Joni Denyes Yampolsky Email & Phone Number

Washington D.C. Metro Area

• Led creation and execution on all marketing budgets, strategies, and collateral for condo development projects totaling $65 in sales.• Collaborated with the director of sales and the director of construction to be lock and step with timelines and tasks• Created brand profiles for individual developments as well as increasing the visibility of our corporate identity • Implemented process improvements for efficiency in brand discovery and measuring success• Designed and wrote copy for print, web, email, signage, social media• Provided my discerning eye for design and market knowledge to select interior finishes

Washington D.C. Metro Area

• Developed and executed all marketing budgets, strategies, and sales collateral for condominium projects totaling $55 million in sales • Nurtured client relationships from project kickoff to completion to ensure expectations were met or exceeded throughout the complex process • Partnered with branding and marketing agencies and vendors to deliver campaign materials inline with project goals and budget • Teamed with the director of sales to modify and execute marketing plans to achieve sales goals throughout the sales cycle• Implemented process improvements for efficiency in brand discovery and measuring success• Responsible for all marketing systems, including print, web, email, signage, social media• Management of company branding, in addition to client projects, through digital and traditional outlets

Fort Collins, Colorado Area

• Project managed and designed premium specialty beer labels from idea conception to final execution of the product, including distributor and end consumer marketing• Created print and web materials including advertisements, logos, banners, posters, brochures, web banners, etc., all within the brand identity to further consumer connection with the brand• Used qualitative and quantitative analysis to drive decision making to increase market share• Worked directly with print, merchandise and other vendors to ensure that deadlines were met, information was accurate, and quality standards were achieved• Art directed photo and video shoots ensuring the authenticity and transparency of brand representation

Fort Collins, Colorado Area

• Launched and maintained company social networks furthering consumer relationships with real time relevant content and feedback with minimal budgetary impact• Worked closely with agency partner to launch new year round and seasonal offerings from the creative brief to final art direction as well as managed project budget, external and internal timelines, and printing standards at press• Managed a front and back end rebuild of the company website, accomplishing the goal of a more in-depth and up-to-date online experience which led to an expanded internet presence • Partnered with sales team and distributors to create custom marketing materials to increase sales at the retail level• Negotiated terms with a multitude of vendors and publications, managing artwork, inventory, and contracts reducing costs, streamlining inventory, and increasing efficiency• Planned and oversaw a wide range of events from intimate V.I.P. groups to an onsite event hosting 2,000 guests• Ensured alcohol label compliance with government agency with timely and persistent communication, as well as knowledge of current regulations and potential changes to the laws • Member of company’s management development team, charitable committee, and product development group

Fort Collins, Colorado Area

• Supported Chief Operations Officer and Sales and Marketing Director in day to day business functions• Fundamental in packaging design overhaul including: anthropological research, communication with advertising agency, and final execution with vendors, distributors, sales team, and consumers• Wrote press releases, compiled media contacts, and established relationships with industry media • Developed and maintained monthly distributor newsletter relaying company growth and brand objectives as well as an informative customer newsletter designed to increase consumer identity with the brand story

Fort Collins, Colorado Area

• Designed and maintained inventory of branded merchandise• Increased tasting room sales by 20% through improved customer experience• Led brewery tours gaining confidence in public speaking • Managed a team of three co-workers