 Managed the public service team in implementing new strategic social media efforts that have increased Facebook engagement by 162% and Twitter impressions by 166%. Assisted department director in creating, presenting, and implementing city-wide pilot programs to increase residential compliance in item preparation.  Mitigated residential grievances regarding collection services between the media and the Solid Waste Department by providing proper channels of solving issues. Developed recycling educational event on proper recycling habits that received 70% participation and 100% approval rating from participants.  Obtained several local media placements, including WFAE, Charlotte Post, Pride Magazine and others regarding Solid Waste Services initiatives in recycling, circular economy, and more. more.

 Established and implemented new email marketing strategies through PitchBox; resulting in a 190% increase in backlink creation for affiliate partners.  Coordinated company-wide food drive for the Humane Society of Charlotte to assist in Hurricane Florence Relief efforts; donating over 1,000 pounds of food and $2,000.00. Obtained national media placement in The Medium for Bridging the Gap’s Inclusion Expo; reaching over 300,000 subscribe readers and 2.31 million social media followers.  Produced 75,000 unique social media impressions through community outreach and SEM strategies.  Leveraging Google Suite and HootSuite to streamline the outreach process: decreasing the overall time outreach to audience members in half.

 Ensured sales agent’s profitability by 30% by creating strategic campaigns.  Managed a team of 30 agents’ performance through personal coaching sessions and professional development Enhanced agent’s sellable opportunities by 20% through strategic sales method.

 Enhanced early voter turnout by 15% through a series of digital marketing campaigns that educated constituents on key issues and events across Charlotte.  Reduced content preparation time by 50% by developing a weekly posting schedule through HootSuite.  Overseen website content development by utilizing SEO best practices to increase traffic for Charlotte City Council and Charlotte District Attorney candidates.

 Created press releases, newsletters, and memos designed to inform media and court personnel about newly implemented rules and regulations.  Instituted new methods for interacting with the citizens of Mecklenburg County by developing a comprehensive social media plan.

 Supported assistant district attorney with criminal cases by conducting legal research and applying prior community knowledge. Instituted a process to provide efficient administrative support to reduce case preparation hours for attorneys.

 Managed team of 3 social media interns and approved which content was released to social media sites.  Increased social media presence by 120% after implementing digital campaign centered around Hillary’s connection to her supporters.

•Designed a social media campaign which served as a new method of providing housing market information to citizens•Delivered press releases for ribbon cutting events and The Housing Trust Fund Report for annual housing statistics in Philadelphia.

•Maintained program-level recap reports and media pitches of press coverage and advertisement sales for Mitchell & Ness, Hotel Monaco Philadelphia, and Atlantic City Alliance.•Organized social media content (Facebook and Twitter) for the Gary Papa Run and Foundation for Breast and Prostate Health

Member of the dynamic public relations and social media department that formulated strategic messages to gain awareness for societal events in the Philadelphia and New Jersey metro area.Managed Twitter accounts of clients including The Society Hill Dance Academy and The Grassroots Foundation by utilizing SproutSocial.com.  Successful in having 117 retweets on Twitter for clients. Charged with maintaining Skai Blue Media blog for upcoming events, as well as providing key facts and information about past events. Provided administrative support to department personnel