Strategic consulting and ad management partner to corporate teams aligning digital marketing expertise to business vision for increased growth, revenues, and brand recognition. Skilled in overseeing large accounts across Google, Microsoft/Bing, and Verizon Media/Yahoo ad platforms to cost-effectively boost ROAS.

Tapped to lead and rebuild Gravy's paid search and social program spanning Google Ads, LinkedIn Ads, and Facebook/Instagram Ads.Leadership Accelerator team member.Generated record number of booked calls lending to company record MRR/ARR from paid ads.Optimized ad performance with lean startup advertising budget to generate sales qualified opportunities.Set up accurate event tracking across all ad platforms to track each step of the funnel and sync with Hubspot and Salesforce.Increased marketing qualified opportunities with robust B2B audience targeting and by reducing click fraud.

Managed all the Google Search, Shopping, Display, Discovery, and Youtube Ads, Microsoft Advertising/Bing Ads, Yahoo Gemini/Verizon Media dynamic product ads and native ads, Criteo dynamic remarketing ads for the direct to consumer business (store.draxe.com), lending to Ancient Nutrition’s explosive revenue growth from $85M in 2017 to $130M in 2019.

Managed all the Google Search, Shopping, Display, Discovery, and Youtube Ads, Microsoft Advertising/Bing Ads, Yahoo Gemini/Verizon Media dynamic product ads and native ads, Criteo dynamic remarketing ads for the direct to consumer business (store.draxe.com), lending to Ancient Nutrition’s explosive revenue growth from $85M in 2017 to $130M in 2019.

Managed and grew the paid search and paid social programs from $8M to $15M in revenue across 12 business units that spanned personal finance, education, real estate, tax, insurance, investing, live events, business coaching, financial coaching, Ramsey personalities, publishing, and financial wellness.

Following a simple biblical model, My Hope America with Billy Graham combines the reach and excitement of a nationwide media event with the power of personal relationships. Under the guidance of their local pastors, Christians across the United States and Canada will open their homes to share the Gospel message with friends, family, colleagues, and neighbors. Please visit www.MyHopewithBillyGraham.org or watch this video to learn more www.MyHopewithBillyGraham.org/My-Hope-with-Billy-Graham/

• Led the product development team toward Medtronic's first pharmaceutical product for the treatment of acute lumbosacral pain (sciatica)• Designed and managed non-clinical pharmacology studies to support the Investigational New Drug (IND) application submission to the FDA• Delivered a successful IND submission, accepted by the FDA in December 2012, to start Phase II clinical trials• Researched new technologies to formulate innovative ideas for subsequent patent applications and internal grant submissions• Assembled a list of key opinion leaders (physicians) and collaborated with them to form the Sciatica Project advisory board• Awarded a Medtronic Quest grant in 2011 to study cytokine gene silencing with siRNA in the rat chronic constriction injury (CCI) neuropathic pain model• Recognized for being an IDEA disclosure contributor by the Medtronic Intellectual Property Team

• Designed and optimized custom real-time PCR assays for genotyping transgenic, knock-out, and knock-in mice in addition to single nucleotide polymorphism mutations• Analyzed quantitative PCR data to determine efficiency of real-time PCR assays and reported genotyping results to customers using proprietary in-house software• Collaborated directly with primary investigators, post-docs, and research technologists across numerous disciplines to propose, develop, and implement genotyping strategies for various mouse models• Provided technical support and consulting services to academic and non-profit research institutions in the Mid-West and Western United States and supported 284% sales growth from Q1 2006 to Q1 2009• Presented technical information at sales seminars and product launches at major academic and non-profit research institutions• Managed the company’s Google Adwords advertising account for marketing efforts in the United States and Europe

• Postdoctoral-level training focused on retinoblastoma and retinal development research• Discovered involvement of the MDMX gene in retinoblastoma which led to the use of a small molecule antagonist, Nutlin 3, being used in conjunction with topotecan chemotherapy • Improved broad-spectrum and targeted chemotherapy for retinoblastoma through human and mouse cell lines and mouse knockout models of the disease• Characterized two new mouse retinoblastoma cell lines for translational chemotherapy• Completed cDNA microarray and BAC-CGH profile of mouse models of retinoblastoma• Studied retinal degeneration through cyclin D1, AIPL1, and p27 knockout mouse models• Prepared data reports for publication and institutional use• Trained undergraduate students and interns• Served as lab administrator (first hire responsible for building a full-scale research laboratory that encompassed capital and laboratory equipment ordering, budget maintenance, and serving as emergency contact)

Template Preparation Lab-various genomesGenome Sequencing Lab-various genomesApplera SNP Resequencing Project

SNP Resequencing, DNA Sequencing, Plasmid Template PrepTeam-focused research support for the Human Genome Project and other various genomes One of four team members directly involved in the development, implementation, and management of a full-scale production laboratory dedicated to a $100 million human genome resequencing projectTrained new employees and cross-trained existing employees on all resequencing lab protocols for productionOperated and maintained the following: 50 ABI Prism 3700 DNA Analyzer Sequencers, Tecan Genesis Workstations, Tomtec and Titertek instruments, and ABI 9700 thermocyclersMade PCR, SAP/Exo I, and sequencing reaction mixes as requiredWrote SOPs as necessary

• Evening shift supervisor of four employees in the EKG office• Performed 12-lead electrocardiograms on patients and prepared EKG report for physician dictation• Prepared 24-hour Holter monitors for recording• Transcribed all EKG, echocardiogram, treadmill stress test, and Holter monitor studies• Scheduled echocardiogram ultrasound and treadmill stress test studies• Trained new employees and emergency room staff• Decreased EKG transcription time by training more transcriptionists, increasing efficiency