What Linkedin wants me to say: Proven professional with significant expertise in digital marketing, e-Commerce, brand strategy + partnerships, social strategy, and more. What i’d rather say: I’m a transformative leader who thinks full-picture, thrives on opportunity and knows how to get people, and brands to do their best work. As a partner and Senior Account Director at TFC Marketing, I've been responsible for leading the company’s marketing efforts, as well as fully managing and overseeing our largest accounts - directly responsible for leading partnerships with world-known brands like Netflix, HBO, NBC, Warner Music, Forbes, and more. Notable in this venture was directly creating and leading a now public company's e-commerce website & marketing, taking them from 0 to 7 figures a month online in direct to consumer sales.I did the above while simultaneously leading as the CMO of a company acquired by TFC Marketing named SoFlo Snacks. With a focus on creating unique collectible limited edition products with high profiled celebrities, artists, and athletes. Notable collaborations include Chris Brown, Anuel, Tory Lanez, Druski, Dave Grutman, FaZe H1ghsky, and more. I am truly that rare non-linear thinker who is able to think of transformational ideas and see them through to completion. More importantly, I am able to motivate and inspire others to do the same.
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Director Of PartnershipsFeid Nov 2021 - Present
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Board AdvisorSelfdisrpt May 2023 - PresentFort Lauderdale, Florida, UsSelfDisrpt™ is a demand generation platform that uses powerful tech and proven methods to multiply your own abilities, unlock the business accelerating potential of LinkedIn, and drive opportunities at scale.www.selfdisrpt.com -
Chief Ecommerce DirectorNextplat May 2022 - May 2024Coconut Grove, Florida, Us- Spearheaded the relaunch of its subcompany's website, resulting in record-breaking sales in the company's history.- Led, built and integrated a superior development and SEO team to maximize productivity.- Incorporated eCommerce capabilities into our suite of websites, broadening market reach.- Created a comprehensive Wikipedia profile for the CEO, bolstering our brand's online presence.- Lead the ads, development, SEO, marketing, and eCommerce departments, steering company growth and innovation. -
Chief Marketing OfficerSoflo Snacks Jan 2020 - Jun 2022Created high-quality limited edition collectible products that celebrate notable artists, athletes, and celebrities around the world. Our most notable collaborations include Chris Brown, The FaZe Clan, Lil Durk, Tory Lanez, David Grutman, Swae Lee to name a few- with a number of other big artists & athletes to be publicly announced soon. -
PartnerTfc Marketing May 2016 - May 2022Miami, Florida, UsAs a Senior Account Director at TFC Marketing, a full-service digital media agency responsible for growth. We partner with founders to help grow their business online. Our creative, sales driven team allows us to support businesses in the areas of Web Development, Content Creation, Lead Generation and anything in between. Growing brands, the TFC way.I have worked with companies from all industries including CBD, Healthcare, Alcohol, Entertainment, Fashion, Hospitality, Marketing, and Advertising. Within those industries, I specialized in the following: • Conversion Rate Optimization• Campaign Creation• Web Development• SEO• Advertising• Content Creation• E-commerce• Lead Generation • Production• Social Media Management -
Account DirectorTfc Marketing Aug 2016 - Jan 2018Miami, Florida, Us -
Marketing And Brand DirectorDollars Plus Car Sep 2011 - Aug 2016- Responsible for designing and theming of the current logo, brand, and website.- Increased sales by using basic and creative marketing tactics, focusing on transparency and honesty. - Manage over $2,500,000 of inventory assets- Generated a social media following on Instagram and Facebook that has reached over 25,000 people and counting- Manage and update the inventory website for over a 100 luxury Pre-owned vehicles at a time- Photographer of all the vehicles on property
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Sales AssociatePolo Ralph Lauren Factory Store Jul 2010 - Aug 2011Served as a sales associate, where i developed a better customer service skills. While at the same time became disciplined in the art of teamwork to benefit the company. Understood that as a sales associate I was an important representation of the brand Polo Ralph Lauren, and fully understood the responsibility that became with it.
Jonathan Rodriguez Education Details
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Florida International UniversitySport And Fitness Administration/Management -
Miami Dade CollegeGeneral -
John A FergusonBusiness
Frequently Asked Questions about Jonathan Rodriguez
What company does Jonathan Rodriguez work for?
Jonathan Rodriguez works for Selfdisrpt
What is Jonathan Rodriguez's role at the current company?
Jonathan Rodriguez's current role is Chief Marketing & eCommerce Director.
What schools did Jonathan Rodriguez attend?
Jonathan Rodriguez attended Florida International University, Miami Dade College, John A Ferguson.
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