Jonathan Rueda Email & Phone Number

Miguel Hidalgo, Mexico City, Mx

• Championed the comprehensive conceptualization of new SaaS logistics product, guiding the process from inception through customer journey mapping, pain point identification, solution proposal, hypothesis testing, to the agile implementation of the product.• Drove a 20% improvement in NPS by refining the end-to-end customer journey of financial factoring products, incorporating insights from data analysis and addressing pain points effectively.• Achieved a remarkable reduction of over 100% in development time and costs through adept execution of SaaSproduct implementation using No-Code technology. This streamlined approach not only expedited the process but also significantly lowered associated expenses.• Played a pivotal role in realizing a 15% monthly revenue increase by strategically enhancing the ideation and prioritization processes for B2B financial products. This contribution directly impacted the product's market positioning and financial performance.

Miami, Fl, Us

First employee in Mexico, responsible for defining and bringing a US cash advance product to Mexico. Product customization and launch in three months. The project included credit bureau integration, WhatsApp integration to SalesForce, SalesForce definitions considering Mexican regulations, contract definition, landing page conceptualization, final underwriting customization, invoice setup, payment, sales training, and payment processor integration.

Ciudad De Mexico, Ciudad De México, Mx

Wallet ecosystem definition considering financial core, multi-tenant platform, card processor, visa/mc license, SPEI integration, IFPE compliance, etc. in order to comply with high volumes, high flexibility, PnL, UX, and advanced use cases.Financial core RFP and Card processor and Switch RFP coordination

D.F., Mx

•Lead cross-functional teams to design and deliver customer centric products to market with speed and agility. Including products related with RPA, chatbots, utility payments, CoDi, p2p, p2m, QR Codes, payment gateways, PFM, Aggregation, etc. • Deep understanding of new regulatory initiatives in order to mitigate risk and identify opportunities. Special focus in fintech, payment and biometric laws. • National and international assessments for different segments and channels. Including SME, financial inclusion, corporate banking, remittances, mobile banking, etc.• Experience working with Bigtechs and local and international fintechs. In both pilots and productive projects.• Deep understanding of disruptive technologies like Robot Process Automation, Artificial Intelligence/ Chatbots, Blockchain, Big Data, API, Cloud Computing, etc.• Close coordination with technology areas in order to implement Banking as a Service.• Strong knowledge of digital payments ecosystem including core banking, E-Commerce, wallets, acquirer networks, correspondent banking, P2P, HCE, etc. • Develop the execution and roadmap strategy for Digital Payments in partnership with senior leaders.• Conduct assessments that provides detailed insights into the competitive landscape in order to speed up digital transformation.

Munich, Bavaria, De

• Act as business and technical expert for opportunities related with mobile payments, security, NFC, M2M, IOT, mobile marketing and device management.• Management of complex deals, solution selling and strategic relationship building.• Track standardization efforts taken at OMA, 3GPP, Global Platform, EMV, Visa, MasterCard etc.• Design and recommend appropriate solution considering business and technical requirements.• Solution Sales strategy definition for México, Central America and Andean Pact.• Business case and commercial proposal definition.• Scope definition in coordination with product management, S&M and delivery team.• Successful implementations in Colombia, Peru, Central America and Mexico.• Pipeline follow up including opportunity review, deal review, risk assessment, etc.• Identify product opportunities and feedback product owners.• Partner identification and collaboration definitions• Lead customer requests for information and requests for proposal.• Mobile Payment ecosystem evangelizer.

Miami, Florida, Us

• Mobile Money, Wallet, correspondent banking, Switch Processors (B2C and B2B) and customer care product design.• Merchant, client and backoffice product customization according with local legislation.• Management of support team, including script definition and training.• Management of complex offshore development team.• Product co definition in coordination with marketing, sales, finance and operation teams• Sales and pre-sale support of mobile banking, correspondent banking and mobile payments • Bank, MNO and service providers’ integration definition.

Se

Analysis, design and implementation of an efficient jammer for mobile networks. The jammer is a module of a Mobile Localization System. The module is designed considering 3GPP specifications and implemented using Field Programmable Gate Arrays (FPGA) and Software Defined Radio (SDR) technology.

Amsterdam-Duivendrecht, North Holland, Nl

México, Distrito Federal, Mx

Master In Mobile Communications, Sweden

Maestría, Banca Y Mercados Financieros

Ingeniero, Telemática