Kelby Jones

Kelby Jones Email and Phone Number

Director of Digital Strategy @ General Trader Fulfillment
Salt Lake City, UT, US
Kelby Jones's Location
Salt Lake City Metropolitan Area, United States, United States
Kelby Jones's Contact Details

Kelby Jones personal email

n/a
About Kelby Jones

Based in the Greater Salt Lake City area. I have 20+ years of experience working in a variety of industries, including broadcast media, advertising and internal corporate communications.My expertise lies in digital marketing, content creation, campaign strategy, web development, and other related fields.

Kelby Jones's Current Company Details
General Trader Fulfillment

General Trader Fulfillment

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Director of Digital Strategy
Salt Lake City, UT, US
Employees:
7
Kelby Jones Work Experience Details
  • General Trader Fulfillment
    Director Of Digital Strategy
    General Trader Fulfillment
    Salt Lake City, Ut, Us
  • Try Day Trading
    Chief Marketing Officer (Cmo)
    Try Day Trading Jan 2023 - Present
    Lehi, Utah, Us
    •Work directly with the executive team to oversee and execute the company's vision of teaching people how to day trade successfully with a corporate-funded account.•Maintain detailed cross-channel marketing roadmap generating qualified leads that convert into paying customers.•Ensure each customer's journey is consistent with the overall branding.•Oversee, track, and measure marketing budgets and their corresponding return on investment (ROI).•Manage and Oversee Customer Journey Funnels, Paid Search Engine Marketing (SEM), Paid Social/Organic Social Media Marketing, Retargeting Marketing, SEO (Search Engine Optimization), Product Marketing, Referral Marketing, Radio Advertising, Email Marketing, Content Marketing, SMS Marketing, Website Design, Video Marketing, Native Advertising, Strategic Partnerships, A/B Testing and Multivariate Testing, Partnership/Influencer/Affiliate Marketing, Conversion Rate Optimization, Product Launch Marketing, PR/Community Building, Google Analytics and tracking scripts, etc.
  • Startr Media, Llc
    Owner And Founder
    Startr Media, Llc Jan 2016 - Present
    Salt Lake City, Us
    • Plan, develop & implement digital marketing strategies.• Digital marketing consulting.• SEO auditing.• Design and build SEO-optimized websites.• Create and manage social media campaigns.• Record, edit and develop audio/video content.• Create SEO-optimized written content (blogs, articles, landing pages).
  • General Trader Fulfillment
    Digital Marketing Director
    General Trader Fulfillment Mar 2018 - Jan 2023
    Lehi, Utah, Us
    • Manage and coordinate all digital content being moved through licensed distributors.• Create, build and maintain all licensed distributor websites.• Support licensed distributors on digital content, advertising, etc.• Consult on digital platforms, branding, and content.• Plan, run and manage digital advertising endeavors.• Drive all internal web-based communication efforts.• Design digital and printed deliverables.• Consult on and create marketing campaigns.
  • The Jazz Fan Show
    Producer, Editor & Co-Host
    The Jazz Fan Show Sep 2018 - Apr 2020
    Lehi, Utah, Us
    Produce all audio/video and co-host a one-hour weekly radio program on 97.5 FM & 1280 AM.Write and edit all articles/content for JazzFanShow.com.
  • Vivint Smart Home
    Field Service Communication Coordinator
    Vivint Smart Home Mar 2017 - Mar 2018
    Provo, Ut, Us
    • Assist in the development of effective corporate communication strategies.• Assist in managing internal communications to the Field Service Organization.• Draft content for other organizations within the company.• Organize initiatives, plan events and make project decisions.• Work with internal groups to determine communications needs are met.• Foster relationships with all departments within the company.• Create and deliver social media content.• Manage internal communication tools.
  • Saxton / Horne Advertising
    Social Media Specialist
    Saxton / Horne Advertising Jan 2016 - Mar 2017
    Sandy, Ut, Us
    • Maintained various social media channels and review sites on behalf of Saxton Horne clients (Larry H. Miller Dealerships, Utah Jazz, Salt Lake Bees, Kneaders, Hi-Chew, Fanzz, Megaplex Theaters, Utopia, etc.) including account creation, posting, monitoring, and moderation.• Assessed analytical data associated with website traffic, social media engagement, and review site activities to assess strategy efficiency and create client-facing reports on social media activities on a weekly and monthly basis. • Assessed the impact of review generation activities and develop strategies for increasing the online reputation of clients. • Worked with clients to assess negative online mentions and reviews and provide guidance on how to respond. • Worked with clients to develop and maximize their own social media content, as well as to curate online content to share relevant information with social media audiences and generate engagement. • Managed and implemented client content strategy and provide client with activity updates on a weekly basis. • Worked with agency teams to create social media campaigns that integrate with traditional media and promotional strategies. • Stayed current on industry news so as to keep client social channels fresh, maintain design standards, and adhere to channel regulations and best practices. • Identified, prioritized and facilitated conversations with team members and clients related to campaigns, goals, and deadlines. • Communicated with and resolved client complaints to appropriate management.
  • Ksl Newsradio
    Technical Producer, Editor And Evening Reporter
    Ksl Newsradio Sep 2015 - Oct 2016
    Salt Lake City, Utah, Us
    • Wrote and reported news live on-air.• Produced and organized news for morning commute.• Edited news for distribution across multiple broadcast platforms.• Mastered operation of on-air console.• Aired commercials per program log.• Screened listener calls for talk programs during shifts not utilizing a producer.• Maintained accurate transmitter logs and program logs.• Ensured transmitter operated according to FCC parameters.• Recorded satellite feeds.• Aired emergency alerts for entire Salt Lake City market.• Communicated and participated in shows with hosts, anchors and producers.• Cut and uploaded podcast episodes with appropriate titles and descriptions.
  • Snow Christensen & Martineau
    Courier
    Snow Christensen & Martineau Nov 2014 - Jan 2016
    Salt Lake City, Utah, Us
    Ensured the safe delivery and filing of important and confidential documents to the necessary courts and clients for one of the largest law firms in Utah.
  • Ksl 5 Tv & Ksl Newsradio
    Promotions Assistant
    Ksl 5 Tv & Ksl Newsradio Oct 2014 - Sep 2015
    Us
    Assisted in any and all promotional events sponsored or hosted by KSL 5 TV and KSL NewsRadio.
  • Skyrocket Media Llc
    Freelance Writer
    Skyrocket Media Llc Nov 2014 - Jun 2015
    Pleasant Grove, Utah, Us
    Researched and wrote online content regarding solar technology and television streaming services.
  • Niya Model Management
    Communications Consultant
    Niya Model Management Apr 2014 - Jun 2015
    Wrote and distributed press releases to media outlets in the Salt Lake City area.
  • Byu Athletic Communications
    Communications Intern
    Byu Athletic Communications May 2014 - Aug 2014
    Researched and analyzed football statistics for BYU Football's website and social media accounts.
  • Byu Department Of Chemistry And Biochemistry
    Public Relations Specialist
    Byu Department Of Chemistry And Biochemistry May 2014 - Aug 2014
    Managed all website content and department signage. Coordinated, edited and helped distribute department newsletter.
  • Vivint Gives Back
    Public Relations Consultant
    Vivint Gives Back Jan 2014 - May 2014
    Conducted research and created a strategic campaign for a new home automation system meant to help families including children with autism.
  • Byu Rugby
    Communications Assistant
    Byu Rugby Jan 2014 - May 2014
    Wrote and distributed press releases to local and national media outlets. Assisted in helping local media find information and gain access to player interviews, etc. Wrote web content for BYURugby.com. Published 19 articles on deseretnews.com.
  • Liberty Trade Group
    Corporate Operations Manager
    Liberty Trade Group Nov 2009 - Apr 2014
    Supervised all customer support and billing efforts. Helped manage company-owned office space.
  • Bradley Public Relations
    Account Executive
    Bradley Public Relations Aug 2013 - Dec 2013
    Worked primarily with Lava Surf. Identified online social media campaigns to use in consulting and wrote online content for Lava Surf clients.
  • Scera Center For The Arts
    Public Relations Consultant
    Scera Center For The Arts Aug 2013 - Dec 2013
    Planned and developed communications strategies and tactics, events and social media content.
  • Brigham Young University
    Sports Beat Reporter For Byu'S "The Universe"
    Brigham Young University Aug 2013 - Dec 2013
    Provo, Ut, Us
    Received Most Prolific Writer award for covering the BYU football team during the 2013 season.

Kelby Jones Skills

Social Media Public Relations Social Media Marketing Strategic Communications Corporate Communications Press Releases Event Planning Customer Service Social Networking News Writing Research Marketing Fun Loving Media Relations Marketing Communications Puns Teamwork Ap Style Seo Harmonica Journalism Wedding Planning Microsoft Office Public Speaking Consulting Pitching Media Strategic Consulting Podcasting Video Production Adobe Creative Suite Marketing Cloud Html Wordpress Advertising Microsoft Powerpoint Leadership Editing Marketing Strategy Writing Microsoft Word Audio Recording Audio Engineering Audio Editing Audio Mixing Aerial Photography Aerial Cinematography 3d Modeling

Kelby Jones Education Details

  • Brigham Young University
    Brigham Young University
    Public Relations
  • Utah Valley University
    Utah Valley University
    Public Relations

Frequently Asked Questions about Kelby Jones

What company does Kelby Jones work for?

Kelby Jones works for General Trader Fulfillment

What is Kelby Jones's role at the current company?

Kelby Jones's current role is Director of Digital Strategy.

What is Kelby Jones's email address?

Kelby Jones's email address is ke****@****int.com

What schools did Kelby Jones attend?

Kelby Jones attended Brigham Young University, Utah Valley University.

What skills is Kelby Jones known for?

Kelby Jones has skills like Social Media, Public Relations, Social Media Marketing, Strategic Communications, Corporate Communications, Press Releases, Event Planning, Customer Service, Social Networking, News Writing, Research, Marketing.

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