- Driving a more efficient customer experience through the use of the no-code Laiye chatbot- Showing the effectiveness of chatbots solving queries, to leave your CSR's time to focus on more complex queries- Giving you a 24/7 chatbot representative, which is a multilingual agent, which is able to work across multiple industries, but is able to feedback and create tickets within Salesforce, Gira & other CRM Platforms

- Have exceeded quota for my area 3 years running- Over 30 Net New Accounts acquired in FY21

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- Project Manager and Owner of the implementation and running of an efficient and effective multi-million pound Lead Management Process - creation through to completion – including the redevelopment of the process, through working with a number of high level stakeholders- Creation, maintenance and management of numerous Dashboards giving a visual perspective of the business and how it is performing (including the use of dynamics), most notably for the CRO.- Owner of Report Creation Process – defining for the business key reports to help diagnose limitations and/or opportunities within the process and industry- Cleansing of raw data from the CRM system, to help create effective and insightful analysis to diagnose improvements within the business.- Main contact for key stakeholders within the business regarding anything reporting wise and insight development- Main contact for analytics and process creation- Key specialist with regards to automated e-mails to drive performance and process of sales representatives around the globe- Presenting to top level staff, including board members – emphasising the use of the data journey – making it tell a story. What is the data, why do we have it, why is it useful and valuable?- Acting Inside Sales Representative for the US - having learnt the 'In's' and 'Out's' of our products, proactively and reactively reaching out to potential clients regarding how our solutions can help them- Asked to present to GDPR summits regarding the 'Right to Erasure' and 'Why Deletion is not Erasure'

- Key stakeholder of the migration of the main database for the business onto a new platform- Manager of a large customer database consisting of current business, lapsed & prospect data- Owner of relationship with multiple suppliers leading to development of data for business needs- Manager of multiple data feeds into the database, ensuring quality and clarity of the data within it- Compiling and producing multiple monthly reports helping to define data coming into the database and developing insight to help improve the business- Defining of data strategy for the area to improve data and revenue strategies for KPI's- Defining and producing SQL queries to pull data for E-mail Campaigns- Using Multiple Variables to improve targeting of customer base- Using FastStats to pull key data for Telemarketing and SMS Campaigns- Analysing customer feedback to help improve product offerings

• Integrating a new CRM System to segment the customer base in new ways• Report on a weekly and monthly basis, e-mail performance relating to revenue, open rates, click through rates and memberships etc• Creating campaigns for both SMS and E-mail based upon improved efficiencies.• Giving insight to improve performance, through segmenting the base to improve unsubscribe rates and building campaigns to increase revenue• Using SQL to paint a picture of individual customer performance• Using Experian data (Mosaic) to segment based on Socio-Economic ways• Driving strategy to increase customer numbers and to improve customer retention• Analysing Social Media Campaigns – segmenting into existing and new customers to email with incentives to retain customers for the longer term.

• Analysis of the best value locations for specific cars extracting the maximum possible return for LeasePlan • Management of reports ensuring LeasePlan have vital and relevant data to make suggestions for better performance • Managing relationships with third party suppliers, ensuring an efficient process for analysis of SLA's. • Diagnosing issues within process and working with the account manager to drive operational performance. • Production of the Net Benefit Calculator and Volume Tracker giving LeasePlan an overview of like-for-like performance against the market and overall revenue benefit.

• Managing of over 50 services and 8 Programmes• Analysis of large data sets - detailed analysis on how the services are currently performing; time taken to complete. • Detailed monthly reports - breakdown analysis of the main aims and objectives of the area over the previous month. • Helping to develop new products – analysing large data sets to give a clear indication as to which new services are being requested. From this, new service booklets are created to indicate a clear process for developing the new service, ready for communication with hand-picked supplier partnerships. • Developing and improving the CRM system – A key member of the development team of the CRM system – I have put forward a number of key ideas as to how we can improve the quality and quantity of data we receive. • Presenting to high level managers – producing and developing presentations to emphasise the results of analysis. • Designing and producing ROI and value proposition models for B2B and B2C – developing a sales pitch based on monetary and non-monetary values. • Project management – developing and running projects through to completion using Prince2 management skills. • Driving efficiency and effectiveness – using good communication skills to work within teams to drive the business forward. • Enhancing profitability – identifying trends from data sets, consumer buying traits and developing customer profiling, to target customers with tailored offers. This in turn is used to improve both utilisation and overall retention of the customer base. • Enhancing the customer experience – ensuring a high level of first call resolution, by using handpicked specialist partners and suppliers to minimise the customer effort and maximise customer experience. • Analysing products against their lifecycle – identifying the lifecycle stage of each service, killing off unprofitable ones, differentiating services to different markets.

Was an influential member of the Product Team, helping to maximise and improve the sales of the team. This involved reporting on an hourly basis statistics on sales (through interfaces over the top of databases), and reporting more heavily on locations which were selling well or had the potential to be sold. These reports were then used to market specific destinations through flyers through a number of white-labelled stores. The role also involved liaising heavily with our suppliers, operations and admin teams to improve best practice and problem solve where necessary to reduce costs and drive performance.