HumanN has been recognized by Inc. 5000 as one of the fastest-growing private companies in America for 9 consecutive years.HumanN was founded in affiliation with a leading academic research program and is committed to promoting healthy circulatory and blood flow function for optimal living as well as other functional foods and nutritional supplements. HumanN is a pioneer in the field of beet-based and polyphenol promotion of Nitric Oxide, a vital molecule in healthy circulation. HumanN brings forth smart, plant-based, and nutrition-forward science in the form of supplements in innovative form factors (powders, chews, gummies, tablets), to meet the demands of modern, health-conscious consumers.As Vice President of Consumer Engagement, Jon leads strategy and execution for the company across key earned, owned, and shared media areas.

Led the development of program and campaign strategy for customer acquisition and retention efforts across core business segments - consumer, sports, and medical.

People Pattern has developed the first machine-learning segmentation & user classification platform that uses insights from both proprietary & open data. Armed with insights from People Pattern, marketers and brand managers can engage the right target audience with the appropriate message at the optimal time.

Responsible for guiding the overall strategic direction of an international team, including account planning, social media and digital media. - Oversee the ideation and delivery of a client’s customer engagement strategy fueled by audience insights combined with a core creative concept to create a connected experience across paid, owned and earned channels.- Collaborate across business units and centers of excellence within Harte Hanks to help drive innovation in the areas such as social media strategy and analytics, audience insights, demand generation and content marketing.- Recent client work: IBM, VMware, EMC, Samsung Mobile, First Data, Equinix, CenturyLink Business, Brocade, Juniper Networks, NCR Silver, Sage Software, BMC Software and Cisco.

Planned and executed integrated campaigns that solved for some of our clients’ biggest questions:- First Data: how to change the perception that First Data did not understand the smaller communitybanks and credit unions.- IBM: how to use social media and their sales team to reach a broader audience with smarter content.- Samsung Mobile: how to provide a better brand and service experience across multiple channels.- Sage Software: how to make the brand stand out in the crowded and uninspired marketplace of fixedasset software and drive engagement with small business owners.- Campaign work included areas such persona development, lead scoring, lead nurturing, content assessment, campaign flow mapping and social media integration.

Responsible for building social media and planning teams from the ground up for the first U.S. office of Mason Zimbler, a Harte Hanks Company. - Worked in tandem with account and creative teams to develop and shape clients’ overall digital marketing strategy based on existing prospect data, market reports, trends and customer insights driven by social. - Specialized in social media analytics and strategy and developed proven social media assessment framework and strategy.

- Assisted B2B and B2C account service teams with account coordinator level responsibilities including: competitive reviews and analysis, scheduling, estimate development and target and industry research.- Assisted media team with media coordinator level responsibilities, such as pulling competitive reports, managing IOs and other related tasks.

- Daily interactions with clients such as 1105 Media, Summit Business Media, Penton Media and provided account management support.- Aided in website development, website training, media planning, and sales promotions for 2009-2010 business strategy.

- Compiled research for active and potential clients like Humana, Dell, Nickelodeon and Alienware while collaborating with creative and account teams to pitch new projects across multiple channels.- Maintained agency's social media presence on Facebook, Twitter, and LinkedIn.

- Worked as shift manager and sales representative- Certified tire technician