Trading Director - Diy And Garden
Accountable for leading the 5-year strategy and vision for the DIY and Garden areas of the business and delivery of the sales and profit of those areas. This included the ownership of the P&L, the development and sourcing of the product offer, the improvement of the customer experience, the product availability and inventory management, and the roll out and scaling of customer service initiatives. Achievements:• Led a team of 120 individuals across multiple offices• Accountability to P&L level for the DIY and Garden trading areas c. £650m sales across all channels• Developed the 5-year strategy and vision for DIY and Garden, delivering an increase in profit of £5m to budget, a £3m investment in lower retail prices across key areas and an improvement in product availability to the customer of 2.5% in the first year• Accountable for the development of own brands and branded relationships, achieving the number two market share position for the Qualcast brand in the Garden power market• Homebase lead for the Group Synergies Working Party and Asia sourcing for more than 7 years, delivering an alignment in group terms, raw material benefits and a growth in direct sourcing via Asia and Eastern Europe• Led the project team for the Homebase Show Garden at the R.H.S. Chelsea Flower Show winning a gold medal for the 4th time• Further developed and expanded the Homebase Garden Academy to 80 colleagues, gaining industry recognition and improving sales and profit by 9%