Business Owner/Creator And Fitness Instructor
Positive Energy Dance Fitness For Women
Brookfield, Ct
As the Owner of the boutique studio, Positive Energy, I managed the following:- Marketing Management; researched, defined, and rolled out new pricing model tosupport continual growth, and developed exceptional services to meet members’wants.- Advertising; managed an active Fan Page, created videos to promote thePositive Energy services, participated in vendor shows, selected advertisingmediums, sent promotional emails regularly, and wrote all advertising copy.- Customer Relations; scheduled appointments, resolved customers’ issuesquickly, communicated clearly with customers, led fitness classes, and soldservices and products.- Recruitment; hired, trained, motivated, and managed staff.- Managed Finances; planning, analysis, payroll, and bookkeeping.- Featured on NBC’s The TODAY Show, in Hersam-Acorn Newspapers, in NewsTimes, and on 98Q and I95 radio stations.- Increased number of customers by 45% within first 4 months.- Doubled revenue from third quarter 2008 to third quarter 2009, during the worsteconomy in 70 years.As the Creator of Positive Energy, I created a vibrant community to get fit and healthy in a fun way. As an Instructor at Positive Energy, I led a variety of customized and certified dance fitness classes, motivating students to do their best and have fun.