Jonathan Robledo Email & Phone Number

Schiller Park, Illinois, Us

· Creation and development of the company during COVID-19 crisis, providing public relations services and communications consultancy to business from different industries.· Personal branding and self-positioning as an expert in communications in the business tourism industry. I collaborate as columnist in recognized magazines from the industry.· Redesigned the communication strategies for several clients with specific messages for their different audiences, increasing the market penetration.

Monterrey, Nuevo León, Mx

Mexico, Df, Mx

. Developed and implemented the venues area by opening operations in Monterrey, Cancun, Merida and Mexico City throughout win – win relationships. These openings increased the business in $100M MXP within 2 years.·Designed the financial model to evaluate the return on investment for the mentioned opening’s nationwide. I collaborated with Operations, Finance and Controlling teams to establish this new process in order to open operations by using this model.· Lead the development of the sales and promotional materials in English and Spanish for all LOGRA areas. This allowed us to standardize the way to present to clients, creating a solid and homogeneous image of the company.· Lead and coordinated the production of the 17th World Summit of Nobel Peace Laureates in Mérida, Yucatán in September 2019. This was the most important event for Mexico during that year.

Schiller Park, Il, Us

· Reached the sales annual budget in a 100% ($5M USD)· Improved the commercial relationship and service with the hotel and clients, reaching a 9.6 NPS (Net Promoter Score) in Medalia.· Secure the anticipated sale of business in risk of more than $500k USD, through timely follow up with clients and the correct strategy implementation for the closure.

Schiller Park, Il, Us

• Negotiated with the primary venues and hotel chains nationwide to strategically expand from 100 to more than 140 operations, and to keep them year over year.• Yearly renewed individual and corporate contracts for more than $100M MXP, through effective negotiations and long-term relationships, creating a solid stability for the company.• Expanded PSAV operations from only hotels to venues generating a yearly average revenue of $55M MXP.• Developed the internal communication for PSAV Mexico, creating a sense of belonging and union, and improving the overall communication flow.• Coordinated and implemented the advertising campaigns, promotions and sponsorships throughout the country by generating strategic alliances and fortifying the brand.

Schiller Park, Il, Us

• Managed and directed the operation and sales from all operations in San Luis Potosí, Querétaro and Aguascalientes, fortifying our commercial relationship with key accounts of the region.• Redistributed the capex and relocated the operational personnel according to the budget analysis and resources optimization, representing up to 10% savings for the company.

· Developed the content and activities of the project “Tour de la Vida” through a museum and audiovisual support to conscientize the cardio metabolic risk in Mexico. Nowadays the museum is still operating since 2007, reaching more than 150k people overall.· Coordinated and supervised pharmaceutical events nationwide, such as product launches, special events, seminars, congresses and conventions, among others. This allowed me to generate long-term commercial relationships in order to achieve better negotiations with clients and suppliers.

Master’S Degree, Public Relations & Corporate Communications

B.A., Marketing

Study Abroad Program, International Marketing

Diploma, Advertising And Marketing