Jonathan Ochart Email and Phone Number
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As founder and CEO of The Postcard Agency, Jonathan Ochart leads, plans and executes creative and business-driven marketing and public relations strategies to help brands achieve key objectives, including building awareness, informing and engaging target audiences, generating leads and converting prospects into customers. He launches award-winning marketing and public relations campaigns for B2B and B2C clients across the nation, from PBS to Smoothie King to Miami Beach Pride. With his hands-on approach to managing and executing data-driven website design, SEO, content marketing, social media marketing, email marketing, branding and public relations programs, Jonathan empowers brands to create and nurture loyal audiences, maximize budgets and boost profitability.Jonathan’s diverse expertise spans the consumer products, technology, food & beverage, real estate, retail, hospitality, health & wellness, media and nonprofit sectors. A team player with a passion for big ideas, DEI and serving his community, Jonathan collaborates with multiple stakeholders to develop bold communications plans and strengthen business initiatives.Devoted to imparting his knowledge, Jonathan regularly shares marketing and PR insights on live television and with digital publications, including NBC, Yahoo, MarketWatch, AARP and Texas CEO Magazine.He holds a Bachelor of Science in Public Relations and a Bachelor of Journalism from the University of Texas at Austin. Jonathan is formally certified in content marketing by Hubspot and earned the Google Analytics Individual Qualification. He applies knowledge and best practices gained from these certification programs to help clients rise above competitors and focus on what truly matters: speaking to their audiences and maximizing business impact.Marketing and PR accomplishments include: Increased quality lead submissions by 300% for B2B brand with web design, content marketing and SEO program; grew website page views by 2,650% via organic search traffic after optimizing B2B website with national and geo-specific keywords; extended average session length on B2B website’s blog pages by 7 minutes with content marketing strategy; generated 37 million social media impressions for nonprofit in 4 months; launched social media strategy for B2C brand resulting in 2,640% increase in Instagram likes after 3 months, 126% increase in Facebook comments year-over-year; achieved a 25% increase in email open rates and 43% increase in clicks for nonprofit; secured 300 million media impressions for nonprofit with PR strategy.
The Postcard Agency
View- Website:
- thepostcardagency.com
- Employees:
- 3
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Founder And CeoThe Postcard AgencyBeverly Hills, Ca, Us
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Founder & CeoThe Postcard Agency Apr 2018 - PresentBeverly Hills, California, UsLead creative and operational functions of an award-winning marketing and public relations agency I founded in 2018, including planning and launching multiple results-driven campaigns at a time, managing client accounts, developing business and sourcing and managing marketing professionals. Develop complex communications strategies to support successful product launches, B2B partnerships, fundraisers and events with data-driven insights, creative development briefs, effective management of internal and external teams, and a positive, can-do attitude. Plan and execute local, national and global PR campaigns securing millions of earned media impressions for clients across broadcast, digital and print platforms. Write informative, attention-grabbing press releases; build media kits; pitch relevant story ideas to media; maintain strong relationships with reporters, editors and producers; invite and host media at events; provide media training to spokespersons; and prepare strategies and talking points ahead of crises and emergencies.Spearhead website development projects, including website design, maintenance, content development, keyword research and SEO analyses to enhance customer journeys, generate leads and increase sales.Plan and execute content marketing strategies to assert relevance and thought leadership for brands. Manage content marketing plans and calendars; write and edit blog posts, white papers, website copy, landing pages, sales collateral, print materials, and video scripts; integrate competitive keywords into content to boost SEO efforts; and evaluate content performance in Google Analytics.Devise social media strategies to cultivate authentic relationships between brands and target audiences. Manage social media calendars to ensure content reflects each client’s marketing objectives and goals. Oversee content development for TikTok, Instagram, Facebook, LinkedIn and X to share key messages while increasing reach, followers and engagement.
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Public Relations And Content Marketing StrategistW.Bradford Sep 2017 - PresentCincinnati, Ohio, UsSupport, plan and lead award-winning public relations and marketing strategies for brands represented by W.Bradford.Secure impactful earned media coverage for clients in trade and mainstream media outlets, including NBC, CBS, ABC, NPR, TIME Magazine, Livingetc, Business Insider, Thrillist and Nasdaq.Write award-winning content for client websites, blogs, social media channels, brochures, video scripts, emails and other critical marketing channels, asserting their leadership in their respective industries while deepening relationships with target audiences. -
Content Marketing SpecialistKaufman Rossin Jun 2017 - Apr 2018Miami, Florida, UsCreated and managed social media and content marketing campaigns for industry-relevant topics such as cryptocurrency, National Cyber Security Awareness Month and the Tax Cuts and Jobs Act, to build brand awareness, demonstrate thought leadership, generate leads and enhance customer journeys. Developed strategy, content calendar and written/visual content for the firm’s social media channels: LinkedIn, Twitter and Facebook.Refined social media performance by testing and analyzing new approaches to copy, photos, hashtags, influencer tagging and distribution times.Compiled social media reports after examining Facebook Insights, Twitter Analytics and LinkedIn Insights to communicate business impact and provide suggestions to improve performance.Trained staff and executives on social media and blogging best practices to effectively communicate their expertise related to their speaking engagements, professional events and community projects.Brainstormed and wrote SEO-friendly thought leadership pieces, including blog posts and articles for trade publications on newsworthy topics, providing new lead sources for the firm’s service lines.Wrote copy for client email newsletters and enhanced professional biographies to more robustly communicate each individual’s relevant expertise to prospective clients.Built strong relationships with professional organizations, nonprofits and journalists to maximize content and social media engagement during campaigns and events.Assisted in managing the firm’s public relations strategy, including writing press releases, developing media opportunities and strengthening the firm’s relationships with target media and social media influencers. -
Marketing Associate, Npr Corporate SponsorshipNpr Mar 2015 - May 2017Washington, Dc, UsImplemented the NPR sponsorship division’s external outreach initiatives across channels to generate leads on NationalPublicMedia.com. Tasks included executing marketing and digital ad campaigns, devising SEO strategies, and writing blog posts and email campaign copy. Analyzed Google Analytics metrics to communicate web performance after A/B tests, including page referrals and session length, to provide recommendations for future campaigns.Refreshed audience profiles, copy, photos, sponsor case studies and survey results on NPR program and event sponsorship webpages to prove NPR’s ability to reach and engage target consumers, in addition to spurring clicks, increasing session length and improving SEO rankings. Wrote social media copy for NPR sponsors to share from their prospective channels during events to highlight brand alignment as part of sponsorship packages. Produced digital and printed collateral for sponsored NPR events with Adobe Creative Suite, including icons, logos, posters, leaflets, banners, and buttons.Organized high-profile media events, including the first-ever Podcast Upfront, which showcased the most prominent podcasters across the industry. We successfully promoted public radio's advertising capabilities in a revolutionary manner, earning media coverage from the Wall Street Journal, Fortune, Ad Age and more. The event also resulted in new clients and increased billings.Managed event activation for NPR sponsors, such as Maker’s Mark’s campaign with NPR’s Ask Me Another. In addition to building strong relationships between agencies and NPR, I designed print collateral (posters, table tents, banners, etc.) and ensured materials reflected sponsor brands in a genuine and effective manner. -
Marketing InternNpr Jan 2015 - Mar 2015Washington, Dc, UsResearched clients’ business methods and analyzed why NPR/PBS listeners, viewers and web users are the best audiences to target for their campaigns.Created marketing and promotional materials using data gathered on NPR/PBS audiences through GfK MRI, comScore and Nielsen databases.Supported social media objectives, from contributing to the NPR Intern Instagram profile to judging YouTube video contest submissions.Tracked media coverage of NPR podcast Invisibilia, and campaigns such as the Lagunitas Tiny Desk Concert Contest.
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Social Media Account Coordinator (Freelance)Chandelier Creative Jan 2015 - Jun 2015New York, Ny, UsManaged social media calendars for Accor Global and Sofitel's eight locations across North America to ensure all posts mirrored each brand’s affinity for luxury, clear communication and unrivaled customer service. Wrote 3-4 succinct yet engaging social media posts daily for Accor Global and Sofitel’s Facebook and Twitter profiles, while keeping the target audience in mind to ensure each post's success among current and potential customers.Utilized social media sharing platforms (HootSuite and Falcon Social) to schedule posts on clients’ Facebook and Twitter profiles, while selecting appropriate media to accompany posts.Reviewed and edited junior writers' copy for Sofitel's Facebook and Twitter posts to maximize conciseness and clarity, in addition to reflecting the luxury brand and target customer.Analyzed social media performance monthly to determine success and room for improvement on Facebook and Twitter posts. Devised solutions for improving social media impressions and engagement based on these monthly research reports. -
Wardrobe StylistBy George Aug 2014 - Jan 2015Austin, Texas, UsEstablished strong customer relationships and set shopping appointments to satisfy customers’ needs, such as dressing them for new jobs, events, etc.Found novel ways to communicate with customers in addition to email, such as text messaging photos and posting new arrivals on Instagram.Gained solid product knowledge of fine jewelry and luxury designer brands (i.e. Givenchy, Celine, Isabel Marant, Proenza Schouler). -
Pr InternNadine West Jun 2014 - Sep 2014Austin, Texas, UsManaged the local e-commerce site's Facebook and Instagram profiles by uploading photos, statuses, etc. to attract new subscribers (Facebook page has 1500+ followers).Built a large following of passionate customers that now positively review their shipments on YouTube.Styled outfits to be delivered to subscribers, based on answers to personality questions online. -
Sales AssociateNordstrom Jun 2013 - Jul 2014Seattle, Washington, UsSold designer shoes and clothing to customers utilizing product knowledge, wit and personality while delivering an exceptional experience. Interacting with clientele, selling high-end designer products throughout the store, planning weekend events to bring customers in to shop and more were daily tasks.Developed a personal customer list and built relationships through follow-ups, thank you notes, phone calls for upcoming events and constantly demonstrating stellar customer service to meet department sales goals.Assisted in designing the floor plan and layout each week.Drafted and distributed copy detailing focus events' significance along with selling tips, product knowledge and more for salespeople to make department events profitable. -
Vice PresidentUniversity Fashion Group Aug 2013 - May 2014Planned trips for the student organization to work at Mercedes-Benz Fashion Week in New York September 2013 and February 2014.By maintaining and fostering new relationships with fashion show production managers and assistants, I secured work opportunities for organization members at Lela Rose, Trina Turk, Tess Giberson, Timo Weiland and other New York-based designers.Made hotel arrangements and assembled itineraries to streamline the trip.Organized the annual senior fashion show at the University of Texas at Austin, which now boasts national media attention (including Longhorn Network and ESPN).Led VIP events (such as the Cotton Inc. media room), which attracted Lexus of Austin and Austin Fashion Week to become official organization sponsors for the 2014 show, “Spectrum”.
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Assistant Public Relations DirectorUniversity Fashion Group Aug 2012 - May 2013Assisted the PR Director with various tasks including printing and distributing flyers, publicizing organization events, speaking on behalf of the University Fashion Group to media outlets, sending press releases and media kits to local businesses, and devising grassroots activities to garner new members.Attended New York Fashion Week to conduct front-of-house work for Project Runway, and backstage work dressing models and prepping looks for designers including Lela Rose and Timo Weiland.Dressed models backstage for several local Austin designers and publications' style weeks.
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Writing DirectorSpark Magazine Aug 2011 - May 2013Edited reporters' weekly blog posts and monthly fashion-related features for clarity, accuracy, taste and style to reflect SPARK magazine's aesthetic.As a former writer for SPARK, I examined various designers' fashion shows to discover and write about trends, study and write about the influence of fashion icons and designers on society, contribute posts to the magazine's blog. -
Summer Research InternUs Federal Government May 2011 - Aug 2012Collected news pieces and government resources to compose detailed reports analyzing political situations in the United States and abroad.Edited junior interns' written reports to reflect the federal government's style, in addition to ensuring they followed proper research methods. -
ReporterThe Herald Post - Heidelberg, Germany May 2009 - May 2010Wrote news articles and features, took photos and designed page layouts for the Herald Post, awarded best Tabloid Format newspaper in the Department of Defense.Edited pieces for clarity, content, style and accuracy to share news related to United States Army Garrison Baden-Württemberg with the public.
Jonathan Ochart Skills
Jonathan Ochart Education Details
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The University Of Texas At AustinPublic Relations -
The University Of Texas At AustinJournalism
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Heidelberg American High School
Frequently Asked Questions about Jonathan Ochart
What company does Jonathan Ochart work for?
Jonathan Ochart works for The Postcard Agency
What is Jonathan Ochart's role at the current company?
Jonathan Ochart's current role is Founder and CEO.
What is Jonathan Ochart's email address?
Jonathan Ochart's email address is jo****@****ail.com
What schools did Jonathan Ochart attend?
Jonathan Ochart attended The University Of Texas At Austin, The University Of Texas At Austin, Heidelberg American High School.
What are some of Jonathan Ochart's interests?
Jonathan Ochart has interest in Culture, Writing, Social Services, Blogging, Fashion, Civil Rights And Social Action, Traveling, Economic Empowerment, Education, Environment.
What skills is Jonathan Ochart known for?
Jonathan Ochart has skills like Blogging, Press Releases, Social Media, Public Relations, Social Networking, Editing, Fashion, Facebook, Journalism, Magazines, Research, Publicity.
Who are Jonathan Ochart's colleagues?
Jonathan Ochart's colleagues are Shaunte Ledger.
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