Jon Chang Email & Phone Number

Boulder, CO, US

New York, NY, US

theSkimm is a digital media company, dedicated to succinctly giving women the information they need to make confident decisions. We’ve made it our mission to help you live smarter.Everyday we’re breaking down the news, trends, policies, and politics that impact women so that they can navigate their daily lives and futures – from managing their paychecks to.

Norwood, MA, US

Norwood, MA, US

New York, NY, US

New York, NY, US

New York, NY, US

New York, US

• Direct an marketing department that includes the following teams: social media, lifecycle & CRM, acquisition, and product marketing.
• Manage an annual multi-million dollar department budget
• Grow top of funnel awareness across both consumers and sellers via paid media, organic channels, and affiliate marketing (paid media, SEO, app store optimization, content distribution, partnerships, influencers)
• Increase DAU and daily engagement rates via in app marketing (banners, pop ups, UX) and incentives (coupons, giveaways, special promotions)
• Partner with the business development team to support the success of vendors and sellers on the platform

Stockholm, SE

Stockholm, SE

• Objective: Inspire and convince consumers to purchase products and goods in the Klarna shopping app.
• Manage a team of international growth marketers to drive new customers, transactions, and MAU in the UK, US, SE, DE, AU, and NZ. Team remembers specialize in copy, design, CRM, content, product marketing, project.
• Manage the global shopping growth marketing strategy for the team to follow, including key objectives, KPIs, positioning, and go to market (GTM) plans for the mobile app, in-store, and desktop web products.
• The team is responsible for CRM (email, push, in app messages), partnerships, editorial influencer use, and automated CRM tactics.
• Responsible for daily CRM (email, push, in app messages, blog posts) in US, UK, SE, AU, and NZ, including creating content with influencers, editorial partners, and Klarna brand campaigns. Additionally, oversee the.
• Collaborating with the regional brand teams to support brand launches with digital performance channels.

Stockholm, SE

• Market growth: Ideate and execute growth marketing and growth hacking strategies to increase market share of US shopping and flexible payment users – focused on growth and engagement of the Klarna mobile app. Primary.
• Retention and conversion: Daily calendared and triggered communication via emails, in app messages, push notifications, and SMS to increase user engagement with product features and transaction conversion. Rigorous.
• Brand activations: Help build the Klarna US consumer brand by aligning brand team activations with performance marketing to win temporary monopolies of micro audiences. All campaigns showcased in publications like.
• People: Started as team of one, then recruited eight full time employees to execute growth marketing strategies. Team includes email, automation, content, analytics, performance, product marketing, and partnerships..

Armonk, New York, NY, US

• Transformed from IBM Watson Marketing to Acoustic by Private Equity firm Centerbridge.
• Part of the core (10 person) marketing team managing the transition from IBM Watson Marketing to Acoustic, including setting up demand generation, the new company website, and supporting the formation of the new brand.
• Messaging and Positioning: Responsible for the data-informed messaging and positioning of IBM Watson’s AI-powered MarTech and AdTech solutions. Established core messaging and positioning via quantitative surveying.
• Go-to-Market Strategy: Continuously wrote and deployed global go-to-market strategies for AI-powered marketing automation and content management software, including digital channel mix, offline channel mix, budget.
• Sales Enablement: Developed assets for global sellers across the entire sales pipeline, including presentations, solution briefs, battle cards, and landing pages. These assets increased overall bookings conversion rate.
• Content Marketing: Planned and delivered thought leadership marketing to increase the reach and influence of the brand. The original content created has been presented to thousands of people at major industry.

New York, NY, US

Have taught over 100 classes and 2,000 students, including the 10-week digital marketing course, online marketing mentoring, corporate trainings, and a variety of bootcamps. Class topics include: business plans, brand strategy, web analytics, SEO, SEM, paid social, organic social, content marketing, data analytics, business intelligence, user experience.

Work From Anywhere, US

Strategize, grow, and lead Kickstarter's digital marketing team and program, including user acquisition, user retention, user engagement, and audience development. The team is responsible for email, content, advertising, paid marketing, SEO, mobile campaigns, and marketing analytics.

New York, US

New York City, NY, US

Philosophy

King Of Nerds And Geeks

Development Economics And International Development

Chinese Language And Literature