they have and presentating solutions back to them.- Preparing detailed analytical insight reports covering all online… Show more - Building out Affiliate marketing channels and audiences for clients, mainly on Reddit to drive traffic back to either products or web properties.- Build Automation engagement and funnels on social media and web properties, designed to engage and convert traffic.- Assessing individual clients requirements or identifying online performance issues they have and presentating solutions back to them.- Preparing detailed analytical insight reports covering all online activity.- Implenting the approved solutions to any issues encountered in analytics,landing pages or customer journeys.- Creation of email marketing funnels and improved user journey with advancedretargeting in various email platforms.- Building out data capture in custom CRMs for better ROI and cost analysing.- Creating custom affiliate marketing programs. Show less

- Managing paid acquisition channels such as Google Adwords, Twitter &Facebook Ads- Exploring further paid acquisition channels with the most relevant audiences forthe companies products- Identifying better ways to identify, and segment company audiences, from arange of sources, to use in paid media- Brought fresh analysis of SEO/SERP performance for the company website, aswell as competitor analysis. This was done with a combination of GoogleWebmaster tools, Ahrefs, and… Show more - Managing paid acquisition channels such as Google Adwords, Twitter &Facebook Ads- Exploring further paid acquisition channels with the most relevant audiences forthe companies products- Identifying better ways to identify, and segment company audiences, from arange of sources, to use in paid media- Brought fresh analysis of SEO/SERP performance for the company website, aswell as competitor analysis. This was done with a combination of GoogleWebmaster tools, Ahrefs, and LSI keywords- Problem solve through analytics, website traffic issues that were affecting thecompanies revenue, including working on resolutions- Explored and created a more built out customer retention program throughemail marketing, targeting relevant events tagged in Mixpanel- Identified areas that had a lack of conversion and worked on ways to betterengage website traffic, ultimately to increase free trials of the companiesproducts Show less

Lead Trade is a UK finance CPA Affiliate Network.From the beginning of the network to present, initially helping and then after, shaping the scaling of on-demand Lead Generation for Leadtrade's own finance products. Started off under 1000 leads a month in 2013 for two key products, we now have demand of 30,000+ leads a month at present in multiple products.From starting up to present, I have helped manage all key aspects of building up an affiliate network, and Lead Generation… Show more Lead Trade is a UK finance CPA Affiliate Network.From the beginning of the network to present, initially helping and then after, shaping the scaling of on-demand Lead Generation for Leadtrade's own finance products. Started off under 1000 leads a month in 2013 for two key products, we now have demand of 30,000+ leads a month at present in multiple products.From starting up to present, I have helped manage all key aspects of building up an affiliate network, and Lead Generation. Ranging from key publisher and lead buyer sourcing, management. Finance and budgeting. Channel / source key strengths and weaknesses to the specific product, and their optimisation. Reporting / analysis of all publisher metrics and KPIs.Optimisation & fine tuning of website / landing pages as per traffic source. Show less

Managing all email activity for the blue chip client accounts I had responsibility for. From brief to deployment, and relationship management.Sending out daily email campaigns for clients such as QVC, Hobbs, Carnival and P&O Cruises, Vodafone, Carling and Burberry using the Cheetahmail system.Segmenting data to exact requirements for various campaigns and subject line testing.Carrying out Quality assurance reviews on emails being deployed.Customer relation management with… Show more Managing all email activity for the blue chip client accounts I had responsibility for. From brief to deployment, and relationship management.Sending out daily email campaigns for clients such as QVC, Hobbs, Carnival and P&O Cruises, Vodafone, Carling and Burberry using the Cheetahmail system.Segmenting data to exact requirements for various campaigns and subject line testing.Carrying out Quality assurance reviews on emails being deployed.Customer relation management with main clients, maintaining good relations and giving advice on best practices.Creation and deployment of mobile optimised campaigns. Creation and design of dynamic emails and automated trigger campaigns. Utilising social sharing and posting from emails. Using analytical programs and platform tools for post-deployment analysis and interpretation.Creation and design of dynamic emails. Liaising on client strategy with account management, and generating ideas. Project management of backend script setup and process for outgoing automated email campaigns and data collection along with other various processes. Show less

Developed new business relationships with facilities managers Marketing strategy, online, email and networkingIT duties