➦Senior-Level Global Marketing Executive, credited 18-years of expertise defining and driving comprehensive B2B and B2C global marketing strategies, go-to-market strategies, building and scaling marketing operations, deploying Account Based Marketing (ABM) systems and technologies, brand management, directing digital marketing channels, building strong client relationships, and advancing ROI for the organization➦ Expertise encompasses development and roadmap implementation, develop holistic messaging framework, creating and defining category, brand strategy positioning, product marketing and B2B demand generation➦Utilize human resource initiatives, management methodologies and a servant leadership to build and guide creative high-performance, multi-division agile marketing teams; carry a passion for developing others and winning as a team ➦Leadership includes serving as National Speaker and Trainer for more than 1000 direct sales members➦Engage and lead collaborative communications with all members, partners, vendors, clients, and levels to ensure transparency, and define strategy and frameworks➦In-depth business and financial acumen include marketing budget management, cost control, understanding performance metrics, monitoring, and utilizing KPI reportsCore Competencies ➦Brand & Product Marketing ➦Go-To-Market Strategy ➦Digital Marketing➦Customer Acquisition ➦SEO and SEM Strategies ➦Marketing Automation Systems➦Agile Team Management ➦Training & Development ➦Brand Building Campaigns ➦Technical Communications ➦Workflow Management ➦Senior-Level Leadership ➦Portfolio Brand Strategy➦Creative Problem Resolution ➦Revenue Generating
Listed skills include Integrated Marketing, Social Media Marketing, Advertising, Online Marketing, and 25 others.