Joni Schlender Email & Phone Number

-Developed and executed events and marketing programs to showcase global customers and increase company and customer visibility and revenue-Delivered value to sales teams ensuring positive customer references for one of the largest software companies worldwide -Provided research and references to a diverse internal and external audience including senior executives, IT industry analysts, public relations, customers, sales and marketing. -Established and sustained client relationships to increase industry exposure and sales-Provided reference profiles of solutions utilized, results, platforms, IT environment and reason for purchase to senior executives, IT analysts, product management, prospects, sales and marketing-Established and sustained client relationships to increase industry exposure and sales-Sustained deep understanding of customer’s business to provide insight to sales and to ensure product management was addressing the customers needs

- Responsible for all corporate events worldwide for leading software vendor supporting the CEO, Marketing VP and Regional Sales Managers. Events included the annual user conference, trade shows, seminars, regional user groups, executive briefings, sales kickoffs and the luxury President's Club for top achievers- Managed multiple, simultaneous events to budget and assured that each assured valuable ROI- Negotiated favorable contracts and partnerships for optimum benefit and value for the company - Measured and reported ROI and success of events to senior management-Increased event participation and revenue year over year-Ensured that all departments were engaged and informed of what was expected of them and kept all on track

- Led field marketing and events worldwide that helped define the voice and brand for a software startup that established them as leaders in their space- Created awareness and perception of dominance in every industry forum including old and new media mechanisms-Designed the strategy, developed the tactics and deployed the programs- Produced quarterly worldwide field operation conferences nationwide- Strategized and executed employee incentive trips and programs- Initiated the first corporate portal industry’s event benchmark series contributing to over half of Plumtree’s sales pipeline- Identified and produced appropriate trade shows, conferences and channel events, procuring client and internal speakers for all. Managed all vendor relationships and budgets- Managed the CRM database to measure ROI for events- Collaborated with PR, channel and mar-com to ensure consistent messaging and branding cross departmentally-Initiated the portal industry's first benchmark series of events which drove $10M in revenue and increased attendance 10x in just 3 years

Education record

Education record