Jonathan Lawson Email and Phone Number
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Jonathan Lawson is a Senior CRM Manager, Portfolio Strategy at Ubisoft. He possess expertise in management, marketing research, product management, supply chain management, advertising and 21 more skills. Colleagues describe him as "Jonathan is without a doubt one of the hardest working individuals I’ve had the pleasure of working with. He is a fantastic problem solver and analytic thinker and will always think outside of the box to find a solution. He’s always thinking strategically and with a customer-first mindset, willing to brainstorm with cross-functional teams at all times - a true business partner. What I like about Jonathan is he comes to every project with perspective and positivity and was just such a joy to have in our department. He’s a natural-born leader and a great mentor for his team, making everyone feel valued. I appreciate Jonathan’s work ethic and dedication to his role; he was always willing to go the extra mile, even when not asked. He is a true asset to any team and destined to be a leader! " and "I worked with Jonathan throughout his Carter's career and found him to be one of the hardest working young managers I've ever been around. His analytical skills are superb and he looks at every possible angle - he is a relentless researcher very determined to provide the most comprehensive answer possible. Jonathan is an excellent communicator and is very customer-focused, always going the extra mile. He is super easy to work with and was very well liked by his peers at Carter's. He was a favorite co-worker for many of us!"
Ubisoft
View- Website:
- ubisoftgroup.com
- Employees:
- 21976
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Senior Crm Manager, Portfolio StrategyUbisoftAtlanta, Ga, Us -
Senior Crm Strategy ManagerUbisoft Jan 2022 - PresentI am responsible for leading world wide CRM Strategy in the AAA/AA, live and mobile gaming spaces for several Ubisoft brands including For Honor, Rainbow Six Mobile, and The Crew. -
Manager, Crm AnalyticsInspire Brands Jul 2020 - Jan 2022Atlanta, Georgia, United StatesLed a team of talented analysts dedicated to the research, optimization, and data-driven execution of personalized, direct 1-to-1 digital marketing campaigns for 200+ million customers at Inspire Brands restaurants including Buffalo Wild Wings, Arby's, Jimmy John's, Sonic, Dunkin' Donuts, Baskin Robbins, and Rusty Taco.Tools utilized in my work included advanced use of SQL (Snowflake & AWS), Tableau, and recurring A/B testing across all executed campaigns in to gauge success of our email, app, and web platforms. -
Marketing/Crm AnalystCarter'S | Oshkosh B'Gosh May 2017 - May 2020Greater Atlanta AreaAs a Marketing and CRM Analyst, I synthesize and analyze quantitative data about Carter’s customers, brands, products and marketing divisions. This involves collaboration across all departments, including executive leadership and project stakeholders, to provide key insights which enable leadership to make informed decisions around marketing initiatives. Tools and resources I use in my daily research include:- Aginity SQL Workbench using Amazon Redshift- IBM Digital Customer Analytics- Tableau- Python (Jupyter Notebooks)- Microsoft Office (including advanced use of Excel, PowerPoint and Word) -
Assistant Manager, Consumer Marketing InsightsNewell Brands Mar 2016 - Apr 2017Atlanta, GeorgiaAs an Assistant Manager in Consumer Marketing Insights, I performed marketing and data analytics research for all Baby and International products under the Newell Brands umbrella. This enabled upper management to understand customer shopping behavior, see sales trends, and modify product placement in major retail outlets worldwide.Tools and resources used in my research included:- IRI syndicated data including Unify Web, Unify Office, Market Advantage, XLerate 3.1 and Shoppersights- Microsoft Office including advanced use of Excel, PowerPoint, Word and Visual Basic -
Productivity And Accuracy Program LeadGenuine Parts Company Jan 2014 - Mar 2016Atlanta, GaAs the Productivity and Accuracy Administrator, my main responsibilities were the design/upkeep of the P&A Program, travel between S.P. Richards distribution centers to train local staff and the remote performance tracking of all S.P. Richards warehouse employees nation wide. The P&A Program is an employee performance tracker built into Excel for ease of use. It uses advanced Excel processes and VBA code to calculate large raw data sets from several data management systems including SAP Business Objects, PkMS, Dematic Pick Director, and Kronos Timekeeping. Once combined, recap functions give warehouse management all the information necessary to track employee progress and improve performance.I was also part of the Operations Excellence team; a traveling team of operations managers and research professionals that address internal performance issues across all 34 national S.P. Richards distribution centers. -
Management Development ProgramGenuine Parts Company Mar 2013 - Jan 2014Atlanta, GaI participated in a ten month training program that encompassed key management responsibilities associated with operations, sales, customer service, marketing, human resources, and finance. During this time I learned how to operate and properly utilize SAP Business Objects, PkMS, OMS, Kronos, and Dematic data management systems. -
Analyst - Supply Chain Special ProjectsIzzy+ May 2012 - Feb 2013Florence, Alabama AreaHelped the company achieve lean inventory management practices by managing incoming and outgoing raw materials from local, domestic and international suppliers using Microsoft Excel, AS400 and Symix data management programs.This has included the design and development of a new inventory management process which reduced costs by up to $1.2 million in the Florence, AL plant and $437,000 in the Middlebury, IN plant over the course of 2013.I have also compiled the results of my first project in Florence, AL into an animated presentation using Prezi. If you would like to take a look, please copy & paste the following link into your address bar:http://prezi.com/x1wpbx3vsn1i/a-lean-supply-chain-management-presentation/ -
Marketing Research InternPorsche Sep 2011 - May 2012Tuscaloosa, AlabamaAs a graduate student, I worked on a marketing research project for Porsche Cars North America that utilized SPSS Statistics and Qualtrics Survey Suite to survey over 1000 respondents with individual incomes above $80,000. This allowed me to gather vital information on Porsche’s main consumer demographics and uncover which consumer groups should be the company’s primary targets. -
Advertising And Pr InternRed Mountain Entertainment May 2010 - Aug 2010Birmingham, AlabamaThis position involved the creation and promotion of marketing and advertising campaigns for many musical artists and events including John Mayer, Hank Williams Jr., Sugarland, Steve Miller Band, Peter Frampton, and several others. This position also involved heavy use of the social media websites Facebook and Twitter in order to promote upcoming shows, manage contests, and provide interactive media for fans.
Jonathan Lawson Skills
Jonathan Lawson Education Details
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University Of Alabama, Manderson Graduate School Of BusinessMarketing (Msm) -
Consumer And Industrial Marketing, Psychology
Frequently Asked Questions about Jonathan Lawson
What company does Jonathan Lawson work for?
Jonathan Lawson works for Ubisoft
What is Jonathan Lawson's role at the current company?
Jonathan Lawson's current role is Senior CRM Manager, Portfolio Strategy.
What is Jonathan Lawson's email address?
Jonathan Lawson's email address is jo****@****ail.com
What is Jonathan Lawson's direct phone number?
Jonathan Lawson's direct phone number is +125648*****
What schools did Jonathan Lawson attend?
Jonathan Lawson attended University Of Alabama, Manderson Graduate School Of Business, University Of Alabama.
What are some of Jonathan Lawson's interests?
Jonathan Lawson has interest in Social Services, Children, Economic Empowerment, Environment, Education, Poverty Alleviation, Disaster And Humanitarian Relief, Human Rights, Animal Welfare, Arts And Culture.
What skills is Jonathan Lawson known for?
Jonathan Lawson has skills like Management, Marketing Research, Product Management, Supply Chain Management, Advertising, Social Media Marketing, Microsoft Office, Marketing Management, Project Management, Business Analysis, Statistical Data Analysis, Technical Writing.
Who are Jonathan Lawson's colleagues?
Jonathan Lawson's colleagues are George Catalin Taranu, Scofield Michael, Julia Clery, Nikki Tan Zhi Yi, Newton Rodrigues, Roojendren Narrainsamy, Dan Martin.
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Jonathan Lawson
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Jonathan Lawson
Nashville Metropolitan Area1gmail.com -
Jonathan Lawson
Site Manager Nylon Division At Unifi Manufacturing, Inc. (Makers Of Repreve)Madison, Nc
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