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I pivoted from chess to poker to startups.Ladder helps companies grow by producing, launching and iterating data-driven creative across the highest-impact touchpoints of a brand's digital footprint.We also:- produce great content (ladder.io/blog)- improve the usefulness of data (growthbenchmarks.com)- launch free tools (ladder.io/playbook)
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Ceo // Co-FounderLadder.Io Sep 2016 - PresentNew York, UsWe're the world’s #1 leader in helping businesses grow through proprietary technology and full-service marketing solutions.There are 1,000s of things you could spend your time and money on. But, even professional marketers fail 90% of the time when they launch tests to improve targeted metrics.Before I became a marketer myself, I was shocked by how often decision makers rely on emotion or the equivalent of water cooler recommendation to guide their strategy.Worse yet, the increasingly technical nature of digital marketing induced a counterproductive phenomena: a rise in teams over-indexing themselves on low-impact technical optimization at the expense of fundamental marketing principles.More data isn't the goal, especially when resources are inherently finite.This is why we developed our methodology of Adaptive Growth, which lets every company grow through data-driven creative testing engines; improve your most meaningful metrics; and standout from the competition while delivering a powerful, unified message across your brand's digital footprint. -
Coo // Co-FounderLadder.Io Jan 2016 - Aug 2016New York, UsRan US operations and sales. 2x'd headcount while 4x'ing revenues to build $1m+/yr business unit.
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Chief Product Officer // Co-FounderLadder.Io Mar 2015 - Feb 2016New York, UsRan product teams, from technical product management to product marketing and sales. Built everything from the ground up, including recruitment.- world’s largest db of marketing tactics- Netflix-style recommendation engine using machine learning- analytics/api infrastructure- self-serve platform used by 1,000s of external companies- used as the productized services platform/client portal by Ladder itself, supporting $3m+/yr of revenues and used by Fortune 500 brands
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Cmo // Co-FounderFullglass Dec 2014 - Nov 2018Productizing happy hour: app that gives you unlimited buy 1 get 1 free drinks at clubs and restaurants in your city.I helped lead an idea to successfully executing pre-launch validation and demand generation that we scaled on a b2b/b2c marketplace. Raised 6-figures from notable investors from a growth metrics and marketing experimentation sheet, without writing a line of product code.- 10,000+ members- 100+ partner venues- 20+ event partnerships- Native iOS + Android apps- two angel investment rounds -
Technical Marketing InstructorStartup Institute Apr 2015 - Mar 2017Boston, Ma, UsTeach courses that train business professionals on how to be an effective (and technical) digital marketer. From analytics to cutting-edge tools and paid acquisition.I also lead a class called "Weaponizing Wordpress." -
Ceo // Co-FounderVelocitychess Mar 2010 - Jan 2015Speed chess online for real money wagering.First-of-kind product supporting cash games & tournaments played all over the world with moves being transmitted in .2s w/ low latency.1,000,000's games and tournaments played by 100k+ members. -
Poker ProfessionalSelf-Employed Professional Poker Player Apr 2005 - Jan 2010Online cash-game specialist. Sometimes big buy-in tournament player.
Jonathan Brody Skills
Frequently Asked Questions about Jonathan Brody
What company does Jonathan Brody work for?
Jonathan Brody works for Ladder.io
What is Jonathan Brody's role at the current company?
Jonathan Brody's current role is CEO // Co-Founder - We're Hiring!.
What is Jonathan Brody's email address?
Jonathan Brody's email address is jo****@****tal.com
What is Jonathan Brody's direct phone number?
Jonathan Brody's direct phone number is +120361*****
What skills is Jonathan Brody known for?
Jonathan Brody has skills like Entrepreneurship, Start Ups, Marketing, Marketing Strategy, Social Media Marketing, Social Media, Online Marketing, Online Advertising, Advertising, Social Networking, Public Speaking, Seo.
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