Accomplishments:- Achieved a 18.8% E-Mail Open Rate with new theme and template styled newsletter- Created an effective Google Adwords Campaigns and reduced daily spend budget by 40% with little to no degrade in website traffic generation- Reduced customer service requirements by 20% by implementing "Out of Stock" notification feature on product pages- Increased social media referral traffic by increasing Fan Page followers by 50% within 2-3 months- Created PaintballgearCanada YouTube channel and self produced videos on the topics of: Product Overview, Installation and real world demos.- Reduced Refurbished/Returned inventory by 40% by creating eBay store front and product description templateResponsibilities:- Presented weekly online metrics to Owner and GM weekly, displayed changes in customer behavior, changes in performance on experimental features and advises on new ideas/techniques to grow website traffic/conversions- Frequently assisted customer service representatives both online and in store on customer's needs, concerns and questions regarding their online shopping experience.- Updated Product Description for SEO and fully informing online shoppers.- Outlined under performing products and analyze performance then implement several changes to increase traffic generation and conversions.- Developed, organized and executed weekly newsletter featuring new products and plans it out with a theme or co-ordinates with events.

Accomplishment:- Reduced out of stock listings by 11% by optimizing order / replenishment schedules with suppliers- Independently managed over 10 main categories containing 6000 SKUs with a $3 million+ per year turn over- Arranged logistics to ensure low shipping cost to maximize profit and on time delivery- Protected profit margins against USD exchange rate by developing a response price adjustment program- Created Original Web Copy that was informative for the customer and SEO - Photographed over 2000 product pictures following a consistent formatResponsibilities:- Arrange logistics requirements for product inventory or direct customer shipments from manufacturers- Created original SEO product web copy for higher organic search results- Photographed and Edited product pictures for online listings- Developed strong profitable relationship with vendors by ensuring constant replenishment of stock and coordinated marketing plans- Arranged and assist in promotional events to help build brand awareness and presence - Analysed new and existing products for profitability and performance- Assisted retail and customer service staff with technical knowledge and sales tactics- Negotiated million dollar yearly purchase agreements with suppliers/distributors- Conducted weekly purchasing meetings with Operation Manager to manage restock inventory- Educated staff on new or existing products to create effective sales techniques

Accomplishments:- Creation of Company Standard Operating Procedures on: Out Of Stock Inquiries, Return Merchandising Authorization Procedures, Repair/Service Flow and Competitor's Price Match system.- Reduced online support inquiries from 3 days to 2 hours by scheduling and co-developing a real time notification system- Increased customer satisfaction and positive reviews on service from 5.3 Stars to 9.2 Stars on Resellerratings.com by promptly and quickly resolving customer issuesResponsibilities:- Developed effective sales techniques to help drive front line sales with General Manager- Merchandise products to create an effective visual display to promote sales- Assisted and resolved customer issues during ordering and acting as an industry expert to answer questions- Closely worked with shipping department to ensure timely delivery of goods- Arranged freight pick up and deliveries for larger base client/dealer's on their monthly inventory purchases

Accomplishments:- Grew attendees by 300% by 3rd event during the 1st year of operation- Repaid all debts after 1st event and grew profits by 3rd event by 40% - Increased website traffic by 300% by creating a blog and independently writing all blog articles to drive traffic- Sparked more social activity by creating simple and clear social media campaigns to drive traffic to featured events, articles and latest newsResponsibilities:- Lead Website development and content generation - Maintained and found new sponsorship deals with companies to help promote them within the paintball community- Planned logistical needs of each event making sure proper equipment and supplies arrive on time - Performed accounting and other administrator duties during and after an event- Provided on-site staff co-ordination requirements- Handled all customer service concerns and increased customer satisfaction

- Create profitable relationships with suppliers and clients - Completed timely delivery of HVAC supplies to many large scale projects in Vancouver (Shanri-La, Millenium Water housing and The York)