Jonathan Allan Email & Phone Number

New Zealand

Auckland, New Zealand

I am roadmapping the business’s long term product strategy. Key strategic initiatives include a new industry data insights product and pricing plan realignment as well as an industry-supported productivity wizard for the regulatory requirements of construction products based on NZ Building Code data relationships.

Melbourne, Victoria, Australia

I managed a software franchising initiative, creating a new internationally scalable revenue stream (15%+ annual addition to total revenue, with higher capability). I also oversaw an overhaul of sales, marketing and customer service software strategy, supporting new revenue streams from offline events, improving business intelligence reporting as well as.

Auckland, New Zealand

Key initiatives managed included a successful identity rebrand of business assets and software, as well as spearheading a responsive design overhaul, UX initiatives for search and navigation, knowledge base overhaul plus SEO improvements to reduce product engagement dependency on email marketing. This resulted in 40%+ annual growth in engagement while.

Auckland, New Zealand

I moved into this role after advocating that the business had a pressing need to address restrictive technical debt as technology evolved and an opportunity to leverage its growing and loyal user base and customer support with product-led growth. I managed an Agile software rebuild that has provided the business with a platform for long term growth.

Auckland, New Zealand

After four years in operation the startup business had a healthy market position as an online database of architectural product literature but had seen little evolution in its content and marketing strategy. I was hired to launch an online magazine and blog network that supported the software core product as an educational resource for our userbase and a.

Wellington & Wairarapa, New Zealand

After an overseas experience I returned to IPENZ where I managed three projects over eight months. The first was improving the user experience for institution members tracking their continued professional development (CPD) online. This involved wireframe change to the CMS for developers to action as well as successful electronic tutorials to elucidate.

Wellington & Wairarapa, New Zealand

With an interest in education, I accepted an offer to teach weekly tutorials for 60+ university students in a then new 200 level Media Studies paper "Critical Approaches to Advertising". I helped students develop analytical techniques to make sense of ways in which advertising affects society, covering the history of advertising as well as recent analysis.

Wellington & Wairarapa, New Zealand

In this role for New Zealand engineering professional body I assisted the Marketing Coordinator with promotion and marketing of institution membership and engineering registers; designed, wrote and edited copy for various in-house media (including web, email, magazine, newsletter, brochure, letter and PowerPoint) and assisted with event management.

Wellington & Wairarapa, New Zealand

During university I volunteered for the campus's weekly student magazine. This included writing a weekly column on nostalgic popular culture, reviewing music, writing feature articles and assisting with publication subediting.