Jon Nosakowski Email & Phone Number

New York, New York, United States

Detroit, Michigan

• Leading a high performing team of account and project managers, resulting in continued promotions within the team and agency.
• Designed a new approach to treatment of handraisers and sales leads by analyzing self-reported customer data, email engagement and site behavior, resulting in a 40% increase in engagement with key buying activities.
• Currently leading the CRM content and messaging strategy recommendations for two key EV launches, which has identified key target audiences and allowing for a tailored 1-to-1 shopping experience.
• Responsible for $3MM+ production budget for a highly customizable welcome kit for Corvette owners and managing the inventory level and reordering of several skews. This kit has been well received and on its third model.
• Managing an agency team through the creation of an exclusive AR experience and NFT for new Corvette Z06 owners, while managing client expectations on quality vs. speed-to-market to create a win-win for the agency and.
• Mentor several junior members, peers within the agency team and production team. Creating a safe space to work through career, personal situations and finding the best strategies to navigate resolution.

Farmington Hills, MI

• Led quarterly business reviews and creator of a presentation format, resulting in, per clients, "the most successful quarterly business reviews to date."
• Created and presented a holistic customer journey map to clients during a two-day workshop with the goal of revising program strategies to be more customer centric and efficient. The maps were so well received, the.
• Developed video newsletter content including talent contract negotiations which resulted in a long-term contract with our talent and 30% increase in overall newsletter engagement.
• Participated in the Data & Marketing Associations 2016 “&Then” conference, gaining a deeper understanding of omni-channel marketing and how artificial intelligence will shape the future of campaign execution.

Detroit, MI

• Strategy and project management lead on multiple cross-channel CRM programs, including key product launches and data driven acquisition, retention and loyalty programs. This includes: managing client goals.
• Lead the creation of the 2014 Corvette new owner welcome kit and provided an exclusive experience only new owners could have which has been celebrated by owners as a hot topic on enthusiast threads, is the subject of.
• Analyzed current ownership experience, reasons for purchase/disposal, data trends and developed/implemented an integrated retention strategy program for the All-New Malibu that resulted in a 75% lift over control and.
• Helped develop, implement and analyze research efforts on the Chevy Handraiser Program, which led to significant modifications, enhancements and testing the way leads are communicated with throughout the shopping.
• Brought-to-market Chevrolet’s first email with an embedded HTML5 video and currently developing new mobile responsive email templates to enhance the consumer experience.
• Responsible for the monthly accrual and budget forecasting for the calendar year and overall scope of work for the CRM team which helped drive a multi-year contract renewal.

Supervised overall project management on various Chevrolet online/offline CRM programs by developing integrated, multi-channel program strategies, leading cross-functional teams and agency partners to take these programs to market, evaluating and interpreting program results and continuously exceeding client expectations.- Oversaw the launch of the 2010.

Effectively managed Digital/CRM projects and client expectations using: project planning, scope management, time management, written and verbal communications, issue management, resource management- Multiple projects managed include: model year refresh and maintenance of the Malibu section of the Chevrolet website, the Chevrolet handraiser email program.

During any one time or event period, led the production and final approval for Chevy regional (tier II) broadcast and print advertising by gathering requests from clients, routing all creative, and approving/releasing each deliverable within an accelerated time frame, which helped in exceeding client expectations. - Selected to travel to the South East.

Enforced process to obtain all necessary approvals to ensure projects were completed efficiently and on time by acting as a liaison between internal and external departments for Chevy digital, catalogs, and traditional mediums.- Appointed team leader involved in process improvements and efficiencies.