Jonathan Crow Email and Phone Number
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Listening is crucial for engaging with customers effectively. In marketing, especially at scale, leveraging technology to comprehend customers' needs and pain points becomes essential. This allows marketers to tailor their messaging and content to resonate with each individual. By actively listening and analyzing the personalized information customers share, marketers can craft compelling stories that speak directly to their interests, challenges, and aspirations.Throughout my illustrious career, I have successfully built marketing teams, enhanced customer engagement, and generated groundbreaking ideas. Drawing on my extensive experience in collaboration, I have a proven track record of bringing internal and external teams together to achieve shared goals. I accomplish this by establishing clear communication, integrating new technologies, in-depth market analysis, innovative strategies, and strong management skills. With my expertise as a unifier, I can help your business succeed and exceed your customers' expectations.Among my accomplishments are:- Produced thought leadership and educational webinars and events involving subject matter experts company-wide, engaging 1000’s of customers, and resulting in increased customer satisfaction. - Managed 150K user community that created over 1M pieces of user generated content in 6 months.- Developed and implemented multi-channel marketing campaigns driving 1000's of Marketing Qualified Leads per month, and increasing CTRs by 5%. Creative thinking and my mastery of visual storytelling make me a fearless leader who never backs down from a challenge. My expertise in data-driven marketing strategies has equipped me with the skills needed to excel in B2B and B2C markets, including product marketing, customer retention, pipeline management, and multi-channel campaigns.Below is a list of skills outlining the foundation of my career: Strategic Market Planning & ExecutionDigital Marketing Web & Content DevelopmentMarketing AutomationAccount Based MarketingMarketing Program Implementation Community ManagementSocial Media ManagementCustomer SegmentationCommunicationsSEO/SEMAdvertising Campaigns Cross-functional Collaboration Customer Service/Success Management (CRM)Analytics & Reporting Budget Management & Cost Control KPI Benchmarking & Realization Content Management Systems (CMS) Feel free to message me if you would like to connect. Thanks again for visiting my profile. I look forward to hearing from you soon!
New Classrooms
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Senior Director Of Marketing And CommunicationsNew Classrooms Dec 2024 - PresentJersey City, Nj , Us
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Web & Marketing Operations ManagerNew Meridian Aug 2023 - Mar 2024Austin, Texas, Us- Managed marketing technology stack, integrating technologies, and maximizing their potential for smooth operations and achieving top four SEO ranking for a competitive keyword- Analyzed sales and marketing data to develop comprehensive reports and dashboards, driving better-informed decision-making and ROI for Executive management and Sales teams.- Successfully implemented HubSpot Sales and Marketing CRM, including tailored landing pages, emails, automation, and reports for sales meetings.- Established lead management process, reducing sales resources needed through automation and better qualification methods.- Created Account Based Marketing strategy, defining Ideal Company Profile, buyer roles, and KPIs, providing key market research data to sales for understanding customer needs. -
Community ManagerSavvas Learning Co (Formerly Pearson K12 Learning) Aug 2019 - Jun 2023Paramus, New Jersey, Us- Coordinated requirements gathering across multiple departments to fulfill project deadlines, increase process efficiency, and ensure stakeholder satisfaction.- Determined key areas for SEO optimization based on research done with SEMRush, Google PageSpeed Insights, Google Search Console, MoZ, and Ahref resulting in improving the Ahref ranking from 62 to 70.- Developed an automated process for customer assistance requests, which resulted in a 50% decrease in cases and reduced customer support agent workload by four minutes per ticket.- Provided management with data to address customers' needs by implementing Google Analytics and GTM.- Improved business communications, provided company announcements, and maintained legal documents to ensure HR and legal compliance through developing an internal community.- Increased the number of new users by 56%, sessions by 60%, and bounce rate by 8% using a rebranded external customer community. -
Digital Marketing ManagerPearson Jun 2015 - Jun 2019London, Gb- Created buyer journeys, content, and marketing automation strategies for education products, while managing editorial calendars, analyzing SEO and digital advertising results.- Led strategic and tactical planning to create and deploy targeted multi-channel outbound prospecting campaigns driving thousands of Marketing Qualified Leads per month, increasing CTRs by 5%.- Reduced CPC by 53% and identified key contributors by creating social media ads and detailed reports across marketing programs, channels, and campaigns.- Achieved 5x growth in engagement through inbound marketing and content generation campaigns including website content, testimonials, case studies, blog posts, and sales collateral. -
Community ManagerCtb Mcgraw Hill Feb 2010 - Nov 2014- Developed content strategies, grew loyalty, created presentations, and sales collateral, demand generation assets, and events based on understanding our customers and the market. - Managed, advised, and created a community of 25 clients with diverse districts and demographics, including teachers and Heads of Districts, on market strategies and educational product accessibility.- Conducted marketing research via phone meetings and annual events to discuss market trends, improvements, and market roadmaps and maintained all aspects of the product to facilitate user engagement and ease of use.- Established an online community with over 20,000 members, 40,000 views, and 5,000 visits per month.- Delivered email campaigns to over 100K educators, resulting in a 4x increase in daily website visits.- Engaged thousands of customers at both the national and regional level with content, which improved their product use and resulted in a higher level of customer satisfaction leading to a 2% increase in subscription renewals.
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Board Member / Vice PresidentVolunteer Center Of Santa Cruz County 2003 - 2010Promoted the Human Race fundraiser to increase corporate sponsorships, in-kind contributions, and agency participation. Implemented a complete website redesign, teaching staff how to administer the site effectively through distributed administration tools.
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Director Of MarketingIntalio Jan 2008 - Sep 2009- Managed website redesign: led team to redefine look and navigation of website and rewrite content. Deployed WordPress as the CMS. Doubled web visits over previous site and increased average page views by 25%.- Developed and analyzed advertising campaigns: created ads and targeted landing pages for Google Ads. Developed closed loop analysis tracking from click to sale enabling reduction of campaign budget with a higher conversion rate. - Wrote and produced marketing collateral: interviewed customers and created success stories with quantifiable benefits, developed collateral aimed at vertical markets such as government, telecommunications, and finance.- Directed events: scheduled speakers, booked venues and ran every aspect of operations for internal events and trade shows. User Group attendance exceeded expectations and culminated in multiple high value sales.- Produced direct marketing campaigns: segmented 50,000 record list to provide evocative action items targeted to distinct interest groups. Open and click though rates increased by roughly 75%.
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Director Of MarketingThinkfree Nov 2005 - Dec 2007- Managed PR: oversaw outreach, strategy and talking points for discussions with media, analyst, and blog community. Increased typical impressions for articles by millions. Speaker submissions landed presentations at LinuxWorld, ETech, DEMO, Web 2.0, and more. Award submissions earned wins at top magazines. - Acted as spokesperson: interviewed by numerous print, web, and radio media with typical audiences in the hundreds of thousands. Presented at conferences, user groups, tradeshows, and symposiums.- Wrote and designed marketing content: brochures, speeches, fact sheets, press releases, web pages, and blogs. Managed and created email campaigns sent to 175k+ users, typically with 30k unique readers, and 5k click-throughs.- Developed community relations programs: provided strategic external messages and participation in blog communities and social networking tools. Conversations increased awareness and positioned ThinkFree as one of the top three thought leaders in the community.
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Marketing ManagerSchoolmessenger Jun 2003 - Sep 2005- Created, implemented, and managed internal and external marketing programs: defined highly targeted messages, created marketing plans, materials, and success stories, maintained brand identity, implemented direct marketing and advertising campaigns. - Analyzed and maintained data for market segmentation and program efficiency: retained and updated prospect and customer lists based on demographic requirements. Developed procedures and reports for tracking and analyzing key data. Doubled sales leads via audience specific messaging. - Researched trends and opportunities: surveyed prospects and customers for needs analysis. Explored funding and grant opportunities for prospects to purchase our solutions. Research opened new multi-million dollar market opportunities.
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Product Marketing ManagerHp | Compaq | Tandem Feb 1995 - Apr 2003- Directed communication projects: defined scope, set measurable goals, provided for flexibility in shifting requirements, balanced short and long-term goals to produce engaging communication vehicles. - Developed cross-media content: print, web, multimedia (web, CD, and e-mail content), sales tools, white papers, data sheets, presentations and demonstrations for hardware and software products. Created interactive content and multimedia for web.- Coordinated, designed, and delivered tradeshow presentations: shared knowledge and experiences at customer events and trade shows to promote active discussions between customers and the sales force. Energized 1000’s of customers, presenting solutions resulting in numerous qualified leads. - Increased strategic use of web: identified critical dependencies to building strong web-marketing interactions between Product Marketing and the e-Marketing departments. Established web metrics as a tool for analyzing marketing ROI.
Jonathan Crow Skills
Jonathan Crow Education Details
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University Of California, Santa CruzPolitics -
Mira Mesa High School
Frequently Asked Questions about Jonathan Crow
What company does Jonathan Crow work for?
Jonathan Crow works for New Classrooms
What is Jonathan Crow's role at the current company?
Jonathan Crow's current role is Marketing Executive | Story Teller | Integrating Everything | Conversational Artist | Lifelong Learner.
What is Jonathan Crow's email address?
Jonathan Crow's email address is jo****@****ell.net
What is Jonathan Crow's direct phone number?
Jonathan Crow's direct phone number is +183152*****
What schools did Jonathan Crow attend?
Jonathan Crow attended University Of California, Santa Cruz, Mira Mesa High School.
What are some of Jonathan Crow's interests?
Jonathan Crow has interest in Social Services, Kids, Children, Electronics, Economic Empowerment, Civil Rights And Social Action, Politics, Education, Reading, Poverty Alleviation.
What skills is Jonathan Crow known for?
Jonathan Crow has skills like Product Marketing, Email Marketing, Marketing, Strategy, Social Networking, Social Media, Management, Product Management, Leadership, Social Media Marketing, Program Management, Strategic Partnerships.
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