Marketing Coordinator
Current• Develop and manage North American marketing budgets, tracking expenses, monthly reconciliations, and quarterly forecasts. • Create and execute seasonal marketing strategies to drive consumer demand, collaborating with Sales, Creative, E-Com, and other teams. • Oversee in-store marketing initiatives, such as window programs, POP displays, and account-specific needs. • Manage and attend tradeshows, consumer events, and sponsorships, including booth setup, design, and coordination. • Build relationships with vendors to ensure quality, cost efficiency, and timely delivery of assets. • Partner with Sales on “go-to-market” strategies and product launches; manage brand ambassadors and promotional orders. • Collaborate on content creation, including photoshoots and video production, with the Creative team. • Maintain internal communication systems and ensure smooth coordination across teams and with external partners.