• Write SEO-optimized digital news copy that accompanies One Detroit and American Black Journal video productions on each of the show’s websites; Author multimedia news stories for the website.• Manage the daily operations of the One Detroit and American Black Journal websites – add posts, create landing pages and templates, update site architecture, support website maintenance and accessibility reviews, and write SEO-optimized metadata.• Produce and edit mobile videos… Show more • Write SEO-optimized digital news copy that accompanies One Detroit and American Black Journal video productions on each of the show’s websites; Author multimedia news stories for the website.• Manage the daily operations of the One Detroit and American Black Journal websites – add posts, create landing pages and templates, update site architecture, support website maintenance and accessibility reviews, and write SEO-optimized metadata.• Produce and edit mobile videos for One Detroit and American Black Journal’s social media channels and digital marketing uses; Caption long-form videos and Instagram Reels for social media; Support script writing and other video production and promotion needs• Manage One Detroit and American Black Journal’s social media accounts with a 22K combined followers across Facebook, Twitter, Instagram and YouTube; increased audiences by 60% and engagement rates by 27%; moderate and live tweet in-person and virtual events; create monthly social media calendars and promotional toolkits for partners.• Create and deliver the weekly Friday Five e-newsletter to ~10,000 subscribers; conduct A/B testing; track newsletter performance, analyze metrics and make recommendations for improvements. • Track key performance indicators for One Detroit and American Black Journal digital platforms using Excel and compartmentalize the data into charts, presentations and proof of performance reports.• Support graphic and photo needs for One Detroit and American Black Journal digital marketing and social media promotions. Show less

• Provided copywriting and editing services to enhance Curly Willow Collections' website copy | November 2020• Authored "We'll Make It: Northville business community grapples with COVID-19 uncertainty" for The Ville, Northville's news and lifestyle magazine | April 2020 • Conducted a hard edit on an article featuring Curly Willow Collections in Haute Handbags magazine | October 2016

• Partnered with metro Detroit area restaurants, retailers and venues to promote marketing materials for upcoming concerts in Michigan. • Distributed promotional marketing flyers at 7-10 concerts per month. • Provided box office, security, and other operational day-of support to venues and artists for concerts across Michigan.

• Produced research-backed multimedia blog posts for clients in the manufacturing, medical, packaging industries, as well as for Trademark Production’s Jumpstart website for startups and entrepreneurs.• Supported client-facing social media and digital marketing projects with copywriting, scheduling and data entry; Produced social media copywriting for the Jumpstart brand. • Established editorial calendars, digital marketing white papers, and monthly social media calendars.

• Cover the city of Troy, Oakland County and other statewide topics for C&G Newspapers, a print/online publication serving 1 million tri-county readers.• Author 5-8 stories weekly ranging from breaking news to high-impact enterprise reporting; beats include education, government, cops/courts, health, arts/culture, and human-interest features.• Leverage social media to disseminate stories daily, identify story ideas, connect withsources and readers, and capture audience growth. •… Show more • Cover the city of Troy, Oakland County and other statewide topics for C&G Newspapers, a print/online publication serving 1 million tri-county readers.• Author 5-8 stories weekly ranging from breaking news to high-impact enterprise reporting; beats include education, government, cops/courts, health, arts/culture, and human-interest features.• Leverage social media to disseminate stories daily, identify story ideas, connect withsources and readers, and capture audience growth. • Produce high-quality photos with a DSLR and smartphone camera, as well as high quality audio with a digital recorder and omnidirectional microphone. • Proofread the newspaper for grammatical/spelling accuracy, clarity and tone to ensure error-free publishing. Show less

• Covered Farmington and Farmington Hills, Oakland County and other statewide topics for C&G Newspapers, a print/online publication serving 1 million tri-county readers.• Authored 5-8 stories weekly ranging from breaking news to high-impact enterprise reporting; beats include education, government, cops/courts, health, arts/culture, and human-interest features.• Leveraged social media to disseminate stories daily, identify story ideas, connect withsources/readers, and captured 51%… Show more • Covered Farmington and Farmington Hills, Oakland County and other statewide topics for C&G Newspapers, a print/online publication serving 1 million tri-county readers.• Authored 5-8 stories weekly ranging from breaking news to high-impact enterprise reporting; beats include education, government, cops/courts, health, arts/culture, and human-interest features.• Leveraged social media to disseminate stories daily, identify story ideas, connect withsources/readers, and captured 51% audience growth equating to 400 new readers. • Produced high-quality photos with a DSLR and smartphone camera, as well as high quality audio with a digital recorder and omnidirectional microphone. • Proofread the newspaper for grammatical/spelling accuracy, clarity and tone to ensure they're error-free before publishing. Show less

• Executive Board member — represented the editorial department in company-wide projects and decision-making processes including interviewing new candidates and voting power.• Managed and motivated a team of 10-15 volunteer writers to produce pop culture and entertainment articles for the web.• Edited content daily; produced heds, deks and photos/images optimized for web; tracked content analytics using Google Analytics.• Interviewed national acts such as Cherry Glazerr, Slaughter… Show more • Executive Board member — represented the editorial department in company-wide projects and decision-making processes including interviewing new candidates and voting power.• Managed and motivated a team of 10-15 volunteer writers to produce pop culture and entertainment articles for the web.• Edited content daily; produced heds, deks and photos/images optimized for web; tracked content analytics using Google Analytics.• Interviewed national acts such as Cherry Glazerr, Slaughter Beach Dog and Sun Seeker, as well as local artists for video and written features. • Collaborated with marketing, video, social media and promotions teams to create, produce and promote station content focused on audience growth. • Developed writing, editing and multimedia workshops, as well as editorial calendars, web graphics and procedural manuals to enhance station operations. Show less

• Troubleshot technical issues that arose such as post maintenance, plugin errors, and website crashes. • Pitched and implemented visual design ideas to keep up with digital best practices. • Worked with directors to ensure all their website needs were met in a timely manner. • Trained incoming website manager on how to navigate WordPress back-end, communicate with customer support, and edit website as necessary.

• Wrote weekly arts and culture stories, and events copy, for the print and digital versions of City Pulse's publication. • Edited staff reporters and other interns' stories in preparation for print. • Captured photos to accompany the print and digital editions of my work.

• Pitched and produced hard, soft and feature news stories for Michigan State University’s school of journalism website.• Beats included social and cultural trends, health and wellness, cops and courts, city government, community features, student life, and enterprise stories. • Created multimedia content — photos, videos, infographics and data visualizations — to accompany my work.

• Director of Sponsorship — obtained sponsors for the spring launch party and worked with companies to ensure design needs were met; acquired 4 new sponsors for the magazine's current and future issues. • Wrote arts and culture stories, listicles, op-eds, features and news-based articles for the magazine’s print publication and blog.• Edited 6-8 written stories monthly for the physical magazine and online blog.

• Provided academic reports, research and additional supports to faculty, staff and guests in the Media & Information and Communication departments at Michigan State University. • Created flyers and other promotional material for department and college-wide events using Photoshop and InDesign. • Performed clerical duties — answering the phone, organizing and maintaining files, cleaning the main office, getting the mail — to maintain department organization and efficiency.

• Produced written and multimedia feature stories about local artists and venues for Michigan State University’s nationally awarded student-run radio. • Interviewed artists, venue owners, music shop owners, and event promoters. • Worked collaboratively in the newsroom with other writers and editors to identify and curate online content suited for the station’s audience.

• Lead Designer — led a layout team of peers to develop, edit and manage the production of The Offbeat Volume 17, a 156-page literary magazine. Proofed the final draft before printing. • Performed copyedits on prose and poetry pieces that were accepted into the magazine. • Corresponded professionally with submitting authors using memos, queries, and e-mail communication.

• Obtained national sponsors including 5 Hour Energy and Houseparty app for Greek Week’s first field day event using sponsorship letters and interpersonal marketing tactics. • Raised and donated $5,500 on behalf of Michigan State University Greek Life to 14 different Greater Lansing charities through sponsored events with Buffalo Wild Wings, Potbelly, and Tropical Smoothie. • Coordinated with the social media director, using Facebook and Twitter marketing tools to advertise… Show more • Obtained national sponsors including 5 Hour Energy and Houseparty app for Greek Week’s first field day event using sponsorship letters and interpersonal marketing tactics. • Raised and donated $5,500 on behalf of Michigan State University Greek Life to 14 different Greater Lansing charities through sponsored events with Buffalo Wild Wings, Potbelly, and Tropical Smoothie. • Coordinated with the social media director, using Facebook and Twitter marketing tools to advertise restaurant-sponsored fundraisers and other Greek Week events including Field Day and Day of Service. • Designed promotional print documents such as team flyers, a sponsorship banner, and social media graphics using Photoshop. Show less

• Established relationships with three Greater Lansing nonprofits and raised $5,000 for their causes for Greek Life's annual fall philanthropy event through restaurant-sponsored fundraisers.• Managed a team, established roles and responsibilities, and ensured work was completed by the set deadline.• Designed print promotional materials and tri-fold presentation boards for the three non-profits benefactors.