Principal data, growth & strategy advisor to the Commercial Director of PedidosYa Ecuador. Product Management/Design & Business Development Strategy Projects. Data Analytics & Business Intelligence with Data Studio, Looker, Tableau & Google Big Query. Orchestrator of the partner investment and growth methodology (Clusters). It was replicated in several LATAM markets.Revenue Management & Ad-Tech: Analysis of ROAS, ROI, conversion, Ads, positioning of partners in the app.

Squad Data Analytics & Business Intelligence (Build Solutions)Performed the business analysis of Dmart (Overall 360°) and its impact on P&L.Regional project leader of the price elasticity and expected demand forecasting project in retail. Increase delivery fee revenue by 35% gradually and lift the bucketing process by cities and stores. Controlled OKRs and KPIs of Ops, Demand Planning, Finance, Commercial & Marketing

Achieved of the first Business Intelligence system- Innova BI. This allowed to centralize the information of the company and a better strategic management of the board of directors. Created of the Corporate Innovation Magazine with advanced data analytics by business. Led and Product Owner the "Confidelidad" Marketing Project to educate and retain users.

Analyzed executive reports of results by channel and business. Automated reports and dashboards from the traditional channel, which allowed for a substantial improvement in inventory execution and the sales force.