Jonathan Mathes, Mba Email and Phone Number
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I am a results-driven leader in the affiliate marketing space, recognized as a 7-time U.S. Partnership Award winner, including the prestigious Hello Partner 2024 "One to Watch" award, which highlights rising stars in the industry. At Tombras, I was brought on board in March 2021 to establish and lead the Affiliate Marketing department, which has since become the fastest-growing division in the company.Managing over $25MM in annual marketing budgets for five enterprise-level clients across eCommerce, retail, fitness, restaurant supply, and health/wellness sectors, I am responsible for driving $100MM in revenue each year. My expertise lies in launching brand-new affiliate programs and optimizing existing ones, scaling them to achieve maximum efficiency and growth.With extensive business development experience and a proven track record of working closely with C-level executives at major organizations, I am known for my ability to deliver scalable solutions, foster strategic partnerships, and contribute meaningfully to each client's success.Core Achievements:-7x U.S. Partnership Award Winner, including the industry-nominated and voted Hello Partner 2024 "One to Watch"-$100MM Annual Revenue Driven across 5 enterprise clients in diverse sectors-Built Tombras’ Award-Winning Affiliate Marketing Practice, the fastest-growing department in the agency-Manage $25MM+ in Marketing Budgets annually, delivering exceptional ROI and growth-Launched & Optimized Multiple Affiliate Programs, leading to significant client success and industry recognition-Strong Leadership & Collaboration with C-level executives, establishing trusted partnerships and driving strategic initiativesMy career has been fueled by a passion for excellence, a commitment to innovation, and an unwavering focus on delivering results. Let’s connect and explore how we can collaborate for mutual success. Reach out to me here on LinkedIn or at jdm2908@gmail.com.
Tombras
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Director Of Affiliate MarketingTombras Jul 2023 - PresentKnoxville, Tn, Us
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Associate Director, Affiliate MarketingTombras Sep 2022 - Jul 2023Knoxville, Tn, UsAfter 18 months of launching our Affiliate Marketing offering here at Tombras we are beginning to build out our team. We are now working with multiple clients across several verticals that cover. both e-commerce and leadgen. My responsibility will continue to be working with our clients on the day-to-day whilst growing our team and pitching new business.
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Affiliate Marketing ManagerTombras Feb 2021 - Sep 2022Knoxville, Tn, Us-Leveraging third party marketing companies, publishers, and websites to generate new customers, leads, and sales for Tombras’ clients. -Oversees the affiliate performance marketing channel and plays a key role in developing our client’s lead generation strategy.-Cultivate relationships, on-boarding lead generating partners for our clients, scaling the program, and negotiating strategic CPA opportunities on behalf of our clients.
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Affiliate Marketing ManagerVirginia Lottery Feb 2020 - Mar 2021Richmond, Va, UsLaunched an Affiliate Marketing Program designed to increase revenue from the iLottery platform, establishing target acquisition and retention strategies that aligned with enterprise objectivesTook full ownership over program design and development -- sourcing vendors, conceptualizing service offerings, establishing commission frameworks, and researching industry and market trends to build a sustainable, competitive roadmap for launchSupported brand positioning and engagement efforts, overseeing the integration of strategic marketing and business development plans aimed at driving growth that aligned with enterprise objectivesDeveloped and maintained key partnerships with online and retail affiliates to maintain a competitive advantage in the marketIntroduced and launched digital marketing campaigns, monitoring the marketplace and evaluating promotional opportunities to increase exposure and acquisitionServed as the product owner of a new Online Cash offering within the iLottery framework, conducting competitive, market, and trend analysis to ensure product was profitable, appealed to consumers, and optimized the customer experience -
Sales & Business Development Manager, Mobile RetailVirginia Lottery Jun 2018 - May 2020Richmond, Va, UsTook the lead on two key business development initiatives, synthesizing competitive intelligence and forecasted product performance to develop a strategy for launch, engagement, and salesIntroduced a new digital lottery platform, MobilePlay, landing 157 new accounts in six months and reporting $5M in revenue in the first yearLed a Keno product launch statewide, hosting 75+ promotional events that brought in $9M in revenue in three monthsOffered a strategic direction for expanding brand reach to a targeted audience based on industry trends, consumer needs, product capabilities, and marketing plansNetworked with and presented to C-suite executives with notable brands including Topgolf, BMW, Applebees, and Glory DaysDeveloped and introduced a strategic marketing framework, working alongside traditional and digital marketing teams to streamline the delivery of enterprise sales strategies and drive top-line sales
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Strategy CommunicatorVirginia Lottery Aug 2017 - Jun 2018Richmond, Va, UsServed as the primary communicator of organizational strategy enterprise-wide, facilitating the analysis and dissemination of business development, marketing, and sales strategies designed to increase visibility and drive sales in target marketsProvided data-driven updates on performance and offered recommendations for optimizing engagement to enterprise leadership, demonstrating an aptitude for executive-level strategic planning and developmentConducted presentations and led discussions around key findings to innovate communication tactics and drive growth state-wide, hosting four invitationals with each year attracting 250+ attendees each
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Retail Sales SpecialistVirginia Lottery Jan 2016 - Jun 2018Richmond, Va, UsLeveraged data-driven findings to assess performance and identify opportunities for improvementsLed retailer training efforts statewide -- conducting 12+ seminars with affiliated partners including Walmart and Wegmans that supported product performance, increased sales, and improved overall consumer satisfactionCreated and designed a monthly marketing catalog for field sales, working with an advertising agency to craft a product that would allow the sales team to better communicate new product and service offerings to retailersSuccessfully rolled out 7,000+ pieces of equipment to 5,300 retailers alongside the New Equipment Conversion team
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Outside Sales RepresentativeVirginia Lottery Jun 2013 - Jan 2016Richmond, Va, UsSourced leads and strategically built a complex pipeline of potential clients to keep up with evolving business development, sales targets, and key performance indicators (KPIs), managing 75+ accounts and overseeing $24M in inventory each yearGauged interest in product and service offerings through cold-calling, marketing, and networking engagements-- identifying, validating, and prioritizing sales leads accordingly and maintaining relationships through to deliveryAnalyzed sales reports, market conditions, and audience demographics to establish engagement techniques, increasing quarterly sales from 87% to 109.8% in six months and managing $24M in sale annuallyIntroduced a promotional marketing experience, launching 14+ in-store events designed to drive product engagement in retail and consumer-centric environments
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Management Trainee InternEnterprise Rent-A-Car Jan 2013 - May 2013St. Louis, Mo, UsAnalyzed business reports 3 times per week in order to develop strategic marketing and sales plans to grow Enterprise’s B2B businessFulfilled over 40 rental reservations per dayAcquired Inventory Management and problem-solving experience through customer interactions -
Senior Sales RepresentativeBest Buy Oct 2008 - Jan 2013Richfield, Minnesota, UsDeveloped Branding and Merchandising skills through creating over 30 in-store displays to help create product awareness and provide an easier shopping experience for customers Conducted training and role play for over 15 new and current employees to improve selling techniquesOversaw $50,000 of products and services each month, while contributing to revenue increases, resulting in 6 Monthly and 2 Quarterly bonusesLed current sales team to finish 2nd out of 1100 stores in total Profitability through the first half of fiscal year May/2012Promoted to Home Essentials Sales Leader in May/2012 Was 1 of 2 Salespersons chosen to travel to Atlanta for a week-long training seminar in order to become a Sales Specialist
Jonathan Mathes, Mba Skills
Jonathan Mathes, Mba Education Details
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Virginia Commonwealth UniversityMarketing & Related Support Services -
Virginia Commonwealth University - School Of BusinessMarketing
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J Sargeant Reynolds Community CollegeGeneral
Frequently Asked Questions about Jonathan Mathes, Mba
What company does Jonathan Mathes, Mba work for?
Jonathan Mathes, Mba works for Tombras
What is Jonathan Mathes, Mba's role at the current company?
Jonathan Mathes, Mba's current role is Director, Affiliate Marketing, 7-time Award Winning Affiliate Marketer, at Tombras the 2024 Ad Age Independent Agency of the Year.
What is Jonathan Mathes, Mba's email address?
Jonathan Mathes, Mba's email address is jd****@****ail.com
What is Jonathan Mathes, Mba's direct phone number?
Jonathan Mathes, Mba's direct phone number is +180433*****
What schools did Jonathan Mathes, Mba attend?
Jonathan Mathes, Mba attended Virginia Commonwealth University, Virginia Commonwealth University - School Of Business, J Sargeant Reynolds Community College.
What are some of Jonathan Mathes, Mba's interests?
Jonathan Mathes, Mba has interest in Children, Economic Empowerment, Technology, Marketing, Traveling, Education, Brand Management, Politics, Advertising, Sports.
What skills is Jonathan Mathes, Mba known for?
Jonathan Mathes, Mba has skills like Sales, Retail, Customer Service, Microsoft Office, Merchandising, Microsoft Word, Powerpoint, Product Marketing, Inventory Management, Account Management, Visual Merchandising, Customer Satisfaction.
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