Operations & Communications Manager
Auckland, New Zealand & San Francisco, Usa
Key part of the company's transition from production to providing a global self-publishing platforms for users to create their own Booktracks.Initially responsible for all marketing, communications and operations of the business before specialising in online marketing as the team grew. This included social media, email marketing, web production, content marketing, legal and setting up software, systems and process to manage support and direct outreach. Spent 6 weeks in San Francisco helping manage the interns and facilitate the direct author outreach program for the launch of the new Booktrack Studio.Other projects included running the Trusted Creator program and initial user testing, as well as the Approved Composer Project that supplied a top music tracks for Booktrack Audio Library.Booktrack offers a new content creation and distribution platform that turns reading into an immersive movie-like experience. Booktrack’s patented technology lets anyone add a synchronized movie-style soundtrack to an e-book or other digital text content, with the audio paced to each individual’s reading speed.Funded by investors including Peter Thiel (co-founder and former CEO of PayPal), Booktrack will change the way people read, write, and publish their stories.